KUKU.io vs. Synthesio Social Intelligence Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KUKU.io
Score 1.1 out of 10
Small Businesses (1-50 employees)
KUKU.io social media tools allow users to schedule posts on 10 social networks, including Instagram, Facebook, Linkedin, Telegram, Twitter, Pinterest, Google+, OK.ru, Vk.com, and Tumblr, without any risks of a ban. KUKU.io is an official partner of these social networks. In KUKU.io social media analytics users can analyze content engagement compare posts with special filters (by clicks, likes, comments, shares), count reach and monitor team performance. Users can add colleagues in KUKU.io…
$400
per 200+ user accounts
Synthesio Social Intelligence Suite
Score 8.8 out of 10
N/A
Synthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.
$1,200
per month
Pricing
KUKU.ioSynthesio Social Intelligence Suite
Editions & Modules
White label solutions
$400.00
per 200+ user accounts
Synthesio
$1,200.00
per month
Offerings
Pricing Offerings
KUKU.ioSynthesio Social Intelligence Suite
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$7 per 5 accounts and 500 postsNo setup fee
Additional Details——
More Pricing Information
Community Pulse
KUKU.ioSynthesio Social Intelligence Suite
Top Pros
Top Cons
Features
KUKU.ioSynthesio Social Intelligence Suite
Publishing
Comparison of Publishing features of Product A and Product B
KUKU.io
4.2
2 Ratings
62% below category average
Synthesio Social Intelligence Suite
-
Ratings
Content planning and scheduling1.12 Ratings00 Ratings
Workflow management7.31 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
KUKU.io
2.4
2 Ratings
112% below category average
Synthesio Social Intelligence Suite
-
Ratings
Twitter1.12 Ratings00 Ratings
Facebook1.01 Ratings00 Ratings
LinkedIn1.12 Ratings00 Ratings
Google+9.11 Ratings00 Ratings
Instagram1.12 Ratings00 Ratings
Pinterest1.01 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
KUKU.io
1.0
1 Ratings
155% below category average
Synthesio Social Intelligence Suite
-
Ratings
Campaign success analytics1.01 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
KUKU.io
1.0
1 Ratings
156% below category average
Synthesio Social Intelligence Suite
-
Ratings
Mobile access1.01 Ratings00 Ratings
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Mention
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Score 9.4 out of 10
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Score 9.3 out of 10
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User Ratings
KUKU.ioSynthesio Social Intelligence Suite
Likelihood to Recommend
1.1
(2 ratings)
9.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(2 ratings)
Support Rating
1.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
KUKU.ioSynthesio Social Intelligence Suite
Likelihood to Recommend
XB Software Ltd.
If you would like a reliable scheduling tool, KUKU.io is not the one to use. If you like to share lots of industry news, secondary content, or content from your website/blog, be aware that KUKU.io will corrupt the preview headline. You would be far better off using another scheduling tool. I have now changed to a free tool and it has all the same capabilities without this corruption issue. I also used paid ones which are equally good.
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Ipsos
It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
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Pros
XB Software Ltd.
  • It is easy to use and setup.
  • Nice and clean UI
  • Great support if you need help or if you have any kind of feedback.
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Ipsos
  • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
  • Synthesio has an excellent support team. They are always available to answer any questions we have.
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Cons
XB Software Ltd.
  • io corrupts headlines of articles you reshare. When you schedule a post with a URL in it, the Title of the blog post that is displayed below the picture/preview gets corrupted. So if you add any text in with the URL, that will replace the headline. I have noticed this on both LinkedIn and Twitter.
  • Very poor support team. I have found that the support team at KUKU.io are extremely rude, unwilling to help you and take a long time to reply. On some occasions I have had to message them three times in the chatbot for them to even reply. None of these times has the issue been resolved. When I reported to them that KUKU.io was corrupting headlines, at first they refused to take responsibility. Finally, they admitted it was the platforms fault but said they were not doing anything at that time to fix it.
  • Analytics are poor. The analytics suite in KUKU.io does not give you anything analytics for LinkedIn. The ones it provides for Twitter you can get directly from Twitter. So no value is added there.
  • You cannot tag LinkedIn accounts. I use HubSpot to schedule social media posts which allows you to tag companies at least. KUKU.io cannot.
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Ipsos
  • I’d love better graphics when I pull reports.
  • The sentiment data is still inaccurate.
  • We are unable to weed out all mentions of the arena associated with the bank.
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Likelihood to Renew
XB Software Ltd.
No answers on this topic
Ipsos
Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
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Support Rating
XB Software Ltd.
The support team are extremely rude and often unresponsive. All of the issues I have reported to Kuku has been responded to with "we are not looking to resolve this issue at this time." On a few occasions, they have tried to deny the issue lies with them, before evidence has been provided. Then, they have refused to fix the issue.
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Ipsos
Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
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Alternatives Considered
XB Software Ltd.
I think Buffer is a great service, but I like the simplicity of KUKU.io and the engagement of the people working at KUKU.io
Read full review
Ipsos
I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
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Return on Investment
XB Software Ltd.
  • Since I am using KUKU.io it saved me a ton of time I am able to spend on other things.
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Ipsos
  • It has helped us understanding the on going topics on our social page quite well.
  • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
  • Employees feel really happy with the tool because it lets them do the work fast and securely.
Read full review
ScreenShots

KUKU.io Screenshots

Screenshot of Content Calendar with tags, pics, dates and editing optionScreenshot of Social media analytics to track engagement of your contentScreenshot of Posting tools. The variety of tools to automate posting. Editing functions in one window.Screenshot of Add your team member, give roles and edit access to your projects. Track team perfomance.