Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
$9
per month per user per project
SAP Ruum
Score 9.0 out of 10
N/A
SAP Ruum is a presented by the vendor as a lightweight project management, task management, and collaboration software, with use cases and templates for marketing, sales teams, HR tasks (e.g. onboarding), or organizing information for sharing with stakeholders.
Looker Studio is well-suited for those wanting to analyze web/site data and performance quickly. It is simple enough to learn/use for quick report-building or drilling into data. Looker Studio is easier to use/understand than the GA4 console and thus has a better UI/UX. It is an efficient tool for fast, simple data needs—especially for team members with limited analytical capabilities and knowledge.
Ruum [by SAP] is well-suited for the task creation and assignment with the responsible persons for the follow-ups and collaboration, which can be used for both internal or external projects. Ruum [by SAP] can also be used for internal tasks, milestones, project and workflow management and team management functionalities respectively. Ruum [by SAP] may not be well suited for those who want to use the CRM tools for the related marketing activities management in [a] particular situation.
It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration
Google Data Studio has a clean interface that follows a lot of UX best practices. It is fairly easy to pick up the first time you use it, and there is a lot of documentation on line to help troubleshoot, if needed
I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.
The free version of Looker Studio is still better than the leading enterprise-embedded BI tools, despite its weaknesses. The leading embedded BI platforms have terrible visualizations that can be spotted a mile away. They are also primarily locked to a grid, making it very hard to fully customize. The price point is also a major deterrent, since users end up paying for lots of features they might never use. Looker Studio has weaknesses on the blending and modeling side, but we've been able to get by via connection to GBQ and transformation done in dbt.
The starting price for Ruum by SAP is very affordable, and there is a free trial, available. Further, Ruum by SAP has all forms of training, which gives full knowledge to people who want to work with the software. Again, backlog management, where feedback is issued on the progress of every task is a major boost from the application.
