Lattice Engines (discontinued) vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lattice Engines (discontinued)
Score 2.0 out of 10
N/A
D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.N/A
LinkedIn Sales Navigator
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
Lattice Engines (discontinued)LinkedIn Sales Navigator
Editions & Modules
No answers on this topic
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
Lattice Engines (discontinued)LinkedIn Sales Navigator
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Lattice Engines (discontinued)LinkedIn Sales Navigator
Top Pros
Top Cons
Features
Lattice Engines (discontinued)LinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
Lattice Engines (discontinued)
-
Ratings
LinkedIn Sales Navigator
8.1
174 Ratings
7% above category average
Advanced search00 Ratings8.3174 Ratings
Identification of new leads00 Ratings8.3172 Ratings
List quality00 Ratings8.2168 Ratings
List upload/download00 Ratings7.7114 Ratings
Ideal customer targeting00 Ratings8.1167 Ratings
Load time/data access00 Ratings7.8154 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Lattice Engines (discontinued)
-
Ratings
LinkedIn Sales Navigator
8.0
172 Ratings
6% above category average
Contact information00 Ratings7.7151 Ratings
Company information00 Ratings8.0172 Ratings
Industry information00 Ratings8.2167 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Lattice Engines (discontinued)
-
Ratings
LinkedIn Sales Navigator
7.9
169 Ratings
7% above category average
Lead qualification process00 Ratings7.9128 Ratings
Smart lists and recommendations00 Ratings8.3151 Ratings
Salesforce integration00 Ratings7.2124 Ratings
Company/business profiles00 Ratings8.3165 Ratings
Alerts and reminders00 Ratings7.8147 Ratings
Data hygiene00 Ratings7.8147 Ratings
Automatic data refresh00 Ratings7.7127 Ratings
Tags00 Ratings8.2122 Ratings
Filters and segmentation00 Ratings8.1156 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Lattice Engines (discontinued)
-
Ratings
LinkedIn Sales Navigator
7.7
73 Ratings
2% above category average
Sales email templates00 Ratings7.666 Ratings
Append emails to records00 Ratings7.863 Ratings
Best Alternatives
Lattice Engines (discontinued)LinkedIn Sales Navigator
Small Businesses
Mediafly Intelligence360
Mediafly Intelligence360
Score 7.8 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Clari
Clari
Score 8.3 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Clari
Clari
Score 8.3 out of 10
D&B Hoovers
D&B Hoovers
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Lattice Engines (discontinued)LinkedIn Sales Navigator
Likelihood to Recommend
2.0
(7 ratings)
8.2
(175 ratings)
Likelihood to Renew
8.1
(5 ratings)
8.0
(3 ratings)
Usability
9.0
(2 ratings)
7.5
(5 ratings)
Availability
9.1
(2 ratings)
-
(0 ratings)
Performance
9.0
(2 ratings)
-
(0 ratings)
Support Rating
8.7
(3 ratings)
9.0
(3 ratings)
In-Person Training
8.3
(2 ratings)
-
(0 ratings)
Online Training
7.0
(2 ratings)
-
(0 ratings)
Implementation Rating
7.8
(3 ratings)
8.0
(2 ratings)
User Testimonials
Lattice Engines (discontinued)LinkedIn Sales Navigator
Likelihood to Recommend
Discontinued Products
Lattice has been difficult to work with in the past few months. We've struggled internally to try and improve their models, but it hasn't proven itself to offer substantial value. We're able to suppress low quality leads, but Lattice also promotes some questionable leads at times and also grades high potential leads as low scoring. We've tried time and time again to improve the model, but they haven't offered much in terms of help or partnership.
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LinkedIn
Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).
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Pros
Discontinued Products
  • Ease of use. It is a no brainer for our sales teams. They go through just 10 minutes of training. It is very prescriptive and clear. There is a minimal amount of flipping to get through what they need to. Everything is just on one screen.
  • Integration to Salesforce.com. The level of integration today is moderate. It integrates opportunity to opportunity. As soon as a sales person converts, it flows.
  • They are highly responsive as a vendor. If there’s a field that we want to add, they will adapt the product for us very quickly.
  • The model for professional services (fee based) is very flexible. It’s as much as you need. They advocate high service level for ramping new regions, and are very flexible with feet on the ground and helping out.
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LinkedIn
  • Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
  • InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
  • News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate
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Cons
Discontinued Products
  • Detailed technographic information - we had a lot of issues with Lattice not being able to identify specific technologies being used by a company, which would be able to provide us materially different context as a seller.
  • Model is built once and is static until refreshed - do not get meaningful feedback into the model in real-time
  • Hard to identify which attributes are meaningful enough to include as enrichment in SFDC.
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LinkedIn
  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.
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Likelihood to Renew
Discontinued Products
I will continue to use PRISM, especially now, because I after 3 years in the same geography, I have just transferred to a new territory. The tool really helps me focus on the best opportunities to pursue, which can sometimes be difficult with over 100 assigned accounts
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LinkedIn
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
Discontinued Products
The product is part of a service. The team from Lattice did a great job of supporting us and of delivering the results we set out to attain. They became an integral part of our success.
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LinkedIn
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
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Reliability and Availability
Discontinued Products
We have not had any outages.
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LinkedIn
No answers on this topic
Performance
Discontinued Products
The Lattice team kept the timelines we agreed to and pushed the envelop to deliver ahead of time when we needed it.
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LinkedIn
No answers on this topic
Support Rating
Discontinued Products
It's very good. They are very responsive. They aren’t pushy on providing too much. They are very transparent about what you’re getting and paying for
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LinkedIn
The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.
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In-Person Training
Discontinued Products
Please see my answers to the previous question. We had very good feedback from our product management, strategy and sales leadership and reps regarding our training.
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LinkedIn
No answers on this topic
Online Training
Discontinued Products
I have just watched videos. They have very good pure video based training for high level. I have seen the training for reps. It is not very complex
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LinkedIn
No answers on this topic
Implementation Rating
Discontinued Products
The implementation hit the milestones we established. Lattice was VERY committed to helping us make sure what we committed back to the organization was met.
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LinkedIn
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
Discontinued Products
Lattice was an incumbent tool from several years ago. Early on, we enjoyed a good relationship with the team there. After the acquisition, we have definitely seen a decrease in the quality of support and engagement from the team. As a result, we will look at several competing vendors when our contract ends with Lattice.
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LinkedIn
linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed there-- alot of filtering through the weeds can be hard if you are trying to hit high metrics and make your time valuable
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Return on Investment
Discontinued Products
  • We have seen quantifiable ROI when our reps have used the product to target accounts. In a recent example we found that accounts that targeted these "hi-po" accounts identified by using Lattice analytics created over $27M in pipeline over a month long period for a key product we are interested in selling more of to customers, compared to a less than $1M for accounts that were not identified as "hi-po".
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LinkedIn
  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
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ScreenShots