What users are saying about
3 Ratings
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Top Rated
641 Ratings
3 Ratings
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Score 6.9 out of 100

ZoomInfo

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Top Rated
641 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Klue

If you're in a space with more than 1 or 2 competitors, you need Klue to help you keep track of them. Otherwise, you'll be spending too much energy doing that and you'll be likely to miss important information. It makes light work out of keeping battle cards up to date, relevant, and accessible for your sales team.
Jeff Epstein | TrustRadius Reviewer

ZoomInfo

ZoomInfo is great for companies looking to add another great tool to your sales, marketing, and potentially data team's arsenal. That said, if you're looking for clients that are startups, are small businesses (less than 10M in revenue, less than 10 employees, etc.) - it may not be the best fit for now
Katie Carlson | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Klue
ZoomInfo
7.8
Advanced search
Klue
ZoomInfo
8.1
Identification of new leads
Klue
ZoomInfo
7.9
List quality
Klue
ZoomInfo
7.7
List upload/download
Klue
ZoomInfo
7.5
Ideal customer targeting
Klue
ZoomInfo
7.8
Load time/data access
Klue
ZoomInfo
8.1

Sales Intelligence Data Standards

Klue
ZoomInfo
8.0
Contact information
Klue
ZoomInfo
7.9
Company information
Klue
ZoomInfo
8.2
Industry information
Klue
ZoomInfo
7.9

Data Augmentation & Lead Qualification

Klue
ZoomInfo
7.7
Lead qualification process
Klue
ZoomInfo
8.0
Smart lists and recommendations
Klue
ZoomInfo
7.4
Salesforce integration
Klue
ZoomInfo
8.1
Company/business profiles
Klue
ZoomInfo
8.1
Alerts and reminders
Klue
ZoomInfo
7.7
Data hygiene
Klue
ZoomInfo
7.3
Automatic data refresh
Klue
ZoomInfo
7.5
Tags
Klue
ZoomInfo
7.3
Filters and segmentation
Klue
ZoomInfo
8.2

Sales Intelligence Email Features

Klue
ZoomInfo
7.0
Sales email templates
Klue
ZoomInfo
8.0
Append emails to records
Klue
ZoomInfo
5.9

Pros

Klue

  • Gathering publicly available intelligence - news, blogs, reports, etc.
  • Organizing intel into customized, meaningful buckets by the competitor.
  • Creating useful battle cards for sales.
  • Capturing news and info as you come across it online.
Jeff Epstein | TrustRadius Reviewer

ZoomInfo

  • Provides background information on organizations. This helped me to get a quick understanding of potential accounts prior to reaching out.
  • Provides an easy solution for getting information on new leads into Salesforce. This saved me time from creating new leads.
  • Provides information on a network of individuals to target your outreach.
Amanda Richards | TrustRadius Reviewer

Cons

Klue

  • Doesn't currently capture reviews (like this one).
  • Battle card templates are limited.
  • Push alerts when changes occur on tracked pages.
Jeff Epstein | TrustRadius Reviewer

ZoomInfo

  • Often I run into people who are no longer with that company. There is no way to flag for errors or make changes.
  • Often there are people who are not in ZoomInfo.
  • ZoomInfo can't import data from its website on the lower version of Salesforce.
  • The Salesforce version of ZoomInfo is more difficult to use. I find I often have to import one person at a time.
  • I have huge pressure to perform better because the cost is so high for this product.
Dan Sherman | TrustRadius Reviewer

Likelihood to Renew

Klue

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 10.0
Based on 10 answers
With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
Isaac Cabrera | TrustRadius Reviewer

Alternatives Considered

Klue

Klue seems much easier to use, and also had a better engagement experience during our trial period. They're insanely customer focused.
Jeff Epstein | TrustRadius Reviewer

ZoomInfo

I honestly haven't used anything quite similar to ZoomInfo except for LinkedIn Sales Navigator (which seems to be the most similar thing to ZoomInfo - but it's still wildly different). I typically find relevant contacts on LinkedIn, but then to actually get their contact info, there's nothing I've ever used that is even close to ZoomInfo in terms of quality or depth of data and accuracy.
David Schwartz | TrustRadius Reviewer

Return on Investment

Klue

  • Helped navigate competitive sales opportunities and deflect objections while laying landmines of our own.
  • Given our deal size, the payback/ROI is virtually instant.
  • The entire company is more in tune with the competitive landscape.
Jeff Epstein | TrustRadius Reviewer

ZoomInfo

  • I have been able to call more prospects and email them faster since I was able to find their info easily.
  • A lot of times I will spend more time than necessary trying to verify where someone works because I'm not sure of the validity of the data on ZoomInfo.
  • I have been able to grow my own territory's prospect list because I can now add phone numbers and emails in an effective manner.
Erika M. Barth | TrustRadius Reviewer

Pricing Details

Klue

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ZoomInfo

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

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