What users are saying about
17 Ratings
70 Ratings
17 Ratings
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Score 9.6 out of 100
70 Ratings
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Score 5.3 out of 100

Likelihood to Recommend

Mad Mimi

Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
deba omoluru | TrustRadius Reviewer

Sendinblue

SendinBlue is great for simple email marketing, especially for small businesses. It's very easy to get the account setup and create an email compared to other services like MailChimp. It's also very user-friendly for those who may not be technically savvy. If you have a much larger scale email list or regularly import lists from outside SendinBlue, then you may want to look elsewhere. SendinBlue is great if you stay within the system, but can cause trouble if you import email lists outside of the system.
Tim Sleeper | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mad Mimi
8.0
Sendinblue
7.0
WYSIWYG email editor
Mad Mimi
9.0
Sendinblue
8.1
Dynamic content
Mad Mimi
9.3
Sendinblue
7.5
Ability to test dynamic content
Mad Mimi
9.2
Sendinblue
7.0
Landing pages
Mad Mimi
7.9
Sendinblue
6.0
A/B testing
Mad Mimi
10.0
Sendinblue
6.5
Mobile optimization
Mad Mimi
4.7
Sendinblue
8.0
Email deliverability reporting
Mad Mimi
8.6
Sendinblue
7.9
List management
Mad Mimi
4.6
Sendinblue
6.1
Triggered drip sequences
Mad Mimi
8.5
Sendinblue
5.8

Reporting & Analytics

Mad Mimi
7.8
Sendinblue
6.9
Dashboards
Mad Mimi
7.8
Sendinblue
8.0
Standard reports
Mad Mimi
7.5
Sendinblue
5.9
Custom reports
Mad Mimi
8.1
Sendinblue
6.8

Pros

Mad Mimi

  • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
  • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
  • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
  • You can segment your list into as many groups as you like, which makes for more effective email marketing.
Robbin Block | TrustRadius Reviewer

Sendinblue

  • Fast newsletter delivery to a large subscriber base
  • Fair pricing allows small companies to get use of the features with a small subscriber base and then scale up as their subscriber base grows.
  • APIs allow you to fully automate the process of generating and delivering newsletters. My web staff updates the website information, and sends the newsletter from my website back end. They do not ever even have to log in to SendinBlue. This creates a level of simplicity that prevents errors.
Cameron Andrews | TrustRadius Reviewer

Cons

Mad Mimi

  • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
  • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
  • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
Tyler Hanlon | TrustRadius Reviewer

Sendinblue

  • Would like to have emails sent directly from our server (without extra charge). We noticed recently emails now come from sendinblue.com vs. a server with a series of numbers so this is a definite improvement!
  • Would like to see our actual subscriber base number (total minus blacklist)
  • Was initially difficult to figure out how to create newsletter signup to match the layout of our website but eventually our developer figured out a workaround.
  • Sometimes when you click on the editing box, you end up going out to the hyperlink specified instead of edit box, this is sometimes annoying.
Michelle Young | TrustRadius Reviewer

Likelihood to Renew

Mad Mimi

Mad Mimi 10.0
Based on 5 answers
Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
Ehren Muhammad | TrustRadius Reviewer

Sendinblue

Sendinblue 9.4
Based on 4 answers
SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
Cameron Andrews | TrustRadius Reviewer

Usability

Mad Mimi

Mad Mimi 9.0
Based on 2 answers
I find it very easy to use just like my colleagues too. The learning curve is straight forward.
deba omoluru | TrustRadius Reviewer

Sendinblue

Sendinblue 9.2
Based on 2 answers
I am a web designer and systems admin. I have not found anything with this system that was hard to use. Other systems make it hard to do simple tasks and is very limiting. SendinBlue doesn't limit you.
Kenny Williamson | TrustRadius Reviewer

Reliability and Availability

Mad Mimi

No score
No answers yet
No answers on this topic

Sendinblue

Sendinblue 9.1
Based on 1 answer
I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
Nathaniel Bradley | TrustRadius Reviewer

Performance

Mad Mimi

No score
No answers yet
No answers on this topic

Sendinblue

Sendinblue 9.1
Based on 1 answer
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
Nathaniel Bradley | TrustRadius Reviewer

Support Rating

Mad Mimi

Mad Mimi 8.0
Based on 2 answers
My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
deba omoluru | TrustRadius Reviewer

Sendinblue

Sendinblue 9.0
Based on 4 answers
These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
Justin Germino | TrustRadius Reviewer

Implementation Rating

Mad Mimi

No score
No answers yet
No answers on this topic

Sendinblue

Sendinblue 10.0
Based on 1 answer
If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
Kenny Williamson | TrustRadius Reviewer

Alternatives Considered

Mad Mimi

Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
Jackie Bassett | TrustRadius Reviewer

Sendinblue

Sendinblue advertises itself as being better than Mailchimp, which if you think about it is awful advertising campaign, putting one company down to raise another. But despite this, Mailchimp actually lets people use their account for good whereas Sendinblue seems to be doing the opposite. Plus Mailchimp is easier to use and navigate around, and doesn't take a long time to set up. The only downside is that you can't have unlimited contacts which is why we changed to Sendinblue.
Emi Howell | TrustRadius Reviewer

Scalability

Mad Mimi

No score
No answers yet
No answers on this topic

Sendinblue

Sendinblue 9.1
Based on 1 answer
They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
Nathaniel Bradley | TrustRadius Reviewer

Return on Investment

Mad Mimi

  • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
  • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
  • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
Lincoln Stoller, PhD, CHt | TrustRadius Reviewer

Sendinblue

  • Deliverability: SIB protects their sending IP and this shows with the rate of delivery. Junk senders are cautioned, this is not the solution for you.
  • Simplicity: Cut the time it takes to get professional email campaigns out to your audience. Less time = less labor expense.
  • All in one solution allows you to capture and maintain both SMTP and SMS under one program and this has made segmentation and campaigning less annoying and tedious.
David Faustina | TrustRadius Reviewer

Screenshots

Pricing Details

Mad Mimi

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mad Mimi Editions & Modules

Additional Pricing Details

Sendinblue

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sendinblue Editions & Modules

Edition
Free0.001
Micro$252
Bronze$393
Silver$664
Gold$1735
Platinum$3346
Diamond$6037
  1. 600 / Day
  2. 40,000 / Month
  3. 60,000 / Month
  4. 120,000 / Month
  5. 350,000 / Month
  6. 750,000 / Month
  7. 3 Million / Month
Additional Pricing Details
SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.

Rating Summary

Likelihood to Recommend

Mad Mimi
9.6
Sendinblue
4.6

Likelihood to Renew

Mad Mimi
10.0
Sendinblue
9.4

Usability

Mad Mimi
9.0
Sendinblue
9.2

Reliability and Availability

Mad Mimi
Sendinblue
9.1

Performance

Mad Mimi
Sendinblue
9.1

Support Rating

Mad Mimi
8.0
Sendinblue
9.0

Implementation Rating

Mad Mimi
Sendinblue
10.0

Scalability

Mad Mimi
Sendinblue
9.1

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