What users are saying about
Top Rated
304 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.4 out of 100
Based on 304 reviews and ratings
Top Rated
229 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.7 out of 100
Based on 229 reviews and ratings
Likelihood to Recommend
Moz
Moz is fantastic for keyword-centric, rankings-focused clients. It also offers fun extras that clients love such as SERP features, and a great competitor-comparison angle for specific keywords. For clients who want to see how keywords fluctuate in rankings over time, Moz is an excellent tool to make this tracking as effortless as possible
Manager of Search
CTP AdvertisingMarketing and Advertising, 11-50 employees
Yoast Wordpress SEO Plugins
For quick WordPress installations and configurations, Yoast is fast to set up and helps guide you through the common configuration options. It tries to be helpful whether you are coming at things from a technical or non-technical background. The emphasis on white hat SEO topics like improved content, keywords, descriptions, and titles is really appreciated by someone like me who doesn't utilize gray and black hat SEO tactics.
If you are an SEO expert, and you want finite control of each individual aspect of your site, Yoast, like most plugins, engines, tools, etc, hides a lot from you or gives you limited options. It really is meant for someone who wants to apply a general strategy to a whole site. That being said, you can manage Yoast per page on a WordPress site, but even then, I know some SEO experts prefer other tools that are meant for very specific purposes.
Overall, Yoast is the best plugin for SEO in WordPress when applied as a whole.
Freelance Web and Software Developer
Cre8tiveCoderComputer Software, 1-10 employees
Feature Rating Comparison
SEO
Moz
7.7
Yoast Wordpress SEO Plugins
7.9
Keyword analysis
Moz
9.3
Yoast Wordpress SEO Plugins
8.4
Backlink management
Moz
7.3
Yoast Wordpress SEO Plugins
7.8
SERP ranking tracking
Moz
8.8
Yoast Wordpress SEO Plugins
8.0
Page grader
Moz
9.1
Yoast Wordpress SEO Plugins
8.1
Competitive analysis
Moz
7.9
Yoast Wordpress SEO Plugins
7.8
Site audit / diagnostics
Moz
7.1
Yoast Wordpress SEO Plugins
7.6
Site recommendations
Moz
7.2
Yoast Wordpress SEO Plugins
7.6
Task management
Moz
5.1
Yoast Wordpress SEO Plugins
7.5
SEO Channels
Moz
7.9
Yoast Wordpress SEO Plugins
7.7
Local SEO
Moz
7.8
Yoast Wordpress SEO Plugins
7.8
Social SEO
Moz
7.2
Yoast Wordpress SEO Plugins
7.5
Mobile SEO
Moz
7.5
Yoast Wordpress SEO Plugins
7.6
Global SEO
Moz
9.0
Yoast Wordpress SEO Plugins
8.0
SEO Platform & Account Management
Moz
8.4
Yoast Wordpress SEO Plugins
8.4
Multi-domain support
Moz
8.7
Yoast Wordpress SEO Plugins
8.7
Integration with web analytics tools
Moz
8.0
Yoast Wordpress SEO Plugins
8.1
Pros
Moz
- Keyword Explorer has excellent filtering options and a great recommendation engine around related terms.
- The On-Page Grader is an excellent gut check when publishing new service pages and blog posts.
- Domain Authority has always served as an easily digestible number to assess how we're doing in our optimization efforts, as well as assessing competitors or outreach targets.

Verified User
Director in Marketing
Management Consulting Company, 51-200 employeesYoast Wordpress SEO Plugins
- SEO Analysis: This is the best. As you create content, you get a real-time audit of what you're doing right and, more importantly, what you need to fix in order to make that content as optimized as possible.
- Set up wizard: Once Yoast is installed, their wizard helps ensure it can get to work immediately at making your website more Google-able. Could not be simpler.
- Free training: Just getting started with SEO or Yoast? They have free training videos that make it so easy to get up to speed and start optimizing your content.
Marketing and Communications Manager
Chicago Arts Partnerships in EducationNon-Profit Organization Management, 1-10 employees
Cons
Moz
- Backlink database is limited
- Industry specific jargons and mentions would be helpful
- Error tracking is very misleading
- Duplicate pages marking each page even when it’s not duplicate. In other words this algorithm is too sensitive. Provide ability or control to user to set the sensitivity of the duplicate page check

Verified User
Analyst in Information Technology
Events Services Company, 501-1000 employeesYoast Wordpress SEO Plugins
- Internal link counter - tool failed with other plugin capability and the "help" desk haven't actually helped...
- Customer service/support - only offered for those who pay for a subscription but even when you have one they aren't exactly helpful (in my experience).
- SEO notifications - it would be great to be able to specify which pages you want these for as currently, we get hundreds for irrelevant pages.
Content Specialist
BitPrimeFinancial Services, 1-10 employees
Likelihood to Renew
Moz
Moz 8.9
Based on 38 answers
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Digital Director
Just Like You FilmsMarketing and Advertising, 51-200 employees
Yoast Wordpress SEO Plugins
Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.
Owned, Educator, In-Home Technology Lessons
ApplauseConsumer Services, 1-10 employees
Usability
Moz
Moz 8.5
Based on 2 answers
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)

Verified User
Analyst in Marketing
Retail Company, 1001-5000 employeesYoast Wordpress SEO Plugins
Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
All the information is integrated on-screen while writing content and the scores and related score elements (i.e. paragraph/sentence length, transition words, keyphrase density, etc.) are all updated live as I write which I think is amazingly helpful.
Owned, Educator, In-Home Technology Lessons
ApplauseConsumer Services, 1-10 employees
Reliability and Availability
Moz
Moz 10.0
Based on 1 answer
Every time I've ever needed it, it's been there.
Sr. Digital Marketing Manager
PrimacyMarketing and Advertising, 51-200 employees
Yoast Wordpress SEO Plugins
No score
No answers yet
No answers on this topic
Support Rating
Moz
Moz 9.4
Based on 8 answers
I have not had a ton of interaction with the support team. Mostly asking questions where I cannot find the answer or where the data did not quite make sense. I always use their easy to access chat feature to talk to support. They are very responsive and very well informed and can usually solve my issue with just one chat session.
Senior Web Analyst
Truckstop.comTransportation/Trucking/Railroad, 201-500 employees
Yoast Wordpress SEO Plugins
Yoast Wordpress SEO Plugins 7.9
Based on 29 answers
Although I have not personally worked with Yoast support directly, they offer 24/7 support with Yoast Premium which gives peace of mind as we move forward. In addition, they offer free support forums and are also accessible by email if we ever have any issues. However, we are lucky that the plugin works incredibly well.
Website & Graphic Designer
Valencia Creative Co.Design, 1-10 employees
Alternatives Considered
Moz
I like that I don't need to download anything to use all of the features MOZ has to offer. It is all contained online, so I don't have to open separate applications. And the cost is extremely reasonable.

Verified User
Director in Marketing
Education Management Company, 51-200 employeesYoast Wordpress SEO Plugins
This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast WordPress SEO Plugin. We are pleased with the results

Verified User
Employee in Sales
Leisure, Travel & Tourism Company, 11-50 employeesReturn on Investment
Moz
- I can't answer that question accurately as I don't have access to the budgetary metrics of our business.
- I can say it's certainly helped us glean insight into HOW to gain a positive ROI, but can't attest to the true figures because I simply don't know.
Marketing Operations Manager
Health Insurance Innovations Inc (HIIQ)Insurance, 51-200 employees
Yoast Wordpress SEO Plugins
- Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize.
- Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly.
- Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light.
Marketing Demand Generation Manager
DyKnowEducation Management, 11-50 employees
Pricing Details
Moz
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Moz Editions & Modules
Edition
Standard | $991 |
---|---|
Medium | 149.991 |
Large | 249.001 |
Premium | $5991 |
- per month
Additional Pricing Details
—Yoast Wordpress SEO Plugins
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Yoast Wordpress SEO Plugins Editions & Modules
Edition
Premium | $89.001 |
---|
- Per Site