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Top Rated
2323 Ratings
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Top Rated
774 Ratings

Adobe Marketo Engage

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Top Rated
2323 Ratings
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Score 8.3 out of 100

Microsoft Dynamics 365

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Top Rated
774 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100

Feature Set Ratings

    Email & Online Marketing

    7.8

    Adobe Marketo Engage

    78%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 9/9 features

    WYSIWYG email editor

    7.1
    71%
    804 Ratings
    N/A
    0 Ratings

    Dynamic content

    7.7
    77%
    781 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    7.8
    78%
    760 Ratings
    N/A
    0 Ratings

    Landing pages

    7.6
    76%
    819 Ratings
    N/A
    0 Ratings

    A/B testing

    8.0
    80%
    806 Ratings
    N/A
    0 Ratings

    Mobile optimization

    7.2
    72%
    780 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    7.9
    79%
    1469 Ratings
    N/A
    0 Ratings

    List management

    8.4
    84%
    855 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    8.5
    85%
    778 Ratings
    N/A
    0 Ratings

    Lead Management

    8.3

    Adobe Marketo Engage

    83%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 4/4 features

    Lead nurturing

    8.5
    85%
    841 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    8.4
    84%
    816 Ratings
    N/A
    0 Ratings

    Data quality management

    7.9
    79%
    814 Ratings
    N/A
    0 Ratings

    Automated sales alerts and tasks

    8.5
    85%
    773 Ratings
    N/A
    0 Ratings

    Campaign Management

    7.7

    Adobe Marketo Engage

    77%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 2/2 features

    Calendaring

    7.3
    73%
    640 Ratings
    N/A
    0 Ratings

    Event/webinar marketing

    8.2
    82%
    757 Ratings
    N/A
    0 Ratings

    Social Media Marketing

    7.3

    Adobe Marketo Engage

    73%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 2/2 features

    Social sharing and campaigns

    7.1
    71%
    483 Ratings
    N/A
    0 Ratings

    Social profile integration

    7.5
    75%
    377 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    7.2

    Adobe Marketo Engage

    72%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 3/3 features

    Dashboards

    7.0
    70%
    804 Ratings
    N/A
    0 Ratings

    Standard reports

    7.5
    75%
    840 Ratings
    N/A
    0 Ratings

    Custom reports

    7.1
    71%
    800 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    7.9

    Adobe Marketo Engage

    79%

    Microsoft Dynamics 365

    Feature Set Not Supported
    N/A
    Adobe Marketo Engage ranks higher in 6/6 features

    API

    7.9
    79%
    729 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    7.8
    78%
    618 Ratings
    N/A
    0 Ratings

    Customizability

    7.5
    75%
    749 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    8.8
    88%
    733 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    7.8
    78%
    240 Ratings
    N/A
    0 Ratings

    Integration with SugarCRM

    7.6
    76%
    150 Ratings
    N/A
    0 Ratings

    Sales Force Automation

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.6

    Microsoft Dynamics 365

    86%
    Microsoft Dynamics 365 ranks higher in 9/9 features

    Customer data management / contact management

    N/A
    0 Ratings
    8.2
    82%
    70 Ratings

    Workflow management

    N/A
    0 Ratings
    8.0
    80%
    69 Ratings

    Territory management

    N/A
    0 Ratings
    8.3
    83%
    53 Ratings

    Opportunity management

    N/A
    0 Ratings
    9.0
    90%
    65 Ratings

    Integration with email client (e.g., Outlook or Gmail)

    N/A
    0 Ratings
    9.5
    95%
    68 Ratings

    Contract management

    N/A
    0 Ratings
    8.5
    85%
    54 Ratings

    Quote & order management

    N/A
    0 Ratings
    9.0
    90%
    50 Ratings

    Interaction tracking

    N/A
    0 Ratings
    8.7
    87%
    62 Ratings

    Channel / partner relationship management

    N/A
    0 Ratings
    8.5
    85%
    53 Ratings

    Customer Service & Support

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    7.8

    Microsoft Dynamics 365

    78%
    Microsoft Dynamics 365 ranks higher in 3/3 features

    Case management

    N/A
    0 Ratings
    7.8
    78%
    53 Ratings

    Call center management

    N/A
    0 Ratings
    8.1
    81%
    46 Ratings

    Help desk management

    N/A
    0 Ratings
    7.4
    74%
    51 Ratings

    Marketing Automation

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.3

    Microsoft Dynamics 365

    83%
    Microsoft Dynamics 365 ranks higher in 2/2 features

    Lead management

    N/A
    0 Ratings
    8.9
    89%
    63 Ratings

    Email marketing

    N/A
    0 Ratings
    7.7
    77%
    64 Ratings

    CRM Project Management

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.4

    Microsoft Dynamics 365

    84%
    Microsoft Dynamics 365 ranks higher in 3/3 features

    Task management

    N/A
    0 Ratings
    8.5
    85%
    61 Ratings

    Billing and invoicing management

    N/A
    0 Ratings
    8.5
    85%
    45 Ratings

    Reporting

    N/A
    0 Ratings
    8.3
    83%
    55 Ratings

    CRM Reporting & Analytics

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.6

    Microsoft Dynamics 365

    86%
    Microsoft Dynamics 365 ranks higher in 3/3 features

    Forecasting

    N/A
    0 Ratings
    8.9
    89%
    57 Ratings

    Pipeline visualization

    N/A
    0 Ratings
    8.2
    82%
    63 Ratings

    Customizable reports

    N/A
    0 Ratings
    8.8
    88%
    65 Ratings

    Customization

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.1

    Microsoft Dynamics 365

    81%
    Microsoft Dynamics 365 ranks higher in 4/4 features

    Custom fields

    N/A
    0 Ratings
    8.4
    84%
    68 Ratings

    Custom objects

    N/A
    0 Ratings
    8.1
    81%
    63 Ratings

    Scripting environment

    N/A
    0 Ratings
    8.0
    80%
    50 Ratings

    API for custom integration

    N/A
    0 Ratings
    8.0
    80%
    54 Ratings

    Security

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.6

    Microsoft Dynamics 365

    86%
    Microsoft Dynamics 365 ranks higher in 2/2 features

    Single sign-on capability

    N/A
    0 Ratings
    8.8
    88%
    58 Ratings

    Role-based user permissions

    N/A
    0 Ratings
    8.4
    84%
    59 Ratings

    Social CRM

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.3

    Microsoft Dynamics 365

    83%
    Microsoft Dynamics 365 ranks higher in 2/2 features

    Social data

    N/A
    0 Ratings
    8.3
    83%
    38 Ratings

    Social engagement

    N/A
    0 Ratings
    8.2
    82%
    39 Ratings

    Integrations with 3rd-party Software

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.5

    Microsoft Dynamics 365

    85%
    Microsoft Dynamics 365 ranks higher in 2/2 features

    Marketing automation

    N/A
    0 Ratings
    8.6
    86%
    58 Ratings

    Compensation management

    N/A
    0 Ratings
    8.4
    84%
    31 Ratings

    Platform

    Adobe Marketo Engage

    Feature Set Not Supported
    N/A
    8.2

    Microsoft Dynamics 365

    82%
    Microsoft Dynamics 365 ranks higher in 1/1 features

    Mobile access

    N/A
    0 Ratings
    8.2
    82%
    50 Ratings

    Attribute Ratings

    • Adobe Marketo Engage is rated higher in 6 areas: Likelihood to Recommend, Likelihood to Renew, Support Rating, Implementation Rating, Contract Terms and Pricing Model, Professional Services
    • Microsoft Dynamics 365 is rated higher in 1 area: Online Training
    • Adobe Marketo Engage and Microsoft Dynamics 365 are tied in 1 area: Usability

    Likelihood to Recommend

    8.3

    Adobe Marketo Engage

    83%
    1021 Ratings
    8.0

    Microsoft Dynamics 365

    80%
    91 Ratings

    Likelihood to Renew

    8.9

    Adobe Marketo Engage

    89%
    145 Ratings
    7.9

    Microsoft Dynamics 365

    79%
    19 Ratings

    Usability

    8.1

    Adobe Marketo Engage

    81%
    98 Ratings
    8.1

    Microsoft Dynamics 365

    81%
    21 Ratings

    Availability

    9.0

    Adobe Marketo Engage

    90%
    48 Ratings

    Microsoft Dynamics 365

    N/A
    0 Ratings

    Performance

    9.0

    Adobe Marketo Engage

    90%
    58 Ratings

    Microsoft Dynamics 365

    N/A
    0 Ratings

    Support Rating

    8.9

    Adobe Marketo Engage

    89%
    164 Ratings
    8.2

    Microsoft Dynamics 365

    82%
    15 Ratings

    In-Person Training

    10.0

    Adobe Marketo Engage

    100%
    12 Ratings

    Microsoft Dynamics 365

    N/A
    0 Ratings

    Online Training

    5.5

    Adobe Marketo Engage

    55%
    29 Ratings
    7.5

    Microsoft Dynamics 365

    75%
    2 Ratings

    Implementation Rating

    10.0

    Adobe Marketo Engage

    100%
    109 Ratings
    9.5

    Microsoft Dynamics 365

    95%
    8 Ratings

    Contract Terms and Pricing Model

    7.8

    Adobe Marketo Engage

    78%
    4 Ratings
    5.7

    Microsoft Dynamics 365

    57%
    4 Ratings

    Product Scalability

    7.0

    Adobe Marketo Engage

    70%
    10 Ratings

    Microsoft Dynamics 365

    N/A
    0 Ratings

    Professional Services

    9.4

    Adobe Marketo Engage

    94%
    3 Ratings
    7.5

    Microsoft Dynamics 365

    75%
    2 Ratings

    Likelihood to Recommend

    Adobe Marketo Engage

    It provides a one-stop-shop to help manage all lead-based and account-based marketing initiatives. We run many email campaigns, so if you are looking for software that provides you with all the information you need to run a campaign, from drafting the HTML email, managing assets, distributing to a database and gathering the metrics, and assessing performance, their toolkit is ideal.
    Ellis Devine | TrustRadius Reviewer

    Microsoft Dynamics 365

    We work in a Cloud environment with Azure where using Microsoft Dynamics 365 as a CRM and ERP application helps us to a great extent. We mostly deal with data projects at the moment and combining/Integrating Microsoft Dynamics 365 with other Microsoft applications is easier that helps us to meet the project objective and our goal.
    Anonymous | TrustRadius Reviewer

    Pros

    Adobe Marketo Engage

    • The ability to clone entire programs and campaigns should not be underestimated as a marketing manager. This is a stand-out feature that other automation tools can't do (yet) in my experience.
    • myTokens: Campaign-based/local variables that can be used in emails and landing pages for everything from basic text, rich text, email scripts, CSS, scoring, and more. Set up your emails and LPs with myTokens and you'll be able to create an entire campaign without opening the email or LP editor. Clone program, update myTokens, test, and launch.
    • Engagement Programs: let you quickly create basic email nurture tracks with ease. Currently EPs can only send on a cadence of once per week, but future product release announcements suggest variable cadence will be possible soon.
    • AB Testing: using Email Programs and AB Test or ABCDEFG Test is simple to set up and report on. Manually chose the winner of your test or have Marketo choose automatically.
    Greg Beazley | TrustRadius Reviewer

    Microsoft Dynamics 365

    • Some useful out-of-the-box features, like mass uploads of Leads from trade shows or when qualifying a Lead, CRM automatically creates the Opportunity, Contact, and Account for you, etc.
    • Really powerful customizations through the user interface to improve user experience. Things like Business Rules, for example, if Field A = 1, then Field B = 2 and Field C = 2, if Field A = 2, then Field B and Field C don't apply, so automatically hide them.
    • Or other functionality that improves user experience, like Business Process Flows. These walk users step by step through our business process, helping them know when certain actions should take place, and at what point other data is now required. We've used this extensively with our Lead to Opportunity to Quote to Order process, helping users understand the business process each step of the way.
    • Customizations built on top of the platform now called model-driven PowerApps. You can have connections to "typical" data, like Accounts, Contacts, or Opportunities, for example, but then connect that data to custom entities, records that only apply to your specific business. This is all done through the user interface and allows you to customize and automate specific line-of-business applications for your specific needs.
    • Behind the scenes, D365 CE is built on SQL. So the data conforms to industry standards and makes it much easier to interact with. Your developers and IT team will thank you.
    Anonymous | TrustRadius Reviewer

    Cons

    Adobe Marketo Engage

    • It would be nice to have an expansive view of all active triggers and flows.
    • Some reporting functions can take quite a bit of time to execute if they use too much data.
    • Some error codes and mistakes can take time to uncover/solve.
    Matt Davidson | TrustRadius Reviewer

    Microsoft Dynamics 365

    • Microsoft Dynamics 365 storage & license cost can prohibit some large deployments or even cost-sensitive small projects from using the platform (although I'm certain most deployments would realize a positive ROI if implemented correctly with process automation).
    • The cost and licensing document for Dynamics 365 is 61 pages and will take a rocket scientist to understand it. It's better to just have your Microsoft help estimate the cost if they are willing to help you that.
    • The documentation on how to first fully understand the Out of the Box default solution and settings is lacking or even non-existing. This has the potential to derail Dynamic 365 launches and implementations from the gitgo. Want to use an out of the box entity?.. well it's probably related to 5 other entities that require configuration and full understanding of it to successful implement. And you ask where is the laymen guide or instructions?... User groups and forums. In Summary, Microsoft can up its game in deployment training and supporting documentation.
    • Microsoft needs to incentivize more external platforms to build app connectors for easy integration, such as ZenDesk, Slack, Tableau, etc. Even the current connector apps such as Salesforce, MailChimp, Docusign are useless or don't work at all.
    • Several limitations inhibit successful Dynamics 365 deployments such as: limited number of Rollup field calculations (summarizing fields on child/related records), limited number rows that can exported to Excel via advanced find, Dynamics 365 files, log and database storage size limit is extremely small and will always require purchasing additional storage (for Online deployments).
    • New user buy-in or acceptance or system platform changes can be difficult if a solid change management plan isn't enacted.
    • Don't expect much help from Microsoft on implementation or solutions unless it's a technical flaw with the platform. Microsoft relies on their MVP partner network to consult for implementations at a hefty cost. Hiring a knowledgeable and savvy Dynamics 365 System Administrator can reduce the need for consultant support; of course, this is dependant upon many many variables.
    Justin Pink | TrustRadius Reviewer

    Pricing Details

    Adobe Marketo Engage

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional
    TBD

    Starting Price

    Microsoft Dynamics 365

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    $44 per month

    Likelihood to Renew

    Adobe Marketo Engage

    Adobe Marketo Engage 8.9
    Based on 145 answers
    We're likely to renew for several reasons:
    • Now that it's been implemented, I can't imagine not having marketing automation and the easy interface that Marketo provides to run our campaigns
    • Marketo's community and customer service is fantastic; I know that when I need help, I'll get it
    • Marketo continues to improve the product, so I know that I can expect it to be even more useful in the future
    Dan Prokop | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 7.9
    Based on 19 answers
    CRM has allowed us to keep all of our data in one place that is easy for all users within the company to view. I came into the company after they had been using CRM for about 4 years. They have all said that since we have used this it has helped us control work processes better, it has allowed us to be able to track things so much better, and has been something that has helped unite many processes that used to be all over the place.We are currently using CRM 4.0 and are planning on upgrading in the next 18 months to the 2011 version. Support for 4.0 is almost all but dried up. Understandably so. Some of the customization we have done, and a plugins we use, are now contained within the 2011 version so we are looking forward to that upgrade.We use an email marketing company as well, and they primarily support the 2011 version, but their product connects and is integrated within CRM. This is a great benefit as well so that all of our marketing information can be contained in one location.
    Chris Jensen | TrustRadius Reviewer

    Usability

    Adobe Marketo Engage

    Adobe Marketo Engage 8.1
    Based on 98 answers
    There's a fair amount of flexibility, but as you start moving beyond the basics and get into more complex programs, it gets a bit cumbersome; for example, flexible drip campaigns that can customize / change content based on triggers after the initial start. Some way of normalizing scoring so older, less intensive users don't overshadow newer, more-intense users. Etc.For a basic setup and taking control of the user flow from contact to lead without leaks, Marketo is awesome, once you've got the core data governance and standardized processes in place.Template design is difficult - designers find it restrictive and there is a LOT of debugging needed, with finished templates sometimes behaving very oddly in some environments - adding / deleting code snippets, disabling some scripts - not enough to break it, but definitely some odd behaviors
    Ashish Tewari | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 8.1
    Based on 21 answers
    My review can help others to choose the correct CRM like Microsoft Dynamics 365 CRM. I see lots of great things in Microsoft Dynamics 365 that make your business easy and smooth also MS allows users to customize the software according to their needs. So Thought I should share my experience with others.
    Mohd Nazish | TrustRadius Reviewer

    Reliability and Availability

    Adobe Marketo Engage

    Adobe Marketo Engage 9.0
    Based on 48 answers
    Marketo provides different way and abilities to connect. If you are having product support or unexplained errors you can get someone on Marketo support 24 hours a day. One of Marketo's greatest assets in my opinion however would be the community. Often times our company is just looking for case success stories from someone else. In the community you can search for problems you are currently facing and see others having the same issue and solutions for those issues. If not, you can pose a question to the whole community and champions of the product and others can chime in to provide suggestions to fix your needs. The community is truly a 24/7 place to get your answers quickly.
    Brittany Stover | TrustRadius Reviewer

    Microsoft Dynamics 365

    No score
    No answers yet
    No answers on this topic

    Performance

    Adobe Marketo Engage

    Adobe Marketo Engage 9.0
    Based on 58 answers
    There are times when it is slightly slow for us, where we sit on a screen waiting for it to load. This could be our internet since we have had the same issue occasionally with other systems, but it is enough to make you crazy.
    Amber Hobson | TrustRadius Reviewer

    Microsoft Dynamics 365

    No score
    No answers yet
    No answers on this topic

    Support Rating

    Adobe Marketo Engage

    Adobe Marketo Engage 8.9
    Based on 164 answers
    On multiple occasions we've had Marketo support (technical and license based) issues. Technical issues were minor and resolved within a day. License based issues (even things encouraged by Marketo for partners, like provisioning another license) took WEEKS. They actually took so long to respond that the client we were working with withdrew from the contract because they were no longer convinced Marketo was capable of supporting their business. As an agency trying to sell the software, you can only explain away so much before they just made us look silly.
    Emilee Anderson | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 8.2
    Based on 15 answers
    Our partner, Ledgeview Partners has been FANTASTIC to work with. They are always timely in their response and have taken time to understand our business and our specific needs. We've made a lot of advanced customizations and they have been a great help in making those updates.
    Todd Jankowski | TrustRadius Reviewer

    In-Person Training

    Adobe Marketo Engage

    Adobe Marketo Engage 10.0
    Based on 12 answers
    Our account rep stopped out in Lincoln, NE to ensure we were properly set up and running. This was very much appreciated. I was very, very new at this point, so I can't comment very much on the extent of what was taught because I was still brand new to the company and the system
    Kristi Eide | TrustRadius Reviewer

    Microsoft Dynamics 365

    No score
    No answers yet
    No answers on this topic

    Online Training

    Adobe Marketo Engage

    Adobe Marketo Engage 5.5
    Based on 29 answers
    I had never used Marketo prior to taking this job so online training was my starting point. I was able to follow along, it was interesting and quickly and efficiently taught me what I needed to know without a lot of fluff. It was far from boring and really helped me get my hands dirty with Marketo.
    Robert Barrett, MBA | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 7.5
    Based on 2 answers
    No answer on this topic is available.

    Implementation Rating

    Adobe Marketo Engage

    Adobe Marketo Engage 10.0
    Based on 109 answers
    1. Have a content marketing plan to run in parallel with the marketing automation installation--you'll need a lot of content to make full use of Marketo's capabilities.2. Work with sales (and ISRs) to define and document a workflow--build your Marketo installation around how you do business--not figure out how to apply your business to the tools3. Spend time of data cleaning--both an initial project as well as a strategy for ongoing data management. We found some change manaement issues (no more appending ZZZ to the first name to identify contacts who have left the company, for example, or prohibiting the entry of "info@company.com" email addresses).4. Find some champions in the sales and ISR teams. You'll have both fans and detractors--work with the fans to build some success stories
    Steve Susina | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 9.5
    Based on 8 answers
    We used a data warehouse to house our data, and our IT team and implementation vendor worked diligently ahead of time to construct idea implementation plans. Out of millions of records- we had less than a dozen errors, which is remarkable. My major insight is simply having a group of completely devoted individuals working towards your goal who fully understand the desired outcome. Focused resources for implementation season are critical to success.
    Sara Tsoodle | TrustRadius Reviewer

    Alternatives Considered

    Adobe Marketo Engage

    Marketo does stack up against [Hubspot] and there are positives and negatives. To me, [HubSpot] is easier to work as far as layout and steps. Marketo has more steps and the layout is more confusing but it is also more dynamic - it syncs better with our other platforms and has positives that outweigh negatives[.]
    chan reed | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics was part of a system overhaul for a local school, and we looked at many products. If we had used it for a company with low turnover, then it might have been more feasible. They needed something a new person could learn quickly, someone who might also be learning marketing terms at the same time - especially if there is nobody to train the individual now expected to know the system. Similar issues occurred with all of these programs (we called it being too big for their britches), and one of the bigger things we liked was that it is more compatible with MS Office products in both technical and visual appeal. If you have a steady employees who use a CRM consistently, low turnover, and those who are very familiar with Office products, Dynamics would be the smartest option for you. Unfortunately, this was just not true for the school environment
    Patrick Stephens | TrustRadius Reviewer

    Contract Terms and Pricing Model

    Adobe Marketo Engage

    Adobe Marketo Engage 7.8
    Based on 4 answers
    The total cost is a little bit higher than we expected.
    Oleksandr Torlo | TrustRadius Reviewer

    Microsoft Dynamics 365

    Microsoft Dynamics 365 5.7
    Based on 4 answers
    On our purchase, I'd been interrogated about our usage. Our needs are met by Microsoft Dynamics 365, which is simple to use. With so much data and information available, we must ensure that it is presented correctly to managers. Due to a lack of use, we don't have to spend as much money on Salesforce.
    Mst Rahima Khatun | TrustRadius Reviewer

    Scalability

    Adobe Marketo Engage

    Adobe Marketo Engage 7.0
    Based on 10 answers
    We look at scaleability in a few different ways. First, the speed while using Marketo has remained relatively the same as our database has grown. Though I would say Marketo is slow at times, it has not gotten slower over the last few years. If anything, it has improved, and they are working to improve it. Second, the amount of programs we have developed in Marketo has exponentially grown as well. Marketo has allowed us to drastically increase our output without having to drastically increase our headcount.
    Jennifer Robertson | TrustRadius Reviewer

    Microsoft Dynamics 365

    No score
    No answers yet
    No answers on this topic

    Professional Services

    Adobe Marketo Engage

    Adobe Marketo Engage 9.4
    Based on 3 answers
    No answer on this topic is available.

    Microsoft Dynamics 365

    Microsoft Dynamics 365 7.5
    Based on 2 answers
    My company's preferred program right now is Microsoft Dynamics 365. We use it to keep track of customers and important sales metrics in a streamlined manner. Anyone familiar with CRMs will find the tool extremely useful. Considering that we have a good turnover, this product will be used for its basic segments. As a result, there are few chances of error with Microsoft dynamics because it is so easy to use. Many options for recording data on these leads are available. It meets our needs and pays off.
    Mst Rahima Khatun | TrustRadius Reviewer

    Return on Investment

    Adobe Marketo Engage

    • Improved efficiency across teams in the business. When you don't have to manually send out emails, you gain more time back!
    • More targeted lead nurture has led to faster lead conversion and real-time engagement. In today's day and age, customers want the right CTA at their fingertips and Marketo can provide that.
    Crystal Vaughan | TrustRadius Reviewer

    Microsoft Dynamics 365

    • For those without a centralized, all in one solution for major HR, Finance and other departments, Microsoft Dynamics 365 has vastly improved employee time utilization and profit.
    • Migrating clients from on-premise to the cloud has reaped benefits including better security, no unscheduled downtime and frequent updates to functionality.
    • Those transferring from cheaper solutions have lost money in the aim to be better integrated with other Microsoft products and AI they don't really utilize.
    Alexander Cooper | TrustRadius Reviewer

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