Marq vs. Oracle Siebel Enterprise Marketing Suite (discontinued)

For self-publishers, Marq is the best option, in my opinion. I have recommended it to others and they have been also amazed at how beautiful their end product looks and how easy it is to export and get the printers. A win win for everyone involved in the process of creating magazines and marketing materials.

Incentivized

If you need a hosted rather than cloud based CRM, Siebel is a consideration. It's best suited to organizations with a large customer database. Given the complexity involved you need at least two full time marketing analysts.The email marketing functionality isn't core to the offering and most organizations would be much better served by cloud based email systems. Siebel offers a very comprehensive feature set and is powerful in the hands of a super user. However, given the costs involved in upgrading a hosted solution I would put serious effort into convincing your decision makers to go for a cloud based CRM instead.

Incentivized

• User management
• Easy to create and edit templates
• Able to install an approval layer to govern use

Incentivized

• Siebel EMS offered useful customer insight and more effective dialogue with recipients by delivering the right message to the right customer at the right time.
• Siebel EMS was very effective for loyalty lifecycle and retention by seamlessly integrating with marketing and CRM platforms.
• Siebel EMS was instrumental in aligning marketing, sales and analytics divisions.

Incentivized

• Automated page numbering would be amazing
• Scroll button should be darker to find it easier
• More template options

Incentivized

• Oracle Siebel Marketing Suite's processing time is not as fast as I would expect it to be. This is the major improvement I would like to see in it.
• It requires a very high level of training being given to the employees for configuring and implementing it in the business needs.
• Expert employees are needed in order to understand the functionality of Oracle Siebel Enterprise Marketing Suite, which is not easy to find.

Incentivized

A very conservative data security policy limits the organization to a hosted solution. At particular issue is the tendency of cloud based CRMs to have data centres based in the US, a major issue for Canadian consumers. Once you have integrated a system of this size and complexity, and have the staff resources to utilize it effectively, it's hard to justify a move to an alternative. Consider Siebel if you are a conservatively run organization with a large database of customers and a big marketing team

Incentivized

I think if we had found Canva first we would have probably chosen it as our platform. We had already invested a lot of time and energy into developing multiple templates and branding standards in LucidPress

Incentivized

Salesforce is easier to use and more open source and available for external integrations.

Incentivized

• I am able to save over $10K per issue by doing the design and layout myself.
• I am able to save at least 2-3 weeks per issue by doing the design and layout myself.
• I don't need to employ a team to compile each issue, I do it all myself.

Incentivized

• It has increased the business tactics as we have added more clients who wish to use this technology.

Incentivized