Mediaocean vs. Perfect Audience

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mediaocean
Score 9.1 out of 10
N/A
Mediaocean provides omnichannel advertising platforms. Mediaocean provides foundational software to connect brands, agencies, media, technology and data.N/A
Perfect Audience
Score 8.0 out of 10
N/A
N/AN/A
Pricing
MediaoceanPerfect Audience
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MediaoceanPerfect Audience
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.—
More Pricing Information
Community Pulse
MediaoceanPerfect Audience
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
MediaoceanPerfect Audience
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Mediaocean
-
Ratings
Perfect Audience
8.0
1 Ratings
8% above category average
Data Transfer00 Ratings8.01 Ratings
DSP integration00 Ratings8.01 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Mediaocean
-
Ratings
Perfect Audience
8.4
1 Ratings
8% above category average
Ad campaign creation00 Ratings8.01 Ratings
Ad deployment00 Ratings9.01 Ratings
Display advertising00 Ratings9.01 Ratings
Ad display and retargeting segmentation00 Ratings8.01 Ratings
Sequence targeting00 Ratings8.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Mediaocean
-
Ratings
Perfect Audience
8.3
1 Ratings
7% above category average
Ad dashboards00 Ratings8.01 Ratings
Ad performance reports00 Ratings9.01 Ratings
Ad conversion tracking00 Ratings9.01 Ratings
Ad attribution reporting00 Ratings8.01 Ratings
Cross-channel ad management00 Ratings8.01 Ratings
Ad forecasting and optimization00 Ratings8.01 Ratings
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User Ratings
MediaoceanPerfect Audience
Likelihood to Recommend
10.0
(1 ratings)
8.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Support Rating
10.0
(1 ratings)
6.0
(1 ratings)
User Testimonials
MediaoceanPerfect Audience
Likelihood to Recommend
Mediaocean
The perfect tool for a team looking to bring social, Amazon, or OTT in-house.
Read full review
Marin Software
I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.
Read full review
Pros
Mediaocean
  • Co-op budget management
  • Audience targeting
Read full review
Marin Software
  • Great to up your inbound marketing game
  • The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
  • Can customize each ad easily
Read full review
Cons
Mediaocean
  • Amazon bidding
  • Syncing more audience in OTT
Read full review
Marin Software
  • Constantly left Googling how to do things because the system is sometimes confusing
  • Weak native reporting
  • Landing page editor needs work
Read full review
Usability
Mediaocean
No answers on this topic
Marin Software
The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.
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Support Rating
Mediaocean
Team is always very responsive from the account manager to the C-Level.
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Marin Software
The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.
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Alternatives Considered
Mediaocean
Not what we were looking for to scale.
Read full review
Marin Software
I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.
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Return on Investment
Mediaocean
  • Increased ROAS in social media buys
  • Increased audience segmentation
Read full review
Marin Software
  • The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
  • Re-marketing features have been superior to AdWords.
Read full review
ScreenShots