Emarsys vs. Narvar

Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.

Incentivized

If you're not on a platform that has a branded post-purchase landing page or in-email estimated delivery date script, Narvar provides this experience. It's a nice-to-have for any brand that wants to provide a seamless, branded shopping experience for their customers. Narvar's grown rapidly and it seems they are increasing costs, which may be prohibitive and hard to justify for smaller companies.

Incentivized

• It has the ability to reach maximum market chains.
• It helps to keep our customer’s data confidential in any means.
• It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
• It is targeting the required and interested audience for the organization.

Incentivized

• Narvar offered us a turn-key solution that we had up and running in less than a month.
• Narvar offered several out of the box widgets (solutions) to help build/customize content (calendar view, milestone icons, SMS messaging and personalize content based on items purchased).
• Narvar's solution is scalable/expandable to include returns (once we are ready).

• The email and content builder is significantly worse than other email marketing platforms I've used
• Emails campaigns cannot be used in more than one automation flow
• Amount of emails collected and being sent for smart insight are inaccurate
• I've rarely completed a task without some type of user interface error
• Customer service mostly directs you to help center on website
• You have to pay extra for training
• You have to pay extra for reporting in which the system cannot provide
• Lengthy contract with a high price tag

• Pricing is much more expensive than competitors.
• UI Design is often lacking.

Incentivized

We have no intention of changing Emarsys

Incentivized

Once it's set up, it doesn't require much support. We used to have quarterly or bi-annual touch bases with an account person to review our rating and customer usage but haven't heard from them in a while - either because we're too small or they got rid of this interaction. Can't say we miss it though because we can see our rating and feedback, and there is only so much you can do within the confines of the platform without adding on new functionality.

Incentivized

Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.

Incentivized

At the time, Narvar had no other competitors to my knowledge. We looked at building this functionality in house which had a 3 month estimate. Everyone involved happily welcomed the tool.

• From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
• Reliable and giving cost effective services.

Incentivized

• Not sure we could attribute ROI to this tool.

Incentivized