MPZMail vs. WhatCounts

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MPZMail
Score 5.2 out of 10
N/A
MPZMail in the UK supports simple email marketing for small businesses and marketers by allowing them to design and create emails from a browser. Schedule campaigns, launch them, and monitor activities of interest on the other end (email opening, clicking, etc.). MPZMail's Free Forever plan for mailers to up to 2,000 subscribers (12,000 emails per month) is fairly popular given the company's small size. After that pricing ranges from £9 to £220 for 90,000 subscribers monthly, or on a flexible…N/A
WhatCounts
Score 9.0 out of 10
N/A
WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
Pricing
MPZMailWhatCounts
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MPZMailWhatCounts
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MPZMailWhatCounts
Top Pros
Top Cons
Features
MPZMailWhatCounts
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
MPZMail
-
Ratings
WhatCounts
9.0
2 Ratings
10% above category average
WYSIWYG email editor00 Ratings9.02 Ratings
Dynamic content00 Ratings10.01 Ratings
Ability to test dynamic content00 Ratings9.01 Ratings
Landing pages00 Ratings9.02 Ratings
A/B testing00 Ratings9.02 Ratings
Mobile optimization00 Ratings10.02 Ratings
Email deliverability reporting00 Ratings9.02 Ratings
List management00 Ratings9.02 Ratings
Triggered drip sequences00 Ratings7.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
MPZMail
-
Ratings
WhatCounts
10.0
2 Ratings
26% above category average
Dashboards00 Ratings10.02 Ratings
Standard reports00 Ratings10.02 Ratings
Custom reports00 Ratings10.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
MPZMail
-
Ratings
WhatCounts
8.8
1 Ratings
3% above category average
URL Validation00 Ratings9.01 Ratings
Link Tracking00 Ratings9.01 Ratings
Image Validation00 Ratings8.01 Ratings
Inbox Display00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings9.01 Ratings
Spelling and Grammar Check00 Ratings10.01 Ratings
Spam Testing00 Ratings7.01 Ratings
Email Previews00 Ratings8.01 Ratings
Best Alternatives
MPZMailWhatCounts
Small Businesses
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Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
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Score 10.0 out of 10
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Score 10.0 out of 10
Enterprises
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Score 8.6 out of 10
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Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MPZMailWhatCounts
Likelihood to Recommend
-
(0 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
MPZMailWhatCounts
Likelihood to Recommend
MPZMail
No answers on this topic
Whatcounts
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
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Pros
MPZMail
No answers on this topic
Whatcounts
  • Email marketing with customized templates
  • Sending Catchy SMS to the existing customer base
  • Integrating with company's CRM to manage data
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Cons
MPZMail
No answers on this topic
Whatcounts
  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
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Support Rating
MPZMail
No answers on this topic
Whatcounts
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
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Alternatives Considered
MPZMail
No answers on this topic
Whatcounts
Whatscount have always provided data to evaluate about the campaigns and its responses. More customization are present to add create campaigns that resonates customer needs. The reports provided us insights about the effectiveness of our promotional campaigns and decide the areas to improve customer attraction.
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Return on Investment
MPZMail
No answers on this topic
Whatcounts
  • Customer reach was increased and that generated more responses
  • The ratio of Emails opened and sign-ups through hyperlink on Email gave us an idea about the effectiveness of the campaigns
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ScreenShots