Lytics vs SAP Customer Data Cloud (formerly Gigya) | TrustRadius

What users are saying about

Score 6.1 out of 10

Based on 4 reviews and ratings

Score 8.4 out of 10

Based on 14 reviews and ratings

Pros

API Integrations
Customer data analysis
First-party list federation

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Verified User

Director in Marketing

Entertainment Company, 1001-5000 employees

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Gigya provide a range of flexible APIs which support the development of bespoke engagement tools. They also provide out of the box engagement tools like comments and reactions.
Gigya's identity query tool makes it straightforward for users to query the user database using straightforward SQL queries.
Gigya's cloud storage is a safe and secure alternative to self-hosted databases.

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Verified User

Manager in Marketing

Newspapers Company, 201-500 employees

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Cons

Customization: users are limited to pre-made designs.
Design: we have the same issue here; it would be great if users could upload designs from Creative Cloud.
Integration: it can be confusing to pair with other applications.

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Verified User

Employee in Marketing

Publishing Company, 51-200 employees

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Nothing obvious. Some editors and traffickers want a more detailed analytics package. Gigya reports are pretty basic. There is a strong need for more advanced analytics and automated reports.
We have talked to Gigya about it, and they are working on it.

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Verified User

Manager in Engineering

Media Production Company, 501-1000 employees

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Likelihood to Renew

No score

No answers yet

No answers on this topic

SAP Customer Data Cloud (formerly Gigya) 8.4

Based on 7 answers

It does everything we want on the technical side. I can't speak for the business die of the house, but from our point of view, the product is great.

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Verified User

Manager in Engineering

Media Production Company, 501-1000 employees

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Usability

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 8.2

Based on 6 answers

Admin panel is very clean and effective and manageable. Can't say enough good things about the UI. It's easy to use and enables to configure embeddable widgets by simply copying and pasting Java Script examples.

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Verified User

Employee in Marketing

Sports Company, 51-200 employees

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Reliability and Availability

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 8.4

Based on 12 answers

Very good across the board save for the previously mentioned commenting issues (moderation times out, unable to add to blacklist, some smaller issues)

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Verified User

Project Manager in Information Technology

Newspapers Company, 1001-5000 employees

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Performance

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 8.4

Based on 12 answers

There are some latency issues. The 24 hour caching problem mentioned earlier is a problem. Sometimes the Gigya system makes two calls instead of a single call if we go directly to the social platform. For this reason, it's sometimes more efficient to go direct rather than use Gigya.

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Verified User

Manager in Product Management

Sporting Goods Company, 10,001+ employees

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Support Rating

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 8.6

Based on 14 answers

Fantastic support team. Very proactive. Not only do they answer questions in a timely manner, but they proactively show us whats coming in next releases. I can also share what I would like to see. They are very honest about what they can do, and what is not likely to be on the roadmap.
I never get any push-back from them about the hours of support. They are always willing to help.
They are also great about suggesting best practices that we might not have thought about. In other words, "Have you thought about doing it this way...".

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Verified User

Vice-President in Marketing

Media Production Company, 51-200 employees

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Online Training

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 7.3

Based on 6 answers

We had multiple conference calls initially to get up and running. The developers had frequent status calls. But we generally didn't require much training. We have a large technical staff that didn't need much had-holding.

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Verified User

Director in Marketing

Media Production Company, 51-200 employees

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Implementation Rating

No score

No answers yet

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SAP Customer Data Cloud (formerly Gigya) 7.5

Based on 12 answers

There was a bit of a learning curve in the beginning, and perhaps we were unclear on some of our requirements. Once they figured out what we wanted though, things went pretty smoothly. Just some minor hiccups in the beginning

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Verified User

Vice-President in Marketing

Media Production Company, 51-200 employees

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Alternatives Considered

Cheaper, quicker time to market.

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Verified User

Director in Marketing

Entertainment Company, 1001-5000 employees

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The three names that we were given to evaluate against Gigya by our tiger team were Bitium, OneLogin, and Janrain. The last one was just too new to the game, so after a brief review, we passed. We moderately considered Bitium, but OneLogin seemed to win against them more than they lost. In the end, it came down to Gigya versus OneLogin, and we decided to go with Gigya because of the overwhelming reviews of the outstanding customer service.

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Verified User

Consultant in Information Technology

Information Technology and Services Company, 51-200 employees

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Return on Investment

Positive: Customers are retained through another outlet.
Positive ROI: we've made a lot of money using the program.
Positive: We're using Lytics targeting with email integrations to reach specific subscribers in ways we never thought possible.

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Verified User

Employee in Marketing

Publishing Company, 51-200 employees

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By adding Google and Facebook as social sign up options, our signups have increased by 30%
By seamlessly integrating Gigya and our commerce engine we are able to use personalisation facets from multiple sources
Gigya allows customer services a single view of our users helping them to manage accounts and unsubscribe across multiple sites and domains

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Technical Project Manager

Speedo International LtdTextiles, 51-200 employees

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Screenshots

See All (3) Lytics Screenshots

See All (5) SAP Customer Data Cloud (formerly Gigya) Screenshots

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

No

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