Later Social vs. Nosto Visual UGC, powered by Stackla

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Later Social
Score 8.4 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Nosto Visual UGC, powered by Stackla
Score 8.0 out of 10
N/A
A solution to discover, curate, rights manage, and display visual user-generated content (UGC) across online experiences—from websites and emails to social media, and ads. Nosto acquired Stackla in June of 2021.N/A
Pricing
Later SocialNosto Visual UGC, powered by Stackla
Editions & Modules
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
No answers on this topic
Offerings
Pricing Offerings
Later SocialNosto Visual UGC, powered by Stackla
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details33% discount available for annual subscription.
More Pricing Information
Community Pulse
Later SocialNosto Visual UGC, powered by Stackla
Top Pros
Top Cons

No answers on this topic

Best Alternatives
Later SocialNosto Visual UGC, powered by Stackla
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Social Suite by Reputation.com
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Score 9.3 out of 10
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Emplifi Social Marketing Cloud
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Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Later SocialNosto Visual UGC, powered by Stackla
Likelihood to Recommend
9.8
(15 ratings)
8.0
(1 ratings)
Usability
9.4
(3 ratings)
-
(0 ratings)
Support Rating
9.0
(9 ratings)
10.0
(1 ratings)
User Testimonials
Later SocialNosto Visual UGC, powered by Stackla
Likelihood to Recommend
Later
The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
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Nosto
If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.
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Pros
Later
  • Later's easy upload feature (drag and drop) is incredibly helpful, especially for multiple images and videos.
  • The drag and drop option for scheduling content is easy, and images and videos load rather quickly depending on size.
  • Captions can be saved if there are posts or common phrases that repeated and shared out from the content.
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Nosto
  • GoConnect feature lets you upload to a feed without using social media.
  • A number of display options including an email embed code, website widgets and event walls.
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Cons
Later
  • I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
  • I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
  • The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
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Nosto
  • The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.
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Usability
Later
Later is extremely easy to use. I love the visual planner portion of the tool so I can see ahead of time what my images will look like next to and stacked amongst each other! The posts are so easy to set up, tag, and schedule. UX and UI are great!
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Nosto
No answers on this topic
Support Rating
Later
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
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Nosto
Support has been a positive experience with quick response times and an extensive knowledgebase and ticketing system.
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Alternatives Considered
Later
I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
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Nosto
Minimal experience with CrowdRiff, but the user interface is generally a little more friendly. Stackla was chosen after a thorough R&D process and the potential to partner with our company and industry.
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Return on Investment
Later
  • Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
  • Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.
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Nosto
  • In some situations, including Stackla event walls in a sponsorship package has increased our bottom line for an event we plan.
  • Stackla saves you quite a bit of time when creating social media albums to display on your website.
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ScreenShots