What users are saying about
1 Ratings
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Top Rated
642 Ratings
1 Ratings
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Score 8 out of 100

ZoomInfo

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Top Rated
642 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

LeadCandy

LeadCandy is well suited in both the front and back of the office, along with the staff that is consistently involved in other activities around our school site. It is not as appropriate when the staff does not need to do a lot of searching for emails.
JESSICA MARTINDALE | TrustRadius Reviewer

ZoomInfo

ZoomInfo is great for companies looking to add another great tool to your sales, marketing, and potentially data team's arsenal. That said, if you're looking for clients that are startups, are small businesses (less than 10M in revenue, less than 10 employees, etc.) - it may not be the best fit for now
Katie Carlson | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

LeadCandy
9.0
ZoomInfo
7.8
Advanced search
LeadCandy
9.0
ZoomInfo
8.1
Identification of new leads
LeadCandy
9.0
ZoomInfo
7.9
List quality
LeadCandy
10.0
ZoomInfo
7.7
List upload/download
LeadCandy
10.0
ZoomInfo
7.5
Ideal customer targeting
LeadCandy
7.0
ZoomInfo
7.8
Load time/data access
LeadCandy
ZoomInfo
8.1

Sales Intelligence Data Standards

LeadCandy
ZoomInfo
8.0
Contact information
LeadCandy
ZoomInfo
7.9
Company information
LeadCandy
ZoomInfo
8.2
Industry information
LeadCandy
ZoomInfo
7.8

Data Augmentation & Lead Qualification

LeadCandy
ZoomInfo
7.7
Lead qualification process
LeadCandy
ZoomInfo
8.0
Smart lists and recommendations
LeadCandy
ZoomInfo
7.4
Salesforce integration
LeadCandy
ZoomInfo
8.1
Company/business profiles
LeadCandy
ZoomInfo
8.1
Alerts and reminders
LeadCandy
ZoomInfo
7.7
Data hygiene
LeadCandy
ZoomInfo
7.3
Automatic data refresh
LeadCandy
ZoomInfo
7.5
Tags
LeadCandy
ZoomInfo
7.3
Filters and segmentation
LeadCandy
ZoomInfo
8.2

Sales Intelligence Email Features

LeadCandy
ZoomInfo
7.0
Sales email templates
LeadCandy
ZoomInfo
8.0
Append emails to records
LeadCandy
ZoomInfo
5.9

Pros

LeadCandy

  • Speed- the process from start to finish is rather quick.
  • Innovative-there are a lot of features on LeadCandy that are not on other apps!
  • Remarkable- the feedback from the staff has only consisted of "how nice it is we’ve needed a program like this".
JESSICA MARTINDALE | TrustRadius Reviewer

ZoomInfo

  • Provides background information on organizations. This helped me to get a quick understanding of potential accounts prior to reaching out.
  • Provides an easy solution for getting information on new leads into Salesforce. This saved me time from creating new leads.
  • Provides information on a network of individuals to target your outreach.
Amanda Richards | TrustRadius Reviewer

Cons

LeadCandy

  • Some older staff aren't as receptive to new products and softwares.
  • Had to relearn and teach staff- teaching the staff the new program is time consuming.
JESSICA MARTINDALE | TrustRadius Reviewer

ZoomInfo

  • Often I run into people who are no longer with that company. There is no way to flag for errors or make changes.
  • Often there are people who are not in ZoomInfo.
  • ZoomInfo can't import data from its website on the lower version of Salesforce.
  • The Salesforce version of ZoomInfo is more difficult to use. I find I often have to import one person at a time.
  • I have huge pressure to perform better because the cost is so high for this product.
Dan Sherman | TrustRadius Reviewer

Likelihood to Renew

LeadCandy

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 10.0
Based on 10 answers
With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
Isaac Cabrera | TrustRadius Reviewer

Alternatives Considered

LeadCandy

They are similar in many ways, LeadBot uses conversations, not forms, so all of the lead qualifications you need to do can happen in real-time while someone is live on your website. LeadCandy instead helps you build and find people which then leads to conversations. I feel like LeadCandy is the complete package, where they help you from start to finish.
JESSICA MARTINDALE | TrustRadius Reviewer

ZoomInfo

I honestly haven't used anything quite similar to ZoomInfo except for LinkedIn Sales Navigator (which seems to be the most similar thing to ZoomInfo - but it's still wildly different). I typically find relevant contacts on LinkedIn, but then to actually get their contact info, there's nothing I've ever used that is even close to ZoomInfo in terms of quality or depth of data and accuracy.
David Schwartz | TrustRadius Reviewer

Return on Investment

LeadCandy

  • Effectiveness- the amount of email lists we received in the database!
  • We've received the database quickly and efficiently.
  • Neatness of website and app- the website was easy to manage.
JESSICA MARTINDALE | TrustRadius Reviewer

ZoomInfo

  • I have been able to call more prospects and email them faster since I was able to find their info easily.
  • A lot of times I will spend more time than necessary trying to verify where someone works because I'm not sure of the validity of the data on ZoomInfo.
  • I have been able to grow my own territory's prospect list because I can now add phone numbers and emails in an effective manner.
Erika M. Barth | TrustRadius Reviewer

Pricing Details

LeadCandy

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ZoomInfo

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

LeadCandy
8.0
ZoomInfo
8.3

Likelihood to Renew

LeadCandy
ZoomInfo
10.0

Usability

LeadCandy
ZoomInfo
9.0

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