Net-Results vs. Optimove

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Net-Results
Score 8.1 out of 10
Small Businesses (1-50 employees)
Net-Results is a marketing automation solution that features segment-driven approaches to lead management and marketing automation. Some key features include support for A/B email testing, drag & drop landing pages, CRM integrations, and automated marketing workflows.
$800
Annual agreement, up to 25,000 Contacts or 60,000 Sends
Optimove
Score 5.2 out of 10
N/A
Optimove is a retention automation platform designed to help marketers analyze and optimize campaigns with the goal of reducing churn.N/A
Pricing
Net-ResultsOptimove
Editions & Modules
One Price Full Platform
$800
Annual agreement, up to 25,000 Contacts or 60,000 Sends
No answers on this topic
Offerings
Pricing Offerings
Net-ResultsOptimove
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsTiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.
More Pricing Information
Features
Net-ResultsOptimove
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Net-Results
7.1
23 Ratings
5% below category average
Optimove
-
Ratings
WYSIWYG email editor7.021 Ratings00 Ratings
Dynamic content7.214 Ratings00 Ratings
Ability to test dynamic content7.311 Ratings00 Ratings
Landing pages7.019 Ratings00 Ratings
A/B testing6.311 Ratings00 Ratings
Mobile optimization5.022 Ratings00 Ratings
Email deliverability reporting8.046 Ratings00 Ratings
List management7.022 Ratings00 Ratings
Triggered drip sequences8.618 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Net-Results
7.6
20 Ratings
2% above category average
Optimove
-
Ratings
Lead nurturing8.518 Ratings00 Ratings
Lead scoring and grading8.418 Ratings00 Ratings
Data quality management5.018 Ratings00 Ratings
Automated sales alerts and tasks8.616 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Net-Results
7.5
15 Ratings
2% above category average
Optimove
-
Ratings
Calendaring7.99 Ratings00 Ratings
Event/webinar marketing7.015 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Net-Results
6.9
7 Ratings
5% below category average
Optimove
-
Ratings
Social sharing and campaigns7.07 Ratings00 Ratings
Social profile integration6.77 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Net-Results
6.3
22 Ratings
14% below category average
Optimove
-
Ratings
Dashboards7.021 Ratings00 Ratings
Standard reports6.022 Ratings00 Ratings
Custom reports6.019 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Net-Results
7.5
20 Ratings
4% above category average
Optimove
-
Ratings
API7.015 Ratings00 Ratings
Role-based workflow & approvals8.08 Ratings00 Ratings
Customizability7.019 Ratings00 Ratings
Integration with Salesforce.com7.99 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.03 Ratings00 Ratings
Integration with SugarCRM8.17 Ratings00 Ratings
Best Alternatives
Net-ResultsOptimove
Small Businesses
SALESmanago
SALESmanago
Score 9.8 out of 10
TapClicks
TapClicks
Score 10.0 out of 10
Medium-sized Companies
SALESmanago
SALESmanago
Score 9.8 out of 10
TapClicks
TapClicks
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.5 out of 10
Alteryx
Alteryx
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Net-ResultsOptimove
Likelihood to Recommend
8.0
(25 ratings)
-
(0 ratings)
Likelihood to Renew
9.0
(4 ratings)
-
(0 ratings)
Usability
7.5
(3 ratings)
-
(0 ratings)
User Testimonials
Net-ResultsOptimove
Likelihood to Recommend
Net-Results
Net-Results is very well-suited for small, medium and large businesses. They seem to be more advanced than what a typical enterprise level implementation would require. When selecting a marketing automation provider make it a point to find out the level of integration with Salesforce and other marketing technologies. Do they have pre-built automation modules or does it require building from the ground up? Also ask questions regarding its specific capabilities ... for example: is it a marketing automation provider? is it a CRM provider? etc
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Optimove
No answers on this topic
Pros
Net-Results
  • Automated emails in a drip campaign that Sales can remove people from.
  • Lead scoring and alerts that go right to the lead owner.
  • Weekly reports to each Sales person with their hottest lead.
  • Very finely tuned segments that can be used for alerts, emails, and scheduled reports.
  • Integration with Salesforce. The Sales team can basically trigger their own emails.
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Optimove
No answers on this topic
Cons
Net-Results
  • Forms: Would love to have dependent fields, also ability to see all data a user entered without having to create a custom field for every form.
  • Campaign branching: Criteria need to be selected one at a time, which can be very time-consuming.
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Optimove
No answers on this topic
Likelihood to Renew
Net-Results
Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
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Optimove
No answers on this topic
Usability
Net-Results
Net Results is pretty easy to use and understand. I wouldn't say that it is the best in comparison to MailChimp's drag and drop email builder, but Net Results do so much more than MailChimp that it is hard to even compare the two. Overall Net Results has good usability
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Optimove
No answers on this topic
Alternatives Considered
Net-Results
We've used ClickDimensions and Marketo. We felt that ClickDimensions was more limited as far as creating effective email campaigns and not as easy to use. It also is completely native to Dynamics CRM, which can be a positive and a negative. Marketo was the previous solution we owned, we are much happier with Net-Results. It's easier to use, not as complex and there is much better communication from their support team. When looking at a new solution we also looked at Act-On and Hubspot. Act-On probably would've been our second choice, but it didn't have as modern of a feel and wasn't quite as easy to use. Hubspot didn't really fit our business. It was very focused on SEO and blog posts. It didn't have the features we needed from a marketing standpoint
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Optimove
No answers on this topic
Return on Investment
Net-Results
  • Stronger re-engagement rates - The buy cycle for our product can be very long. Net-Results helps us keep in touch with prospects that may have gone cold.
  • Better asset utilization - Net-Results helps us drive continuous utilization of our assets.
  • Efficiency - The automation Net-Results has provided means we can focus on other tasks, like creating new assets or building new partnerships.
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Optimove
No answers on this topic
ScreenShots

Net-Results Screenshots

Screenshot of Advanced nurturing campaignsScreenshot of Form actionsScreenshot of Salesforce integration/FunnelvisionScreenshot of Deep database segmentationScreenshot of Dashboards and reportsScreenshot of Drag and drop email builder