What users are saying about
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Top Rated
1867 Ratings
111 Ratings

Mailchimp

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Top Rated
1867 Ratings
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Score 8.2 out of 100
111 Ratings
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Score 7.2 out of 100

Likelihood to Recommend

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

SAP CRM

First try to understand the requirement and then you can build anything in SAP CRM with standard / non standard functionality. Whenever standard functionality cannot meet thebusiness needs, functional requirements are written by the business users and given to the APAP engineer to customize the product appropriately.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mailchimp
8.1
SAP CRM
WYSIWYG email editor
Mailchimp
8.5
SAP CRM
Dynamic content
Mailchimp
7.8
SAP CRM
Ability to test dynamic content
Mailchimp
7.9
SAP CRM
Landing pages
Mailchimp
7.6
SAP CRM
A/B testing
Mailchimp
7.8
SAP CRM
Mobile optimization
Mailchimp
8.6
SAP CRM
Email deliverability reporting
Mailchimp
8.8
SAP CRM
List management
Mailchimp
8.3
SAP CRM
Triggered drip sequences
Mailchimp
7.7
SAP CRM

Lead Management

Mailchimp
9.2
SAP CRM
Lead nurturing
Mailchimp
6.9
SAP CRM
Lead scoring and grading
Mailchimp
10.0
SAP CRM
Data quality management
Mailchimp
10.0
SAP CRM
Automated sales alerts and tasks
Mailchimp
10.0
SAP CRM

Campaign Management

Mailchimp
10.0
SAP CRM
Calendaring
Mailchimp
10.0
SAP CRM
Event/webinar marketing
Mailchimp
10.0
SAP CRM

Social Media Marketing

Mailchimp
10.0
SAP CRM
Social sharing and campaigns
Mailchimp
10.0
SAP CRM
Social profile integration
Mailchimp
10.0
SAP CRM

Reporting & Analytics

Mailchimp
7.8
SAP CRM
Dashboards
Mailchimp
7.7
SAP CRM
Standard reports
Mailchimp
8.2
SAP CRM
Custom reports
Mailchimp
7.4
SAP CRM

Platform & Infrastructure

Mailchimp
8.5
SAP CRM
API
Mailchimp
9.0
SAP CRM
Role-based workflow & approvals
Mailchimp
10.0
SAP CRM
Customizability
Mailchimp
6.4
SAP CRM
Integration with Salesforce.com
Mailchimp
8.5
SAP CRM
Integration with Microsoft Dynamics CRM
Mailchimp
8.5
SAP CRM
Integration with SugarCRM
Mailchimp
8.5
SAP CRM

Sales Force Automation

Mailchimp
SAP CRM
7.1
Customer data management / contact management
Mailchimp
SAP CRM
7.7
Workflow management
Mailchimp
SAP CRM
7.0
Territory management
Mailchimp
SAP CRM
6.2
Opportunity management
Mailchimp
SAP CRM
6.8
Integration with email client (e.g., Outlook or Gmail)
Mailchimp
SAP CRM
7.1
Contract management
Mailchimp
SAP CRM
7.9
Quote & order management
Mailchimp
SAP CRM
7.4
Interaction tracking
Mailchimp
SAP CRM
7.2
Channel / partner relationship management
Mailchimp
SAP CRM
6.5

Customer Service & Support

Mailchimp
SAP CRM
6.5
Case management
Mailchimp
SAP CRM
7.1
Call center management
Mailchimp
SAP CRM
6.1
Help desk management
Mailchimp
SAP CRM
6.2

Marketing Automation

Mailchimp
SAP CRM
6.6
Lead management
Mailchimp
SAP CRM
6.2
Email marketing
Mailchimp
SAP CRM
7.0

CRM Project Management

Mailchimp
SAP CRM
7.6
Task management
Mailchimp
SAP CRM
8.1
Billing and invoicing management
Mailchimp
SAP CRM
7.5
Reporting
Mailchimp
SAP CRM
7.4

CRM Reporting & Analytics

Mailchimp
SAP CRM
7.7
Forecasting
Mailchimp
SAP CRM
7.7
Pipeline visualization
Mailchimp
SAP CRM
7.3
Customizable reports
Mailchimp
SAP CRM
8.1

Customization

Mailchimp
SAP CRM
7.4
Custom fields
Mailchimp
SAP CRM
7.9
Custom objects
Mailchimp
SAP CRM
7.9
Scripting environment
Mailchimp
SAP CRM
7.1
API for custom integration
Mailchimp
SAP CRM
6.6

Security

Mailchimp
SAP CRM
8.4
Single sign-on capability
Mailchimp
SAP CRM
8.3
Role-based user permissions
Mailchimp
SAP CRM
8.5

Social CRM

Mailchimp
SAP CRM
6.2
Social data
Mailchimp
SAP CRM
6.3
Social engagement
Mailchimp
SAP CRM
6.2

Integrations with 3rd-party Software

Mailchimp
SAP CRM
6.2
Marketing automation
Mailchimp
SAP CRM
6.2
Compensation management
Mailchimp
SAP CRM
6.2

Platform

Mailchimp
SAP CRM
7.1
Mobile access
Mailchimp
SAP CRM
7.1

Pros

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

SAP CRM

  • If you have an SAP ERP system, you get out-of-the box data integration and can easily configure end-to-end business processes that span multiple systems.
  • While the core functionality is comparable to a lot of the other systems, SAP CRM is still one of the best solutions available for companies needing functionality like Trade Promotion Management, Market Development Funds, etc...
  • The system is highly customizable and can be easily configured / enhanced to work in a wide variety of scenarios.
Tom Leddy | TrustRadius Reviewer

Cons

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

SAP CRM

  • There is not much room for improvement, as SAP has recently launched SAP C4 HANA as the improved version of SAP CRM with added functionality.
  • SAP CRM has a little room for improvement in how efficient it is for users
  • SAP CRM's performance could be improved in terms of Orders to be searched in the backend, and the DB level has to be improved
Pradeep Bele | TrustRadius Reviewer

Likelihood to Renew

Mailchimp

Mailchimp 9.4
Based on 49 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

SAP CRM

SAP CRM 9.0
Based on 4 answers
SAP's CRM is a very fast and effective tool. The ability to track things (credits, items, ect.) through CRM is vastly improved over the systems that I have used in the past. It is an incredble system, when it comes to pulling data that has been input back out. You can also run reports on anything in the system. This ability allows you the opportunity to print off reports and show them to customers so that they have a clear understanding of what you have been doing for them. In turn, this increases your value to your customers.
Aaron Norris | TrustRadius Reviewer

Usability

Mailchimp

Mailchimp 8.5
Based on 138 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

SAP CRM

No score
No answers yet
No answers on this topic

Reliability and Availability

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

SAP CRM

No score
No answers yet
No answers on this topic

Performance

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

SAP CRM

No score
No answers yet
No answers on this topic

Support Rating

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

SAP CRM

SAP CRM 7.3
Based on 1 answer
Typically, requests do get resolved. Sometimes it does take a bit of explaining the issues but then SAP accepts then and provides a fix
Sebastian Jungels | TrustRadius Reviewer

Implementation Rating

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

SAP CRM

No score
No answers yet
No answers on this topic

Alternatives Considered

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

SAP CRM

SAP CRM is a diversified, complex tool which can be customized to the company needs on many various levels. The main reason why a company could choose SAP CRM is to ensure all their needs are met in terms of a solution that can be adjusted to the processes within the organisation
Anonymous | TrustRadius Reviewer

Scalability

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

SAP CRM

No score
No answers yet
No answers on this topic

Return on Investment

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

SAP CRM

  • Longer implementation time when client needs customization in SAP CRM based on their custom business processes. That leads to longer ROI.
  • Proper training is key step to ROI on SAP CRM.
  • Out of box solution gives quick ROI. When client is implementing process first time & adapts SAP CRM provided solution in their organization.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

SAP CRM

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Mailchimp
8.5
SAP CRM
6.5

Likelihood to Renew

Mailchimp
9.4
SAP CRM
9.0

Usability

Mailchimp
8.5
SAP CRM

Reliability and Availability

Mailchimp
10.0
SAP CRM

Performance

Mailchimp
10.0
SAP CRM

Support Rating

Mailchimp
10.0
SAP CRM
7.3

Online Training

Mailchimp
SAP CRM
7.0

Implementation Rating

Mailchimp
8.8
SAP CRM

Scalability

Mailchimp
9.3
SAP CRM

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