Meltwater vs. Cyfe, by Traject

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Meltwater
Score 6.6 out of 10
N/A
Meltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
Cyfe
Score 8.3 out of 10
N/A
Cyfe is all-in-one dashboard software for analyzing data from online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, etc, from Traject.
$29
Monthly or Annually
Pricing
MeltwaterCyfe, by Traject
Editions & Modules
No answers on this topic
Solo
$29
Monthly or Annually
Pro
$49
Monthly or Annually
Premier
$89+
Monthly or Annually
Agency
$150
Monthly or Annually
Offerings
Pricing Offerings
MeltwaterCyfe
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
MeltwaterCyfe, by Traject
Considered Both Products
Meltwater
Chose Meltwater
Very reliable and easy to use for a great price!
Cyfe

No answer on this topic

Top Pros
Top Cons
Features
MeltwaterCyfe, by Traject
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
6.9
27 Ratings
17% below category average
Pixel Perfect reports00 Ratings6.817 Ratings
Customizable dashboards00 Ratings5.027 Ratings
Report Formatting Templates00 Ratings9.120 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
8.5
25 Ratings
5% above category average
Drill-down analysis00 Ratings8.715 Ratings
Formatting capabilities00 Ratings8.120 Ratings
Integration with R or other statistical packages00 Ratings10.09 Ratings
Report sharing and collaboration00 Ratings7.025 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
9.2
22 Ratings
10% above category average
Publish to Web00 Ratings10.014 Ratings
Publish to PDF00 Ratings10.020 Ratings
Report Versioning00 Ratings6.89 Ratings
Report Delivery Scheduling00 Ratings10.016 Ratings
Delivery to Remote Servers00 Ratings9.04 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
8.9
18 Ratings
10% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.017 Ratings
Location Analytics / Geographic Visualization00 Ratings8.614 Ratings
Predictive Analytics00 Ratings10.08 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
8.6
21 Ratings
0% below category average
Multi-User Support (named login)00 Ratings10.020 Ratings
Role-Based Security Model00 Ratings6.314 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.416 Ratings
Single Sign-On (SSO)00 Ratings9.76 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
9.3
19 Ratings
16% above category average
Responsive Design for Web Access00 Ratings9.418 Ratings
Mobile Application00 Ratings10.05 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.713 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Meltwater
-
Ratings
Cyfe, by Traject
8.4
6 Ratings
6% above category average
REST API00 Ratings8.64 Ratings
Javascript API00 Ratings10.02 Ratings
iFrames00 Ratings10.04 Ratings
Java API00 Ratings10.02 Ratings
Themeable User Interface (UI)00 Ratings5.94 Ratings
Customizable Platform (Open Source)00 Ratings5.83 Ratings
Best Alternatives
MeltwaterCyfe, by Traject
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Score 7.6 out of 10
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Score 8.9 out of 10
Medium-sized Companies
Cision Communications Cloud
Cision Communications Cloud
Score 7.6 out of 10
Reveal
Reveal
Score 9.9 out of 10
Enterprises
Cision Communications Cloud
Cision Communications Cloud
Score 7.6 out of 10
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User Ratings
MeltwaterCyfe, by Traject
Likelihood to Recommend
5.7
(71 ratings)
8.0
(29 ratings)
Likelihood to Renew
8.0
(9 ratings)
9.4
(9 ratings)
Usability
2.2
(3 ratings)
7.0
(3 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
7.5
(28 ratings)
10.0
(2 ratings)
In-Person Training
8.0
(1 ratings)
-
(0 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
6.1
(2 ratings)
10.0
(1 ratings)
Vendor post-sale
1.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
MeltwaterCyfe, by Traject
Likelihood to Recommend
Meltwater
Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
Read full review
Traject
Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.
Read full review
Pros
Meltwater
  • Media research - you can search for relevant publications and journalists to add to your media list.
  • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
  • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
Read full review
Traject
  • Has preset metric groups that pull similar stats together in one "bucket" saving you the time of setting up each stat-line one by one
  • Allows you to easily adjust the timeframe for what stats you want to see, so you can find YOY stats or just last month's stats rather quickly
  • Colored visualizations of stats make it easy to notice when campaigns are taking off
Read full review
Cons
Meltwater
  • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
  • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
  • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
Read full review
Traject
  • I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
  • Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
  • Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.
Read full review
Likelihood to Renew
Meltwater
Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
Read full review
Traject
It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.
Read full review
Usability
Meltwater
Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
Read full review
Traject
I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.
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Support Rating
Meltwater
Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
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Traject
Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.
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In-Person Training
Meltwater
Again, really in-depth and helpful for a program that is really easy to use.
Read full review
Traject
No answers on this topic
Online Training
Meltwater
Walked step by step through program. Very informative on a program that doesn't require much training.
Read full review
Traject
No answers on this topic
Implementation Rating
Meltwater
You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
Read full review
Traject
Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.
Read full review
Alternatives Considered
Meltwater
I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
Read full review
Traject
The Salesforce dashboard is comparably flexible and intuitive, but designed more to its internal CRM focus. SumAll shares the social media dashboard capabilities, but lacks all others. Its interesting feature is side-by-side graph analysis for cross-channel performance. Cyfe might borrow from SumAll's default weekly email summary of performance from the dashboard, but implementation could be too complex. Nuvi dashboard is exclusively for social media marketing, but lacks Cyfe's flexibility for third party integration and window customization settings.
Read full review
Return on Investment
Meltwater
  • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
  • We utilize their tracking of media hits for our overall reporting to our clients.
  • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
Read full review
Traject
  • Cyfe allows us to provide real time data to our clients
  • Cyfe allows us to provide detailed analytics to our clients showing actual results
  • Cyfe reduced our need to provide monthly "reports" to our marketing clients
  • Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations
Read full review
ScreenShots