MoEngage vs. ServiceNow Customer Service Management

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MoEngage
Score 7.9 out of 10
N/A
MoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
ServiceNow Customer Service Management
Score 7.8 out of 10
N/A
Built on the Now Platform, ServiceNow offers their Customer Service Management solution through the Standard and Professional Customer Service Management bundles. Both include agent workspace, knowledge management, survey and assessment module, and the community module, oriented in this edition to support customers rather than internal employees. The Professional bundle also includes performance analytics, predictive intelligence, and related tools to support customer support agents improvement…N/A
Pricing
MoEngageServiceNow Customer Service Management
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MoEngageServiceNow Customer Service Management
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$1,000 No setup fee
Additional Details
More Pricing Information
Community Pulse
MoEngageServiceNow Customer Service Management
Features
MoEngageServiceNow Customer Service Management
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
MoEngage
-
Ratings
ServiceNow Customer Service Management
8.6
8 Ratings
5% above category average
Organize and prioritize service tickets00 Ratings8.08 Ratings
Expert directory00 Ratings8.06 Ratings
Subscription-based notifications00 Ratings8.57 Ratings
ITSM collaboration and documentation00 Ratings8.57 Ratings
Ticket creation and submission00 Ratings9.58 Ratings
Ticket response00 Ratings9.08 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
MoEngage
-
Ratings
ServiceNow Customer Service Management
9.0
7 Ratings
13% above category average
External knowledge base00 Ratings9.06 Ratings
Internal knowledge base00 Ratings9.07 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
MoEngage
-
Ratings
ServiceNow Customer Service Management
8.8
8 Ratings
10% above category average
Customer portal00 Ratings8.06 Ratings
IVR00 Ratings9.05 Ratings
Social integration00 Ratings8.06 Ratings
Email support00 Ratings9.57 Ratings
Help Desk CRM integration00 Ratings9.57 Ratings
Best Alternatives
MoEngageServiceNow Customer Service Management
Small Businesses
Mautic
Mautic
Score 9.0 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Enterprises
Iterable
Iterable
Score 8.8 out of 10
SysAid
SysAid
Score 8.9 out of 10
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User Ratings
MoEngageServiceNow Customer Service Management
Likelihood to Recommend
8.8
(2 ratings)
8.0
(8 ratings)
Likelihood to Renew
2.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
7.5
(3 ratings)
Support Rating
8.0
(1 ratings)
9.0
(1 ratings)
User Testimonials
MoEngageServiceNow Customer Service Management
Likelihood to Recommend
MoEngage
MoEngage is well suited for all tech-enabled businesses, as then one can integrate all the possible events or relevant metrics, push them on MoEngage, and then make meaningful insights out of that, and--most importantly--use those for improving their customer engagement. It's probably not suited for offline-only businesses, stores, etc.
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ServiceNow
It is well suited for medium to large companies that manage different teams and need to communicate constantly and track progress in a timely manner. It is less suited for small enterprises as it will overwhelm users with the features and functionalities embedded.
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Pros
MoEngage
  • Basic use cases of Push Notifcation and Email enablement
  • Scheduling certain events with an API, as we have more APIs it's become very useful
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ServiceNow
  • Allows for clear communication between help desk and end users.
  • Provides a clean inventory option for both hardware items and software licenses.
  • Navigation is very intuitive and user friendly.
  • Many reporting features for all levels of the company.
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Cons
MoEngage
  • Attribution
  • Onboarding could be faster
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ServiceNow
  • Adding in additional chat features would be nice
  • Viewing where you stand in priority
  • Having a way to automate more of the processes
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Likelihood to Renew
MoEngage
Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
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ServiceNow
No answers on this topic
Usability
MoEngage
No answers on this topic
ServiceNow
ServiceNow Customer Service Management has been in our organization for quiet a while now. We tried other solutions as well. But they were not as effective as as ServiceNow Customer Service Management, either they're not cost effective or they lack the features. ServiceNow Customer Service Management however, is a complete package it's soft effective and it comes with the features that suffice our business need. In a nutshell ServiceNow Customer Service Management is what we need!
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Support Rating
MoEngage
It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
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ServiceNow
Support has been very good. Any time there has been a real issue, the team has responded very quickly and identified the issue without a lot of repetitive questions that I've seen from other services. There is a great external community and internal knowledge base that covers pretty much anything you need.
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Alternatives Considered
MoEngage
Haven't evaluated other tools because back then there is urgent need and expected that they could provide on of the best quality service but in fact when being pushed for the scale for the growth of the company, it seems that MoEngage team is not able to cope up with the speed.
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ServiceNow
ServiceNow Customer Service Management is much more configurable and "Enterprise-Ready", but doesn't work as well out of the box and doesn't guide you into deploying a service ready workflow.
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Return on Investment
MoEngage
  • It has increased our customer retention.
  • Improved average revenue per user through cross-sell campaigns
  • It has helped us make faster decisions through real-time analytics.
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ServiceNow
  • The negative impact for my team is the delay in team completing tickets but not a system issue.
  • A positive impact for my team is we can easily view the status of tickets and the follow-up emails are beneficial to maintain records of tickets.
  • Negative impact is that there is no user job aid or helpful tools for new users.
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ScreenShots

MoEngage Screenshots

Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.