Aurea Campaign Manager vs. rasa.io

I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us.

Incentivized

For a small business wanting a way to send an affordable, weekly e-newsletter, rasa.io can't be beaten.

Incentivized

• I like the file import process - quick and efficient.
• List segmentation is thorough.
• Campaign monitoring is easily accessible and accurate.

Incentivized

• Automatically curates content for each news letter
• Scrapes our weekly blog and adds the articles to the weekly newsletter
• Automatically takes new contacts from our CRM and adds them to the distribution list

Incentivized

• PHP API
• Segmentation
• Creating messages via API calls

Incentivized

• Cannot be edited easily from a tablet or mobile device. Desktop is needed
• You have to be very precise when toggling articles or you'll hyperlink to another page
• Would like to see more robust integration with Keap - specifically the ability to work with contact tags to add or remove recipients from the distribution list

Incentivized

Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money.

Super easy to use.

No issue.

Running larger segments can take some time.

I found one really good tech support guru and stuck with him forever.

Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language.

Incentivized

They are much better

Incentivized

• More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket.
• Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself.

Incentivized

• We get comments weekly about how much recipients like the newsletter
• There's no solid way to accurately calculate ROI but we've noticed an uptick in the number of long-term nurture prospects that have become clients. All receive the rasa newsletter.

Incentivized