Mailchimp vs. Sendinblue

Mailchimp is well suited to companies / individuals who want to capture emails via form on their website or a link in an email. Mailchimp is relatively easy to set up and manage. They also have decent reporting tools and segregation tools. The email visual builder is fairly decent as well. Overall, it's a great 'first' lead capture tool while you're still figuring out what you really need.

Incentivized

We have only been using for a month, but not finding the drag and drop working all that well. Still have to go back in again and work out how to move sections around. This should be a simple process, but it is not.

Incentivized

• Super easy integration to Pipedrive via Zapier, and I'm guessing it integrates seamlessly with hundreds of other CRMs.
• Intuitive UI when designing the email templates, you don't have to be a designer to use the templates that Mailchimp provides (although using a graphic designer to create newsletters etc. is always a good idea IMO...)
• Simple functionality when it comes to creating an email marketing funnel - no redundant complications that make your life harder when building the funnel

Incentivized

• Sendinblue allows you to send emails that do not arrive in spam
• Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
• Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates

Incentivized

• Not a fan of some of the font choices, it would be nice to have more.
• How campaigns are organized I would like to see this organized differently so older campaigns are easier to find if you need to refer back to an old one.
• It would be nice if the reporting gave a little more info on if your email performance with not just open rates but clicks, etc.

Incentivized

• As I support two organizations for use of Sendinblue, it would be nice to link accounts for the purpose of sharing campaign builder assets between organizations.
• The ability to build and use campaign templates for deployment in "one-off" emails generated through the inbox.
• A folder structure withing image files to organize graphic images, (i.e. Staff Photos, Company Logos, Product Image Files, etc.
• Continued enhancements of the CRM component, email tracking, hierarchical account relationships.

We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.

Incentivized

SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers

Incentivized

The user experience, the design, and the simple-to-follow instructions make MailChimp one of the easiest email solutions. The drag-and-drop builder makes it quick to set up, and if you do know some code, there are options to do a bit more customizations.

Incentivized

I am a web designer and systems admin. I have not found anything with this system that was hard to use. Other systems make it hard to do simple tasks and is very limiting. SendinBlue doesn't limit you.

Incentivized

I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime

Incentivized

I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.

I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools

Incentivized

Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.

Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!

Incentivized

These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.

Incentivized

It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.

Incentivized

If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.

Incentivized

Mailchimp is pretty comparable to other email marketing software I have used, but I had a better experience designing templates and emails using Campaign Monitor compared to Mailchimp. Mailchimp always seemed to have small little glitches with the design, and my emails never looked exactly like they did when I designed them.

Incentivized

I selected Sendinblue because my users and customers don't speak and read English, so the french version of an email solution was the best way to answer them. Since 2017, I always recommended Sendinblue to my customers and partners, even if they use another solution, I convert them and never go back again.

Incentivized

Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.

Incentivized

They have multiple options for upgrading bigger senders or if you need more emails sent in a month.

• Mailchimp has helped us promote events and fundraisers, providing signups and donations from more than 60% of attendees at an event or online fundraiser.
• Mailchimp has given us the ability to more easily stay in contact with our volunteers and specific groups of people by messaging using segmentation.
• Mailchimp is a great tool for testing the effectiveness of emails using A/B testing.

Incentivized

• The ROI has been very positive - We have been able to bring the entire process in-house to the marketing department
• We are saving time and money by not involving outside contractors
• We save resources by not involving I.T.
• The amount of time we save by being able to create the email from concept to completion, all by one person, is astronomical.
• We save some cost by using the Sendinblue stock image options