Loomly vs. Synthesio Social Intelligence Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Loomly
Score 8.4 out of 10
N/A
Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$32
per month
Synthesio Social Intelligence Suite
Score 8.8 out of 10
N/A
Synthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.
$1,200
per month
Pricing
LoomlySynthesio Social Intelligence Suite
Editions & Modules
Base
$32
per month
Standard
$64
per month
Advanced
$131
per month
Premium
$277
per month
Enterprise
Custom
Synthesio
$1,200.00
per month
Offerings
Pricing Offerings
LoomlySynthesio Social Intelligence Suite
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
LoomlySynthesio Social Intelligence Suite
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
LoomlySynthesio Social Intelligence Suite
Publishing
Comparison of Publishing features of Product A and Product B
Loomly
8.5
3 Ratings
5% above category average
Synthesio Social Intelligence Suite
-
Ratings
Content planning and scheduling9.03 Ratings00 Ratings
Audience targeting7.63 Ratings00 Ratings
Content optimization8.52 Ratings00 Ratings
Workflow management8.63 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Loomly
7.8
2 Ratings
2% below category average
Synthesio Social Intelligence Suite
-
Ratings
Customer interaction histories8.01 Ratings00 Ratings
Bulk actions7.52 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Loomly
8.2
3 Ratings
5% above category average
Synthesio Social Intelligence Suite
-
Ratings
Content marketing8.52 Ratings00 Ratings
Paid media management8.02 Ratings00 Ratings
Campaigns and promotions8.01 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Loomly
8.8
3 Ratings
4% above category average
Synthesio Social Intelligence Suite
-
Ratings
Twitter8.73 Ratings00 Ratings
Facebook9.03 Ratings00 Ratings
LinkedIn9.43 Ratings00 Ratings
Google+8.52 Ratings00 Ratings
Instagram9.03 Ratings00 Ratings
Pinterest9.03 Ratings00 Ratings
YouTube8.02 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Loomly
8.1
3 Ratings
2% above category average
Synthesio Social Intelligence Suite
-
Ratings
Campaign success analytics9.02 Ratings00 Ratings
Real-time tracking7.33 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Loomly
7.8
3 Ratings
3% below category average
Synthesio Social Intelligence Suite
-
Ratings
Role-based user permissions & privileges8.43 Ratings00 Ratings
Mobile access7.33 Ratings00 Ratings
Best Alternatives
LoomlySynthesio Social Intelligence Suite
Small Businesses
CoSchedule Marketing Suite
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Score 9.8 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LoomlySynthesio Social Intelligence Suite
Likelihood to Recommend
9.0
(3 ratings)
9.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(2 ratings)
Usability
8.5
(2 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
LoomlySynthesio Social Intelligence Suite
Likelihood to Recommend
Loomly
It’s good if you need to add people from the team or clients and everyone to be able to add content, schedule or edit if they need to edit something. The library where you can find the files you scheduled is also helpful if you need some file and can’t find it on your computer. It also suggests you types of content that you can create, such as: international days, interesting topics. You can also reply to social media comments from there and people on the team can do it too.
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Ipsos
It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
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Pros
Loomly
  • Social media analytics
  • Scheduling content
  • Providing blogs with valuable information for social media managers
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Ipsos
  • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
  • Synthesio has an excellent support team. They are always available to answer any questions we have.
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Cons
Loomly
  • Tagging personal accounts on LI
  • Broader analytics
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Ipsos
  • I’d love better graphics when I pull reports.
  • The sentiment data is still inaccurate.
  • We are unable to weed out all mentions of the arena associated with the bank.
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Likelihood to Renew
Loomly
No answers on this topic
Ipsos
Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
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Usability
Loomly
I give Loomly an 8 because I can navigate the website without too many issues. The prompts and directions are clear to understand. It's easy to go back into drafts and make edits where necessary.
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Ipsos
No answers on this topic
Support Rating
Loomly
No answers on this topic
Ipsos
Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
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Alternatives Considered
Loomly
This software is easy to use and you can add all team members and clients. You can select the social media for each client and schedule and plan content from there. It is also easy to engage with the audience like reply to messages and comments. With the two types of preview either monthly or daily, it is easier to check. When you add something it is in a library and you can download it if you need it.
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Ipsos
I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
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Return on Investment
Loomly
  • More efficient use of time
  • Easier and more straight forward approval process
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Ipsos
  • It has helped us understanding the on going topics on our social page quite well.
  • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
  • Employees feel really happy with the tool because it lets them do the work fast and securely.
Read full review
ScreenShots

Loomly Screenshots

Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View