Moz Pro vs. The Search Monitor

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Moz Pro
Score 8.1 out of 10
N/A
MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…
$99
per month
The Search Monitor
Score 8.0 out of 10
N/A
The Search Monitor from the company of the same name based in Orlando, Florida does, as the name suggests, as a search marketing intelligence tool based on constant monitoring of organic and paid search listings, as well as geo-targeted marketing and display ads. The Search Monitor monitors its own keywords, keeping a comprehensive library, and targets custom specified keywords as well. Inherent to the Search Monitor's capabilities is the ability to detect violations and protect one's…N/A
Pricing
Moz ProThe Search Monitor
Editions & Modules
Standard
$99
per month
Medium
$179
per month
Large
$299
per month
Premium
$599
per month
No answers on this topic
Offerings
Pricing Offerings
Moz ProThe Search Monitor
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Moz ProThe Search Monitor
SEO
Comparison of SEO features of Product A and Product B
Moz Pro
8.3
40 Ratings
7% above category average
The Search Monitor
9.0
2 Ratings
15% above category average
Keyword analysis9.940 Ratings9.02 Ratings
Backlink management7.135 Ratings10.02 Ratings
SERP ranking tracking9.940 Ratings9.02 Ratings
Page grader9.839 Ratings9.02 Ratings
Competitive analysis8.039 Ratings9.02 Ratings
Site audit / diagnostics8.938 Ratings9.02 Ratings
Site recommendations7.936 Ratings8.02 Ratings
Task management5.221 Ratings9.02 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Moz Pro
5.9
32 Ratings
25% below category average
The Search Monitor
8.8
1 Ratings
15% above category average
Local SEO5.327 Ratings9.01 Ratings
Social SEO5.323 Ratings8.01 Ratings
Mobile SEO6.325 Ratings9.01 Ratings
Global SEO6.827 Ratings9.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Moz Pro
8.9
32 Ratings
6% above category average
The Search Monitor
9.0
1 Ratings
7% above category average
Multi-domain support7.927 Ratings9.01 Ratings
Integration with web analytics tools9.929 Ratings9.01 Ratings
Best Alternatives
Moz ProThe Search Monitor
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Moz ProThe Search Monitor
Likelihood to Recommend
9.8
(77 ratings)
8.0
(2 ratings)
Likelihood to Renew
8.8
(37 ratings)
-
(0 ratings)
Usability
8.5
(2 ratings)
-
(0 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
9.5
(7 ratings)
-
(0 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
Moz ProThe Search Monitor
Likelihood to Recommend
iContact
Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
Read full review
The Search Monitor
It would be less appropriate for businesses that cannot afford its services. I believe that almost any company can benefit from this but it needs to make sense financially. It is really well suited for mid-large businesses who want to target consumers through search engines and wants to stay ahead of competitors and see what keyphrases and words that they are using to better suit your content.
Read full review
Pros
iContact
  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
Read full review
The Search Monitor
  • Competitors bidding against our keywords
  • Threat analysis
  • Automatially sending alerts if specific metrics change
Read full review
Cons
iContact
  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
Read full review
The Search Monitor
  • Different types of alerts
  • iPad better integration
Read full review
Likelihood to Renew
iContact
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Read full review
The Search Monitor
No answers on this topic
Usability
iContact
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
Read full review
The Search Monitor
No answers on this topic
Reliability and Availability
iContact
Every time I've ever needed it, it's been there.
Read full review
The Search Monitor
No answers on this topic
Support Rating
iContact
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
Read full review
The Search Monitor
No answers on this topic
Alternatives Considered
iContact
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
Read full review
The Search Monitor
Search monitor gives better visibility on what competitors are doing for a bulk of keywords, while SEMRush lets you just see how strong the competition is for a specific domain/keyword.
Read full review
Return on Investment
iContact
  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
Read full review
The Search Monitor
  • Easier to target locally
  • Violations have been easy to submit taking less time away from the team
  • Was able to increase SEO
Read full review
ScreenShots

Moz Pro Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of