LeadIQ vs. Salesforce Starter

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadIQ
Score 7.2 out of 10
N/A
LeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.
$0
per month per user
Salesforce Starter
Score 8.2 out of 10
Small Businesses (1-50 employees)
Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial.
$35
per month per user
Pricing
LeadIQSalesforce Starter
Editions & Modules
Free
$0
per month per user
Essential
$39
per month per user
Pro
$79
per month per user
Enterprise
Ask Sales
No answers on this topic
Offerings
Pricing Offerings
LeadIQSalesforce Starter
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LeadIQSalesforce Starter
Top Pros
Top Cons
Features
LeadIQSalesforce Starter
Prospecting
Comparison of Prospecting features of Product A and Product B
LeadIQ
6.2
9 Ratings
20% below category average
Salesforce Starter
-
Ratings
Advanced search5.18 Ratings00 Ratings
Identification of new leads5.89 Ratings00 Ratings
List quality4.89 Ratings00 Ratings
List upload/download8.18 Ratings00 Ratings
Ideal customer targeting7.07 Ratings00 Ratings
Load time/data access6.29 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LeadIQ
5.7
9 Ratings
28% below category average
Salesforce Starter
-
Ratings
Contact information4.99 Ratings00 Ratings
Company information6.59 Ratings00 Ratings
Industry information5.68 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LeadIQ
6.2
9 Ratings
17% below category average
Salesforce Starter
-
Ratings
Lead qualification process6.45 Ratings00 Ratings
Smart lists and recommendations5.25 Ratings00 Ratings
Salesforce integration7.96 Ratings00 Ratings
Company/business profiles6.26 Ratings00 Ratings
Alerts and reminders7.54 Ratings00 Ratings
Data hygiene4.18 Ratings00 Ratings
Automatic data refresh6.66 Ratings00 Ratings
Tags6.85 Ratings00 Ratings
Filters and segmentation5.54 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LeadIQ
6.3
2 Ratings
18% below category average
Salesforce Starter
-
Ratings
Sales email templates6.02 Ratings00 Ratings
Append emails to records6.52 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
9.1
3 Ratings
17% above category average
Customer data management / contact management00 Ratings10.03 Ratings
Territory management00 Ratings8.03 Ratings
Opportunity management00 Ratings10.03 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.03 Ratings
Quote & order management00 Ratings8.02 Ratings
Interaction tracking00 Ratings8.03 Ratings
Channel / partner relationship management00 Ratings10.02 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
7.0
3 Ratings
8% below category average
Lead management00 Ratings7.03 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
9.0
2 Ratings
17% above category average
Task management00 Ratings10.02 Ratings
Billing and invoicing management00 Ratings7.02 Ratings
Reporting00 Ratings10.02 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
10.0
2 Ratings
27% above category average
Forecasting00 Ratings10.02 Ratings
Pipeline visualization00 Ratings10.02 Ratings
Customizable reports00 Ratings10.02 Ratings
Customization
Comparison of Customization features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
10.0
3 Ratings
28% above category average
Custom fields00 Ratings10.03 Ratings
Custom objects00 Ratings10.02 Ratings
Scripting environment00 Ratings10.02 Ratings
API for custom integration00 Ratings10.02 Ratings
Security
Comparison of Security features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
10.0
3 Ratings
18% above category average
Single sign-on capability00 Ratings10.03 Ratings
Role-based user permissions00 Ratings10.03 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
5.0
2 Ratings
37% below category average
Social engagement00 Ratings5.02 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
5.0
2 Ratings
36% below category average
Marketing automation00 Ratings6.02 Ratings
Compensation management00 Ratings4.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
LeadIQ
-
Ratings
Salesforce Starter
10.0
3 Ratings
29% above category average
Mobile access00 Ratings10.03 Ratings
Best Alternatives
LeadIQSalesforce Starter
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.6 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadIQSalesforce Starter
Likelihood to Recommend
5.3
(19 ratings)
10.0
(3 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Support Rating
7.7
(10 ratings)
-
(0 ratings)
User Testimonials
LeadIQSalesforce Starter
Likelihood to Recommend
LeadIQ
  1. Outbound Demand Generation: Self Sourcing leads for prospecting can be a challenge for any outbound team. It was even for us, and when we were doing it manually through LinkedIn and finding emails through email hunter extension. The task was cumbersome and time-taking, and painful. Having something like LeadIQ was magical for the Outbound team when it came to self-sourcing our own contacts and accounts, from our TAM.
  2. TAT for Prospecting decreases: Since sourcing of leads and accounts becomes much more efficient. Reps spend more time on the ground and phone and less time on the CRM. This was again a challenge for us in the past, but we have capitalized on LeadIQ and made our "spending time on the ground" metric much better.
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Salesforce
If you own a business that has complex selling processes or requires integrations with 3rd party tools/systems, you should look at Professional, Enterprise, or Unlimited editions. Salesforce operates very well across pretty much every industry, but not all sales, marketing, and operational processes are created equal. If your marketing process requires a long list of sendable contacts then I would recommend adding on Pardot or Hubspot. Always start small and scale up, to avoid boxing yourself in down the road.
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Pros
LeadIQ
  • Once set up, it's super easy. Just click a button and capture the lead.
  • Love that you can capture as a contact instead of a lead and that it will attach to an existing account in Salesforce based on a fuzzy match with Company Name.
  • Love that you can capture data from a lead search list in Sales Navigator, not just from the person's profile page. So you can capture multiple people at a time.
  • I really like that I can see all the related objects that a given contact might have in SFDC. Lead and/or contact records (even with a company mismatch if it's an old record), accounts, and opportunities.
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Salesforce
  • Tracking phone calls is extremely easy when using the app on the iphone. After a phone call is complete it prompts the user to enter in call details.
  • SalesforceIQ also automatically logs emails for us. This has saved us time from entering in information manually.
  • SalesforceIQ was easy to set up and allowed us customization for fields that were relevant to our business.
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Cons
LeadIQ
  • Rocky start to using it - but good follow up with customer service.
  • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
  • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
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Salesforce
  • Price point for smaller startups. Not budget friendly.
Read full review
Likelihood to Renew
LeadIQ
We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
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Salesforce
No answers on this topic
Support Rating
LeadIQ
I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
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Salesforce
No answers on this topic
Alternatives Considered
LeadIQ
The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
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Salesforce
Salesforce Starter is exactly what it says. It's specific to getting a small business up and running effectively, without unnecessary development or internal overhead required. It doesn't allow for a ton of customization, but it provides more than most other providers across sales, service, and integration/automating business processes. Some tools are more specific to organizations that want to focus on a specific area to grow or manage their business. That's where the other package types and integrations with specific tools come in
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Return on Investment
LeadIQ
  • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
  • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
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Salesforce
  • We have noticed since we have started using SalesforceIQ to communicate items on customer account notes we have freed up hours of phone time between employees allowing us to better answer customer phone calls. This is especially true in our parts department where we have inside and outside sales.
  • We tied in use of Salesforce to our bonus structure to encourage employees to use the software. It is the direction our business is going and we needed everyone to participate to make it work. The newer the employee the better they are about logging information and visits.
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ScreenShots

LeadIQ Screenshots

Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.

Salesforce Starter Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of