Marigold Engage vs. Right On Interactive

Marigold Engage

Right On Interactive

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Marigold Engage	Score 5.6 out of 10	N/A	Marigold Engage (replacing the former Selligent Marketing Cloud) is an omnichannel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels. Marigold Engage combines universal data integration, AI-driven automation, and omnichannel execution, so marketing teams can run extensive campaigns with ease.	N/A
Right On Interactive	Score 4.1 out of 10	Mid-Size Companies (51-1,000 employees)	ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…	$500 up to 2 users, up to 10,000 contacts

Pricing

Marigold Engage

Right On Interactive

Editions & Modules

No answers on this topic

Outreach: $500
up to 2 users, up to 10,000 contacts
Engagement: $900
up to 5 users, up to 10,000 contacts
Lifecycle Marketing: $1,400
up to 10 users, up to 10,000 contacts

Offerings

Pricing Offerings
Marigold Engage	Right On Interactive
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	Yes

Entry-level Setup Fee

Optional

No setup fee

Additional Details

—

All contracts are annual

More Pricing Information

Community Pulse
	Marigold Engage	Right On Interactive
Top Pros	Pro Non technical Pro Responsive customer service Pro Technical users	Pro Create segments Pro Customer lifecycle Pro Data sources
Top Cons	Minus Data we need Minus Support is limited Minus System is down	Minus Catch up Minus Campaign setup Minus One box

Features

Marigold Engage

Right On Interactive

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	Marigold Engage - Ratings	Right On Interactive 7.0 1 Ratings 10% below category average
WYSIWYG email editor	00 Ratings	7.01 Ratings
Landing pages	00 Ratings	6.01 Ratings
Email deliverability reporting	00 Ratings	7.01 Ratings
Triggered drip sequences	00 Ratings	8.01 Ratings

Lead Management

Comparison of Lead Management features of Product A and Product B
	Marigold Engage - Ratings	Right On Interactive 8.5 1 Ratings 8% above category average
Lead scoring and grading	00 Ratings	8.01 Ratings
Automated sales alerts and tasks	00 Ratings	9.01 Ratings

Social Media Marketing

Comparison of Social Media Marketing features of Product A and Product B
	Marigold Engage - Ratings	Right On Interactive 8.0 1 Ratings 6% above category average
Social profile integration	00 Ratings	8.01 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	Marigold Engage - Ratings	Right On Interactive 8.5 1 Ratings 14% above category average
Dashboards	00 Ratings	9.01 Ratings
Standard reports	00 Ratings	8.01 Ratings

Platform & Infrastructure

Comparison of Platform & Infrastructure features of Product A and Product B
	Marigold Engage - Ratings	Right On Interactive 7.5 1 Ratings 1% below category average
Customizability	00 Ratings	7.01 Ratings
Integration with Salesforce.com	00 Ratings	8.01 Ratings

Best Alternatives
	Marigold Engage	Right On Interactive
Small Businesses	Mautic Score 9.1 out of 10	Vbout Score 9.9 out of 10
Medium-sized Companies	The Trade Desk Score 7.0 out of 10	PFL Direct Mail Platform Score 9.2 out of 10
Enterprises	Iterable Score 8.8 out of 10	PFL Direct Mail Platform Score 9.2 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Marigold Engage	Right On Interactive
Likelihood to Recommend	8.8 (2 ratings)	7.0 (1 ratings)

User Testimonials
	Marigold Engage	Right On Interactive
Likelihood to Recommend	Marigold Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email. Incentivized Verified User Anonymous Read full review	Right On Interactive Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome. Incentivized Chris Theisen Director of Digital Communication Read full review
Pros	Marigold StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional. StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day. StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike. Incentivized Verified User Anonymous Read full review	Right On Interactive It is able to pull in as many data sources as you would like. It is easy to connect data across multiple sources to create segments. Forces you to think about your customer lifecycle to get the most out of the software. Incentivized Chris Theisen Director of Digital Communication Read full review
Cons	Marigold Better data integration Friendlier user interface Easier guides and instructions Incentivized Verified User Anonymous Read full review	Right On Interactive The interface is improving in recent months but it still has a way to go to catch up to competitors. The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data. Could use more integrations with marketing softwares. Incentivized Chris Theisen Director of Digital Communication Read full review
Alternatives Considered	Marigold We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews. Incentivized Verified User Anonymous Read full review	Right On Interactive No answers on this topic
Return on Investment	Marigold Increased employee efficiency due to content blocking Lower rate of errors/apology emails due to technical errors Incentivized Verified User Anonymous Read full review	Right On Interactive It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows. It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails. The time it took the marketing team to create the campaigns could've been faster. Incentivized Chris Theisen Director of Digital Communication Read full review
ScreenShots		Right On Interactive Screenshots