Matrix vs. seoClarity

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Matrix
Score 6.2 out of 10
N/A
Matrix is the Enterprise or Agency level search engine optimization platform formerly developed and owned by Barcelona based company Intelligent SEO which was recently (Jan. 2014) acquired by American company Insequent, Inc to expand their offerings. Matrix presents the full panoply of SEO features, like search ranking and tracking, keyword and backlink monitoring and suggestions, site audit, competitor tracking and head-to-head comparison with the home team, also a landing page generator, and…N/A
seoClarity
Score 8.7 out of 10
N/A
seoClarity is an SEO (Search Engine Optimization) platform for enterprises and agencies. It includes customizable dashboards, site audits, content analysis, competitor insights, reporting and actionable insights. It covers typical web search as well as mobile and local search.
$750
per month
Pricing
MatrixseoClarity
Editions & Modules
No answers on this topic
Essentials by seoClarity
$750.00
per month
Offerings
Pricing Offerings
MatrixseoClarity
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsseoClarity starts at $750 per month for rank tracking, keyword research, content analysis and optimization, and reporting dashboards. It includes different packages above that based on the size of the client's site and the capabilities needed. Pricing is primarily driven on the number of keywords tracked, how often, the number of domains, and integrations included.
More Pricing Information
Features
MatrixseoClarity
SEO
Comparison of SEO features of Product A and Product B
Matrix
10.0
1 Ratings
26% above category average
seoClarity
7.0
1 Ratings
10% below category average
Keyword analysis10.01 Ratings6.01 Ratings
Competitive analysis10.01 Ratings8.01 Ratings
Site audit / diagnostics10.01 Ratings8.01 Ratings
Site recommendations10.01 Ratings7.01 Ratings
Task management10.01 Ratings5.01 Ratings
Backlink management00 Ratings7.01 Ratings
SERP ranking tracking00 Ratings9.01 Ratings
Page grader00 Ratings6.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Matrix
8.3
2 Ratings
9% above category average
seoClarity
7.5
1 Ratings
1% below category average
Local SEO5.01 Ratings8.01 Ratings
Social SEO10.02 Ratings6.01 Ratings
Mobile SEO10.02 Ratings8.01 Ratings
Global SEO00 Ratings8.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Matrix
10.0
2 Ratings
18% above category average
seoClarity
9.0
1 Ratings
7% above category average
Multi-domain support10.02 Ratings10.01 Ratings
Integration with web analytics tools10.01 Ratings8.01 Ratings
Best Alternatives
MatrixseoClarity
Small Businesses
Google PageSpeed Insights
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Score 9.9 out of 10
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Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.7 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.7 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
MatrixseoClarity
Likelihood to Recommend
10.0
(2 ratings)
7.0
(1 ratings)
User Testimonials
MatrixseoClarity
Likelihood to Recommend
Insequent, Inc
I think that Matrix is a fairly good CRM tool for sales organizations to utilize to manage account lists and track progress to budget. Managers can encourage sales folks by utilizing the reports to track progress from current year to previous years, and see what changes need to be made. I don't feel like relying completely on the integration of other systems to give you a fail proof look at where you are to budget is a great idea with this software, but for a basic CRM tool, it does the trick.
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seoClarity
Well suited for large sites with many pages and a large pool of relevant keywords. For online businesses with less than a couple thousand keywords driving significant volume and revenue it's almost certainly overkill.
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Pros
Insequent, Inc
  • Site that is mobile friendly
  • Website integrated into Google platform for ads.
  • SEO dashboard is easy to use.
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seoClarity
  • Daily organic rank tracking across desktop and mobile, capturing details for top 100 results each keyword
  • CSV import and export
  • Custom enterprise solutions for large scale SEO teams
  • Account management via live chat, email, phone and in person educational events
  • Page level and keyword level grouping and aggregation
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Cons
Insequent, Inc
  • I do think that completeness in which it integrates data from our traffic and order entry system could improve some. We have found instances where data isn't cleanly input and requires some manual clean up on the backside.
  • While the system itself is pretty user-friendly, sometimes the system itself seems a bit slow. For AE's whose time is rather valuable, this I know they find annoying at times.
  • Since I have the ability to see everyone's data and not just one AE's, I would like the managerial functionality a bit more comprehensive. Some of the reports are a bit cumbersome.
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seoClarity
  • The interface, while providing very rich and granular information, is a bit clunky compared to other solutions.
  • Non-core functionality like content suggestions and site crawlers are just not as strong as dedicated solutions
  • Adding or removing keywords periodically will skew your charts in some views and makes analysis a bit challenging.
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Alternatives Considered
Insequent, Inc
I think they are doing the right things, staying in their lane. I never like it when companies try to be everything to everyone. It dilutes their effectiveness on their core values to me. I want them to drill down and focus on the things they are already doing and keep making them better.
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seoClarity
All solutions in this category tend to be more similar than different. Competitors tend to be larger organizations, have a bit more polish to the interface but also are a bit more obtuse when it comes to pricing.
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Return on Investment
Insequent, Inc
  • I do think that Matrix has had a positive impact of requiring AE's to better manage their own business.
  • Since I don't directly deal with the contractual piece of Matrix, as far as what the actual ROI is, I can't speak to that. But I can say this, our organization has used this for at least the 6 years I've been there. It is used on a national level, so I do believe that it's roll up features are ones that can be utilized through the organization.
  • As far as our overall business objectives in the sales department, it certainly meets the needs of both the management team as well as the sales team to managing clients and annual budgets.
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seoClarity
  • Helpful in tracking efforts
  • Helpful in monitoring and reacting to algorithm updates
  • Helpful in gathering competitive insight at a large scale
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ScreenShots

seoClarity Screenshots

Screenshot of Site audits with built-in crawler and log file analysisScreenshot of Ranking tracking with interactive ranking analysisScreenshot of AI powered content analysis, optimization, and writerScreenshot of Keyword research database and SEO topic researchScreenshot of Customizable reporting with unlimited dashboards