Mindmatrix vs Omnisend

Likelihood to Recommend

I would only recommend Mindmatrix as a short term solution for companies that want to take advantage of the ready made drip campaigns for their vertical.

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.

Read full review

Lisa Korston

Marketing Director

Korstan CosmeticsApparel & Fashion, 1-10 employees

View all 5 answers on this topic

Feature Rating Comparison

Mindmatrix

Omnisend

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Email deliverability reporting

List management

Triggered drip sequences

Mobile optimization

Mindmatrix

Omnisend

Lead nurturing

Lead scoring and grading

Automated sales alerts and tasks

Mindmatrix

Omnisend

Social sharing and campaigns

Social profile integration

Mindmatrix

Omnisend

Dashboards

Standard reports

Custom reports

Mindmatrix

Omnisend

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Mindmatrix

Omnisend

Link Tracking

Image Validation

Inbox Display

Email Previews

Pros

Drip campaigns ready to go for several Industries

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

Provides a campaign booster to improve open and click rates
Gathering of post-sale customer feedback
Integrated SMS automation
Reduces manual tasks by use of pre-built marketing automation workflows.

Read full review

Daniel Cooper

Digital Marketing Specialist

SyscoFood & Beverages, 10,001+ employees

View all 5 answers on this topic

Cons

Navigation is confusing, not intuitive.
Creating and changing users must be done by a ticketing request.
Horrific support, all email and overseas, rarely talk to anyone.
There are issues in practically every area. There are inconsistencies with sharing of contacts, sharing of client and CRM data. For example, only the owner of the campaign can see reports on that particular campaign. There are sharing inconsistencies throughout the entire program that just do not make sense.
There is also an unusually high amount of undelivered mail, and a very high SPAM occurrence. Much higher than our backup, MailChimp for example.

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

More options to customize emails.
Better customer service.
Email scheduling.

Read full review

Tatiana Balletti

Online Marketing Manager

CBD Essentials USAConsumer Goods, 1-10 employees

View all 5 answers on this topic

Likelihood to Renew

Mindmatrix 1.0

Based on 1 answer

There are a lot of bugs and poor design in this product.

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

I selected Mindmatrix solely based on the content they had available for our vertical.

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

By far, Omnisend is my preferred mail software. The program has several customizations and options in the free plan that you do not receive on other mail software programs.

Read full review

Verified User

Employee in Corporate

Construction Company, 1-10 employees

View all 5 answers on this topic

Return on Investment

Drip campaigns can be started right away because there are prebuilt templates for our vertical.

Read full review

Verified User

C-Level Executive in Information Technology

Information Technology and Services Company, 1-10 employees

View all 1 answers on this topic

Within the first month we has return customers placing larger orders.
Very easy for anyone on the team to set up, modify.
Reporting for management is easy.

Read full review

Verified User

Partner in Information Technology

Automotive Company, 51-200 employees

View all 5 answers on this topic

Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

$325 per month

Mindmatrix Editions & Modules

Edition

Sales Enablement for Direct Sales	$30¹
Sales Enablement for Channel/Reps	$15¹
Sales Enablement for Franchisers and Retailers	$15¹
Sales Enablement for Multi Channel Enterprise	Contact sales team

per user/per month
none

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

Yes

Premium Consulting/Integration Services

—

Entry-level set up fee?

Required

$16

Starting Price

$0

Omnisend Editions & Modules

Edition

Free plan	$0
Pro plan	$59
Standard plan	$16

none

Additional Pricing Details

Omnisend offers three pricing plans: Free, Standard and Pro. Using Free plan you'll be able to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost. The standard plan starts at $16 per month, you get everything in Free, unlimited web push notifications, a customer success manager and 24/7 support. From $59 per month, you can use Pro plan and send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. You'll also get free SMS credits equal to the price of your plan.

Rating Summary

Mindmatrix

Omnisend

Mindmatrix

Omnisend

Likelihood to Recommend

Mindmatrix

Omnisend

Feature Rating Comparison

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Email deliverability reporting

List management

Triggered drip sequences

Mobile optimization

Lead nurturing

Lead scoring and grading

Automated sales alerts and tasks

Social sharing and campaigns

Social profile integration

Dashboards

Standard reports

Custom reports

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Link Tracking

Image Validation

Inbox Display

Email Previews

Pros

Mindmatrix

Omnisend

Cons

Mindmatrix

Omnisend

Likelihood to Renew

Mindmatrix

Omnisend

Alternatives Considered

Mindmatrix

Omnisend

Return on Investment

Mindmatrix

Omnisend

Screenshots

Mindmatrix

Omnisend

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Starting Price

Mindmatrix Editions & Modules

Edition

Additional Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Starting Price

Omnisend Editions & Modules

Edition

Additional Pricing Details

Rating Summary

Add comparison