Leadfeeder vs. Salesforce Starter

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Leadfeeder
Score 7.2 out of 10
Mid-Size Companies (51-1,000 employees)
Leadfeeder is a B2B sales tool that shows organizations which companies are visiting their website. It integrates into the user’s CRM and shows information on leads’ visit data straight in Salesforce, Pipedrive or any other supported CRM. By installing Leadfeeder's tracking script, your website will be monitored for visits from companies in close to real-time (fresh leads appearing in your account every hour.) The vendor’s value proposition is that Leadfeeder’s simple interface…N/A
Salesforce Starter
Score 8.2 out of 10
Small Businesses (1-50 employees)
Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial.
$35
per month per user
Pricing
LeadfeederSalesforce Starter
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LeadfeederSalesforce Starter
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LeadfeederSalesforce Starter
Top Pros
Top Cons
Features
LeadfeederSalesforce Starter
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
9.1
3 Ratings
17% above category average
Customer data management / contact management00 Ratings10.03 Ratings
Territory management00 Ratings8.03 Ratings
Opportunity management00 Ratings10.03 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.03 Ratings
Quote & order management00 Ratings8.02 Ratings
Interaction tracking00 Ratings8.03 Ratings
Channel / partner relationship management00 Ratings10.02 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
7.0
3 Ratings
7% below category average
Lead management00 Ratings7.03 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
9.0
2 Ratings
17% above category average
Task management00 Ratings10.02 Ratings
Billing and invoicing management00 Ratings7.02 Ratings
Reporting00 Ratings10.02 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
10.0
2 Ratings
27% above category average
Forecasting00 Ratings10.02 Ratings
Pipeline visualization00 Ratings10.02 Ratings
Customizable reports00 Ratings10.02 Ratings
Customization
Comparison of Customization features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
10.0
3 Ratings
28% above category average
Custom fields00 Ratings10.03 Ratings
Custom objects00 Ratings10.02 Ratings
Scripting environment00 Ratings10.02 Ratings
API for custom integration00 Ratings10.02 Ratings
Security
Comparison of Security features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
10.0
3 Ratings
18% above category average
Single sign-on capability00 Ratings10.03 Ratings
Role-based user permissions00 Ratings10.03 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
5.0
2 Ratings
37% below category average
Social engagement00 Ratings5.02 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
5.0
2 Ratings
35% below category average
Marketing automation00 Ratings6.02 Ratings
Compensation management00 Ratings4.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Leadfeeder
-
Ratings
Salesforce Starter
10.0
3 Ratings
29% above category average
Mobile access00 Ratings10.03 Ratings
Best Alternatives
LeadfeederSalesforce Starter
Small Businesses
Affinity
Affinity
Score 9.0 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Intercom
Intercom
Score 8.7 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadfeederSalesforce Starter
Likelihood to Recommend
2.1
(12 ratings)
10.0
(3 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
LeadfeederSalesforce Starter
Likelihood to Recommend
Leadfeeder
If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
Read full review
Salesforce
If you own a business that has complex selling processes or requires integrations with 3rd party tools/systems, you should look at Professional, Enterprise, or Unlimited editions. Salesforce operates very well across pretty much every industry, but not all sales, marketing, and operational processes are created equal. If your marketing process requires a long list of sendable contacts then I would recommend adding on Pardot or Hubspot. Always start small and scale up, to avoid boxing yourself in down the road.
Read full review
Pros
Leadfeeder
  • Displaying the company and location as well as employees at the company to make it easier to find the right person to contact
  • You can use LinkedIn Sales Navigator to be able to contact them directly on LinkedIn
  • It shows all the pages visited so the sales team can advertise the right product
  • The user management within Leadfeeder is easy to use as you can assign a company to another user and keep everything organized
Read full review
Salesforce
  • Tracking phone calls is extremely easy when using the app on the iphone. After a phone call is complete it prompts the user to enter in call details.
  • SalesforceIQ also automatically logs emails for us. This has saved us time from entering in information manually.
  • SalesforceIQ was easy to set up and allowed us customization for fields that were relevant to our business.
Read full review
Cons
Leadfeeder
  • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
Read full review
Salesforce
  • Price point for smaller startups. Not budget friendly.
Read full review
Likelihood to Renew
Leadfeeder
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
Read full review
Salesforce
No answers on this topic
Usability
Leadfeeder
Extremely intuitive and easy to use. The ability to create custom views and reports is very easy.
Read full review
Salesforce
No answers on this topic
Alternatives Considered
Leadfeeder
Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
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Salesforce
Salesforce Starter is exactly what it says. It's specific to getting a small business up and running effectively, without unnecessary development or internal overhead required. It doesn't allow for a ton of customization, but it provides more than most other providers across sales, service, and integration/automating business processes. Some tools are more specific to organizations that want to focus on a specific area to grow or manage their business. That's where the other package types and integrations with specific tools come in
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Return on Investment
Leadfeeder
  • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
  • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
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Salesforce
  • We have noticed since we have started using SalesforceIQ to communicate items on customer account notes we have freed up hours of phone time between employees allowing us to better answer customer phone calls. This is especially true in our parts department where we have inside and outside sales.
  • We tied in use of Salesforce to our bonus structure to encourage employees to use the software. It is the direction our business is going and we needed everyone to participate to make it work. The newer the employee the better they are about logging information and visits.
Read full review
ScreenShots

Leadfeeder Screenshots

Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.

Salesforce Starter Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of