What users are saying about
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.9 out of 100
147 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 6.7 out of 100

Feature Set Ratings

  • NapoleonCat ranks higher in 6 feature sets: Publishing, Engagement, Marketing, Channel coverage/integration, Reporting/analytics, Account management
  • Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 1 feature set: Listening/monitoring

Listening/monitoring

6.4

NapoleonCat

64%
8.5

Salesforce Social Studio

85%
NapoleonCat ranks higher in 2/4 features

Boolean keyword searches

9.1
91%
1 Rating
7.0
70%
9 Ratings

Filtering out noise/spam

7.3
73%
1 Rating
7.0
70%
9 Ratings

Sentiment analysis

4.5
45%
1 Rating
10.0
100%
8 Ratings

Broad channel coverage

4.5
45%
1 Rating
10.0
100%
10 Ratings

Publishing

10.0

NapoleonCat

100%
8.5

Salesforce Social Studio

85%
Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 3/4 features

Content planning and scheduling

10.0
100%
1 Rating
10.0
100%
10 Ratings

Workflow management

10.0
100%
1 Rating
8.0
80%
10 Ratings

Audience targeting

N/A
0 Ratings
8.0
80%
9 Ratings

Content optimization

N/A
0 Ratings
8.0
80%
8 Ratings

Engagement

10.0

NapoleonCat

100%
7.6

Salesforce Social Studio

76%
NapoleonCat ranks higher in 3/3 features

Automated routing and prioritization

10.0
100%
1 Rating
9.9
99%
9 Ratings

Customer interaction histories

10.0
100%
1 Rating
9.9
99%
9 Ratings

Bulk actions

10.0
100%
1 Rating
3.1
31%
9 Ratings

Marketing

6.4

NapoleonCat

64%
5.5

Salesforce Social Studio

55%
Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 3/4 features

Campaigns and promotions

6.4
64%
1 Rating
6.0
60%
8 Ratings

Lead generation

N/A
0 Ratings
5.0
50%
8 Ratings

Content marketing

N/A
0 Ratings
5.0
50%
9 Ratings

Paid media management

N/A
0 Ratings
6.0
60%
7 Ratings

Channel coverage/integration

10.0

NapoleonCat

100%
8.1

Salesforce Social Studio

81%
NapoleonCat ranks higher in 6/7 features

Twitter

10.0
100%
1 Rating
9.0
90%
10 Ratings

Facebook

10.0
100%
1 Rating
10.0
100%
10 Ratings

LinkedIn

10.0
100%
1 Rating
10.0
100%
8 Ratings

Instagram

10.0
100%
2 Ratings
8.0
80%
7 Ratings

Pinterest

10.0
100%
1 Rating
6.5
65%
4 Ratings

YouTube

10.0
100%
1 Rating
6.7
67%
6 Ratings

Google+

N/A
0 Ratings
6.8
68%
6 Ratings

Reporting/analytics

10.0

NapoleonCat

100%
8.6

Salesforce Social Studio

86%
NapoleonCat ranks higher in 3/3 features

Campaign success analytics

10.0
100%
2 Ratings
8.9
89%
9 Ratings

Real-time tracking

10.0
100%
2 Ratings
7.0
70%
9 Ratings

Competitor analysis

10.0
100%
1 Rating
9.9
99%
7 Ratings

Account management

10.0

NapoleonCat

100%
9.5

Salesforce Social Studio

95%
NapoleonCat ranks higher in 2/2 features

Role-based user permissions & privileges

10.0
100%
1 Rating
9.0
90%
8 Ratings

Mobile access

10.0
100%
1 Rating
9.9
99%
9 Ratings

Attribute Ratings

  • Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

Likelihood to Recommend

6.6

NapoleonCat

66%
3 Ratings
10.0

Salesforce Social Studio

100%
54 Ratings

Likelihood to Renew

NapoleonCat

N/A
0 Ratings
8.8

Salesforce Social Studio

88%
38 Ratings

Usability

6.6

NapoleonCat

66%
2 Ratings
9.0

Salesforce Social Studio

90%
9 Ratings

Availability

NapoleonCat

N/A
0 Ratings
9.6

Salesforce Social Studio

96%
10 Ratings

Performance

NapoleonCat

N/A
0 Ratings
8.4

Salesforce Social Studio

84%
10 Ratings

Support Rating

6.6

NapoleonCat

66%
4 Ratings
9.0

Salesforce Social Studio

90%
20 Ratings

In-Person Training

NapoleonCat

N/A
0 Ratings
10.0

Salesforce Social Studio

100%
1 Rating

Online Training

NapoleonCat

N/A
0 Ratings
7.6

Salesforce Social Studio

76%
6 Ratings

Implementation Rating

NapoleonCat

N/A
0 Ratings
9.8

Salesforce Social Studio

98%
12 Ratings

Likelihood to Recommend

NapoleonCat

It is most effective in tracking the marketing efforts of competitors and gathering of information from social media platforms that is turned into actionable knowledge. NapoleonCat upgrades how we serve our customers and by automating social media marketing processes, time is saved so that teams can concentrate on other strategic tasks
Read full review

Salesforce

If you have to manage a great volume of mentions and you don't require a specific model of dashboard, or if you don't have the budget for a AI based platform, this is a very good option that could cover your needs. Also great if you have to manage a great volume of users and projects, to have the flexibility and agility to setup your own monitoring
Read full review

Pros

NapoleonCat

  • Multi-hashtag searches
  • Customer service
  • Social campaign management
Read full review

Salesforce

  • The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
  • Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
  • Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
  • The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
  • A keyword can be edited quickly to tailor the needs and the results were quick.
Read full review

Cons

NapoleonCat

  • "Free Trial" functionality will actually charge users straight away depending on the trial button clicked
  • Changes to plan during a billing cycle are not refunded or credited in any way, including attempting to un-do the change. (So moving down and up again between plans, even if both actions occur within seconds of each other, results in getting charged twice...)
Read full review

Salesforce

  • Jack of all trades, master of none: OK so this might sound a bit harsh, but while the tool accomplished three similar functions competently, and all under one bonnet, the fact that none of them are outstanding in functionality and capability in my book that also counts as a weakness, regardless of the fact they are all combined in one software suite. It would seem that Salesforce needs to think more carefully about who the target user audience is here - publishers, sellers and marketers, or insight types who work with the content - it's a bit lacklustre in all three areas
  • Simplicity vs total control: I mentioned previously that it has a very intuitive, accessible and 'simplistic' (in a good way) UI which makes getting to grips with the tool great for early adopters. BUT with this comes the downfall that it is rather simplistic, and the rich functionality that is available in other platforms is just not seen here. For example, the engagement scores for competitor brands (not client / owned brands) are not available, meaning you can't do deeper dive analysis on content performance for rival organizations. The ability to only export content in 90 day chunks is also frustrating
  • For such a large organisation, think about how much support you're going to need from Salesforce. You might have to be prepared to wing it on your own
Read full review

Pricing Details

NapoleonCat

Starting Price

$0

Editions & Modules

NapoleonCat editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Plans start at $27. Prices are fully customizable and depend on the number of social media profiles you want to manage or monitor and the size of your social media team. A 14-day free trial is available, no credit card required.

    Salesforce Social Studio

    Starting Price

    $0 Per Org Per Month

    Editions & Modules

    Salesforce Social Studio editions and modules pricing
    EditionModules
    Basic$1,000.001
    Pro$4,000.002
    Corporate$12,000.003
    Enterprise$40,000.004

    Footnotes

    1. Per Org Per Month
    2. Per Org Per Month
    3. Per Org Per Month
    4. Per Org Per Month

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    NapoleonCat

    No answers on this topic

    Salesforce

    I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
    Read full review

    Usability

    NapoleonCat

    NapoleonCat is easy to implement and use. Users can manage all their social media activities from a single online dashboard that also includes reporting. Users can manage posts while on the go using the mobile app.
    Read full review

    Salesforce

    • Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.
    Read full review

    Reliability and Availability

    NapoleonCat

    No answers on this topic

    Salesforce

    The platform is rarely down
    Read full review

    Performance

    NapoleonCat

    No answers on this topic

    Salesforce

    No issues with performance.
    Read full review

    Support Rating

    NapoleonCat

    Over the course of our campaign, the team went out of their way to fix and correct glitches in the interface that I pointed out to them.
    Read full review

    Salesforce

    I don't remember having to reach out to support quite often when working with Radian6. However, before I started in that position working with the platform, my manager relayed to me that the customer support for Radian6 and Salesforce overall was quick and efficient, and that they usually got back to him within a day or so
    Read full review

    Online Training

    NapoleonCat

    No answers on this topic

    Salesforce

    • We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.
    Read full review

    Implementation Rating

    NapoleonCat

    No answers on this topic

    Salesforce

    Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.
    Read full review

    Alternatives Considered

    NapoleonCat

    Use this service instead... Far more transparent and also supports modern account security features like 2-factor authentication. (Lack of 2fa puts all social profiles in NepoleonCat at increased risk of being hijacked...)
    Read full review

    Salesforce

    We do not make the decision for tools in most cases, however Social Studio does out-weigh all other tools on the Social Listening aspect. It is not just key-words the way most tools are. This also allows you to personalize the source, including magazines, forums etc web-wide. It also allows you to narrow down geographical information and languages.
    Read full review

    Return on Investment

    NapoleonCat

    • Maintaining a positive brand image
    • Identifying potential influencers
    • Spying on competitors
    Read full review

    Salesforce

    • I would actually say that Radian6 decreased our efficiency as a team because it took so much time and effort to train people on how to use it.
    • Radian6 helped us understand the overall sentiment of our brand. This gave us great insight and helped us structure our online customer service strategy.
    Read full review

    Screenshots

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