5 Ratings
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Score 6.6 out of 100
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.8 out of 100

Likelihood to Recommend

LoopFuse (discontinued)

My advice in choosing software in general is to know what you want to get out of the software. Then start researching the software on your own to see what features and benefits each has that will help you accomplish what you need. Once you have a good idea of what sorts of features you're looking for, reach out to the vendors that have them to see demos. Get really in-depth with your demos and ask for practical use-cases for each feature. Free trials are pretty useless with this sort of technology because the initial set-up is so time-consuming that you would either not set it up properly, or you would not stop using the provider you chose after the set up because you don't want to do it again!
Jen Picard | TrustRadius Reviewer

Sprinklr Modern Marketing

Sprinklr Modern Marketing is a great tool to gauge the competitive landscape on certain topics that your company may want to be known for. It is also great at indicating the share of voice % based on the amount of mentions in the social landscape. Linkedin API has many limitations though which is our most important social platform
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

LoopFuse (discontinued)
Sprinklr Modern Marketing
7.7
Ideation
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.8
Approval workflows
LoopFuse (discontinued)
Sprinklr Modern Marketing
6.8
Content collaboration
LoopFuse (discontinued)
Sprinklr Modern Marketing
8.7
Content calendar
LoopFuse (discontinued)
Sprinklr Modern Marketing
8.2
Network for content licensing/production
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.3

Content Publishing

LoopFuse (discontinued)
Sprinklr Modern Marketing
6.4
Content hub
LoopFuse (discontinued)
Sprinklr Modern Marketing
9.3
Forms / Gated content
LoopFuse (discontinued)
Sprinklr Modern Marketing
5.5
Embedded CTAs
LoopFuse (discontinued)
Sprinklr Modern Marketing
1.8
Content distribution
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.8
Content promotion
LoopFuse (discontinued)
Sprinklr Modern Marketing
6.5
Content automation
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.5

Content Reporting & Analytics

LoopFuse (discontinued)
Sprinklr Modern Marketing
8.1
Audience profiling and targeting
LoopFuse (discontinued)
Sprinklr Modern Marketing
8.3
Closed-loop tracking and reporting
LoopFuse (discontinued)
Sprinklr Modern Marketing
8.3
Content performance analytics
LoopFuse (discontinued)
Sprinklr Modern Marketing
8.5
Campaign optimization dashboard
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.9
Competitive analytics
LoopFuse (discontinued)
Sprinklr Modern Marketing
7.6

Pros

LoopFuse (discontinued)

  • It is easy to use without too much set-up.
  • The e-mail engine is simple to use and straightforward, and e-mails seemed to get delivered for the most part.
  • The reporting information is very in-depth and detailed.
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing

  • Allows you to share and suggest pieces of content to other entities within the organization.
  • Has great reporting with lots of filters to drill down to the information you need.
  • It's easy to schedule posts and see them within the planner so you know you have your week or month covered. It's also easy to move things around if you need to reschedule something to a later date.
Corey Walker | TrustRadius Reviewer

Cons

LoopFuse (discontinued)

  • I think creating the HTML email campaigns could be made easier.
  • I would like to have more HTML templates available.
Mark Baars MScBA | TrustRadius Reviewer

Sprinklr Modern Marketing

  • Slow UI/UX. Tends to hang and takes a while to load.
  • Social listening capabilities are extremely lacking.
  • Customization of dashboards is not user-friendly and requires a certain technical understanding of how Sprinklr is set up, and how it's logic flows.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

LoopFuse (discontinued)

LoopFuse (discontinued) 5.6
Based on 3 answers
Loopfuse was great for a startup with a limited budget and limited technical resources, but it's not something I'd use for a larger company because the functionality can be fairly limited compared to other similar products. If I were in a startup again, I wouldn't hesitate to use them for a second.I would also note that, when I first started using them, they were great about answering questions via phone, email, web form, forum, etc - which is one of the reasons I went with them. When I used them at a later company, I found they were a little less receptive to 1x1 support with the cheaper plan I was using. I can't blame them for that, but it wasn't always intuitive to use their product (even after having used it for a year).
Jen Picard | TrustRadius Reviewer

Sprinklr Modern Marketing

No score
No answers yet
No answers on this topic

Usability

LoopFuse (discontinued)

LoopFuse (discontinued) 8.0
Based on 1 answer
It's pretty easy to use without any technical abilities, but the email editor will require html skills (no drag and drop).
Jen Picard | TrustRadius Reviewer

Sprinklr Modern Marketing

No score
No answers yet
No answers on this topic

Support Rating

LoopFuse (discontinued)

No score
No answers yet
No answers on this topic

Sprinklr Modern Marketing

Sprinklr Modern Marketing 6.7
Based on 10 answers
At MGM Resorts International, we have roles dedicated to the enterprise-wide management of Sprinklr, therefore, I have never personally reached out to Sprinklr Marketing support. Our department was required to use Sprinklr University, and I found it useful, but the courses are too long and it could be more interactive to keep students interested
Marena Bitz | TrustRadius Reviewer

Alternatives Considered

LoopFuse (discontinued)

At the time we had to choose between several versions of marketing products. We decided to choose LoopFuse since a few of our employees were quite amused with the ease of use of LoopFuse. Also when looking at cost-effectiveness LoopFuse is a great product for the smaller companies. Making the decision was not too hard.
Mark Baars MScBA | TrustRadius Reviewer

Sprinklr Modern Marketing

I used Social Bakers in the past, but at this moment we use Sprinklr, and I like the platform.
Alejandro Mac Swiney | TrustRadius Reviewer

Return on Investment

LoopFuse (discontinued)

  • I can't really quantify ROI from Loopfuse
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing

  • Our share of voice was able to increase on certain topics
  • We were able to build a more effective strategy around content
  • Gaining more followers
Anonymous | TrustRadius Reviewer

Pricing Details

LoopFuse (discontinued)

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sprinklr Modern Marketing

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

LoopFuse (discontinued)
8.3
Sprinklr Modern Marketing
7.3

Likelihood to Renew

LoopFuse (discontinued)
5.6
Sprinklr Modern Marketing

Usability

LoopFuse (discontinued)
8.0
Sprinklr Modern Marketing

Support Rating

LoopFuse (discontinued)
Sprinklr Modern Marketing
6.7

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