What users are saying about
20 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 5.2 out of 100
1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 6 out of 100

Likelihood to Recommend

Moz Link Explorer

If you would like a high-level overview of how healthy your backlink profile is, Link Explorer is a simple, straightforward and easy to understand tool for that. You can easily get a sense of how many backlinks, and what types of backlinks your website has and what types of anchor texts are used to link to your website. You can keep track of new and lost links over time as well as group spammy links in a folder. Furthermore, you can compare your backlink profile with that of other websites such as a competitor’s domain.
Anonymous | TrustRadius Reviewer

The Search Monitor

It's well suited when it comes to analysis of competition, as well as ad copy improvement. It's good with page recommendations, keywords analytics and backlinking management. It might be not the best tool for keeping data all in one place and task management.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

SEO

Moz Link Explorer
6.9
The Search Monitor
8.0
Keyword analysis
Moz Link Explorer
7.0
The Search Monitor
8.0
Backlink management
Moz Link Explorer
9.4
The Search Monitor
9.0
SERP ranking tracking
Moz Link Explorer
5.9
The Search Monitor
10.0
Page grader
Moz Link Explorer
6.0
The Search Monitor
10.0
Competitive analysis
Moz Link Explorer
7.6
The Search Monitor
10.0
Site audit / diagnostics
Moz Link Explorer
9.0
The Search Monitor
7.0
Site recommendations
Moz Link Explorer
5.1
The Search Monitor
7.0
Task management
Moz Link Explorer
5.2
The Search Monitor
3.0

SEO Channels

Moz Link Explorer
7.2
The Search Monitor
Local SEO
Moz Link Explorer
4.9
The Search Monitor
Social SEO
Moz Link Explorer
8.9
The Search Monitor
Mobile SEO
Moz Link Explorer
4.9
The Search Monitor
Global SEO
Moz Link Explorer
10.0
The Search Monitor

SEO Platform & Account Management

Moz Link Explorer
8.2
The Search Monitor
Multi-domain support
Moz Link Explorer
9.4
The Search Monitor
Integration with web analytics tools
Moz Link Explorer
7.0
The Search Monitor

Pros

Moz Link Explorer

  • It links in with Moz’s domain authority concept, which we use as our main metric of how well our SEO works.
  • It shows you which sites link to you, and ranks to them by domain authority. This helps us understand where our best inbound links come from, and to hopefully target those valuable partners for more links.
  • It shows you which keywords you rank for, your position on the search engine results pages for each keyword, and how difficult it is to rank for those keywords. We use this to spot where we rank on the second or third page for medium difficulty keywords. We’ll then write content to target those keywords.
Anonymous | TrustRadius Reviewer

The Search Monitor

  • Competitors bidding against our keywords
  • Threat analysis
  • Automatially sending alerts if specific metrics change
Anonymous | TrustRadius Reviewer

Cons

Moz Link Explorer

  • Lack of instant export of data. Adds to a queue rather than being instant.
  • Advanced reports are needed for larger websites and come at the cost of a subscription to Moz Pro.
Jeremy Waszak | TrustRadius Reviewer

The Search Monitor

  • The payment plan for a number of keywords is a bit restricting.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Moz Link Explorer

Moz Link Explorer 10.0
Based on 1 answer
No renewal is necessary with the free version!
Susan (MacKay) Sisler | TrustRadius Reviewer

The Search Monitor

No score
No answers yet
No answers on this topic

Support Rating

Moz Link Explorer

Moz Link Explorer 7.5
Based on 2 answers
I put a middling score here because of the difference in support between the free and premium uses. The Free tool was a great service, but there wasn't much support. It was tool that was intended to have a skilled SEO utilize it and save time. The Premium version has great support, but also offered more information so that skilled SEOs and novices alike could benefit from the tool.
Scott Walker | TrustRadius Reviewer

The Search Monitor

No score
No answers yet
No answers on this topic

Alternatives Considered

Moz Link Explorer

I think Moz Link Explorer is a great add-on to the overall Moz tool, but compared to Ahrefs, it’s not as robust because Ahrefs' main focus is on the backlink profile. I like SEMRush’s function of being able to reach out to websites directly from the platform and track all of your progress in there.
Anonymous | TrustRadius Reviewer

The Search Monitor

Search monitor gives better visibility on what competitors are doing for a bulk of keywords, while SEMRush lets you just see how strong the competition is for a specific domain/keyword.
Anonymous | TrustRadius Reviewer

Return on Investment

Moz Link Explorer

  • Took hours of manual work and programatically did it in a few clicks
  • Gave a game plan for future SEO strategies
Scott Walker | TrustRadius Reviewer

The Search Monitor

  • Positive on the side of getting information for our clients
  • Restricted by the number of keywords. We ran out of the allowed volumes and couldn't use it for all clients we had.
Anonymous | TrustRadius Reviewer

Pricing Details

Moz Link Explorer

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

The Search Monitor

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Moz Link Explorer
4.5
The Search Monitor
6.0

Likelihood to Renew

Moz Link Explorer
10.0
The Search Monitor

Support Rating

Moz Link Explorer
7.5
The Search Monitor

Add comparison