Klipfolio vs. Nielsen Marketing Mix Modeling
Klipfolio vs. Nielsen Marketing Mix Modeling
Product | Rating | Most Used By | Product Summary | Starting Price |
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Klipfolio | Small Businesses (1-50 employees) | Klipfolio PowerMetrics is a metric-centric business intelligence platform. Data teams are able to bring all of their data together and create a catalog of verified metrics that end users are able to explore and visualize using self-serve dashboards and reports. | $125 per month | |
Nielsen Marketing Mix Modeling | N/A | Nielsen Marketing Mix Modeling enables customers to assess the impact of their investments, understand what’s working, and optimize marketing budgets accordingly. It replaces Nielsen Attribution (formerly Visual IQ, acquired by Nielsen in October 2017) , the platform for cross-channel attribution and marketing analytics suite. | N/A |
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Editions & Modules |
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Offerings |
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Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
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More Pricing Information |
Klipfolio | Nielsen Marketing Mix Modeling | |
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Top Pros |
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Top Cons |
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BI Standard Reporting |
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Ad-hoc Reporting |
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Report Output and Scheduling |
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Data Discovery and Visualization |
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Access Control and Security |
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Mobile Capabilities |
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Application Program Interfaces (APIs) / Embedding |
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Klipfolio | Nielsen Marketing Mix Modeling | |
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Small Businesses | BrightGauge Score 8.9 out of 10 | Firebase Score 8.4 out of 10 |
Medium-sized Companies | Reveal Score 9.9 out of 10 | Firebase Score 8.4 out of 10 |
Enterprises | TIBCO Jaspersoft Community Edition Score 9.7 out of 10 | AppsFlyer Score 8.0 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Klipfolio | Nielsen Marketing Mix Modeling | |
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Likelihood to Recommend | 8.8 (35 ratings) | 1.0 (1 ratings) |
Usability | 9.5 (13 ratings) | - (0 ratings) |
Support Rating | 9.1 (12 ratings) | - (0 ratings) |
Implementation Rating | 8.2 (1 ratings) | - (0 ratings) |
Klipfolio | Nielsen Marketing Mix Modeling | |
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Likelihood to Recommend | Klipfolio | Nielsen |
Pros | Klipfolio | Nielsen |
Cons | Klipfolio | Nielsen |
Usability | Klipfolio | Nielsen No answers on this topic |
Support Rating | Klipfolio | Nielsen No answers on this topic |
Implementation Rating | Klipfolio | Nielsen No answers on this topic |
Alternatives Considered | Klipfolio | Nielsen |
Return on Investment | Klipfolio | Nielsen |
ScreenShots | Klipfolio Screenshots |