Aurea Campaign Manager vs. Sugar Market

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aurea Campaign Manager
Score 6.0 out of 10
N/A
Lyris HQ is a SaaS digital marketing platform including email messaging, landing page creation and web analytics. Best-known as an email marketing vendor, and the Lyris web analytics product was acquired from ClickTracks in 1996 and subsequently re-branded and tightly integrated with the other Lyris HQ capabilities. Unlike Google Analytics and Coremetrics, for example, Lyris uses server log file technology rather than page tags. Lyris was acquired by Aurea and the Lyris HQ cloud product…N/A
Sugar Market
Score 2.4 out of 10
Mid-Size Companies (51-1,000 employees)
Sugar Market (formerly Salesfusion) is a marketing automation solution built to work for the user. With a curated toolset that includes intuitive campaign builders, automations and reporting, the vendor says they focus on what matters most to marketers -- streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue. Salesfusion was acquired by SugarCRM May 2019.
$750
per month
Pricing
Aurea Campaign ManagerSugar Market
Editions & Modules
No answers on this topic
Core
$1,000
Database size
Offerings
Pricing Offerings
Aurea Campaign ManagerSugar Market
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsPrices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.
More Pricing Information
Features
Aurea Campaign ManagerSugar Market
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Aurea Campaign Manager
5.0
1 Ratings
46% below category average
Sugar Market
4.4
4 Ratings
54% below category average
WYSIWYG email editor2.01 Ratings3.03 Ratings
Dynamic content5.01 Ratings5.03 Ratings
Ability to test dynamic content7.01 Ratings4.02 Ratings
Landing pages4.01 Ratings6.03 Ratings
A/B testing5.01 Ratings4.03 Ratings
Mobile optimization6.01 Ratings1.03 Ratings
Email deliverability reporting8.02 Ratings7.08 Ratings
List management4.01 Ratings4.04 Ratings
Triggered drip sequences4.01 Ratings6.03 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Aurea Campaign Manager
6.0
1 Ratings
25% below category average
Sugar Market
2.3
4 Ratings
106% below category average
Dashboards4.01 Ratings5.04 Ratings
Standard reports6.01 Ratings1.04 Ratings
Custom reports8.01 Ratings1.04 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Aurea Campaign Manager
-
Ratings
Sugar Market
5.3
4 Ratings
37% below category average
Lead nurturing00 Ratings6.04 Ratings
Lead scoring and grading00 Ratings4.04 Ratings
Data quality management00 Ratings5.04 Ratings
Automated sales alerts and tasks00 Ratings6.03 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Aurea Campaign Manager
-
Ratings
Sugar Market
6.5
3 Ratings
14% below category average
Calendaring00 Ratings6.03 Ratings
Event/webinar marketing00 Ratings7.02 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Aurea Campaign Manager
-
Ratings
Sugar Market
8.2
1 Ratings
8% above category average
Social sharing and campaigns00 Ratings8.21 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Aurea Campaign Manager
-
Ratings
Sugar Market
4.8
4 Ratings
44% below category average
API00 Ratings5.02 Ratings
Role-based workflow & approvals00 Ratings6.02 Ratings
Customizability00 Ratings3.02 Ratings
Integration with Salesforce.com00 Ratings9.22 Ratings
Integration with Microsoft Dynamics CRM00 Ratings1.01 Ratings
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Aurea Campaign ManagerSugar Market
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User Ratings
Aurea Campaign ManagerSugar Market
Likelihood to Recommend
8.0
(5 ratings)
3.0
(7 ratings)
Likelihood to Renew
8.0
(3 ratings)
10.0
(3 ratings)
Usability
8.0
(1 ratings)
-
(0 ratings)
Availability
9.0
(2 ratings)
-
(0 ratings)
Performance
6.0
(2 ratings)
-
(0 ratings)
Support Rating
8.0
(2 ratings)
8.2
(2 ratings)
Online Training
5.0
(1 ratings)
-
(0 ratings)
Implementation Rating
6.0
(2 ratings)
-
(0 ratings)
User Testimonials
Aurea Campaign ManagerSugar Market
Likelihood to Recommend
Aurea
I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us.
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SugarCRM
Salesfusion is a marketing automation platform more appropriate for small companies considering the limited functionalities are limited. The email builder tool is easy to use and ideal for someone with no coding knowledge
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Pros
Aurea
  • I like the file import process - quick and efficient.
  • List segmentation is thorough.
  • Campaign monitoring is easily accessible and accurate.
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SugarCRM
  • It was easy to navigate.
  • I liked that I could click on a link to email a potential client and that it would track/link that email back to the Salesfusion profile.
  • I liked the reporting features so that I could see exactly how many cold calls resulted in appointments, with whom I last left voicemail or need to follow up with.
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Cons
Aurea
  • PHP API
  • Segmentation
  • Creating messages via API calls
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SugarCRM
  • The user interface is somewhat cumbersome and not intuitive at times.
  • Additional user education available through downloads for existing customers rather than scheduled webinars would be helpful.
  • Custom reporting is complicated to set up.
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Likelihood to Renew
Aurea
Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money.
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SugarCRM
We've been very happy with SalesFusion since day 1. We've also created a new website during the time period that we've had SF and everything carried over great to our new website!
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Usability
Aurea
Super easy to use.
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SugarCRM
No answers on this topic
Reliability and Availability
Aurea
No issue.
Read full review
SugarCRM
No answers on this topic
Performance
Aurea
Running larger segments can take some time.
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SugarCRM
No answers on this topic
Support Rating
Aurea
I found one really good tech support guru and stuck with him forever.
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SugarCRM
The support team has always been helpful, friendly, prompt and knowledgeable. They follow-up on all my tickets promptly and when needed are available for screen sharing to illustrate solutions for more complex problems. The support department at Salesfusion is one of my favorite things about the platform.
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Implementation Rating
Aurea
Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language.
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SugarCRM
No answers on this topic
Alternatives Considered
Aurea
They are much better
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SugarCRM
I was using Net-Results and it seemed more geared for an experienced marketer who was familiar with HTML and didn't need as much training. I found the system frustrating and didn't have much success when I called in for training. I was brand new to automation marketing and needed more hand-holding than Net-Results was able to provide
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Return on Investment
Aurea
  • More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket.
  • Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself.
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SugarCRM
  • Increased employee efficiency
  • Better customer service
  • The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.
Read full review
ScreenShots

Aurea Campaign Manager Screenshots

Screenshot of Aurea Campaign Manager is a cloud-based email marketing solution that enables you to deeply engage your customer base in relevant and specific conversations.