What users are saying about
29 Ratings
3 Ratings
29 Ratings
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Score 8.1 out of 100
3 Ratings
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Score 9.1 out of 100

Likelihood to Recommend

Net-Results

Net-Results is very well-suited for small, medium and large businesses. They seem to be more advanced than what a typical enterprise level implementation would require. When selecting a marketing automation provider make it a point to find out the level of integration with Salesforce and other marketing technologies. Do they have pre-built automation modules or does it require building from the ground up? Also ask questions regarding its specific capabilities ... for example: is it a marketing automation provider? is it a CRM provider? etc
Kris Patel | TrustRadius Reviewer

Optimove

We recommend managing sales operations with this platform because, in our opinion, this has been the greatest advantage that Optimove has to offer as a service. Whether it is communicating with individuals, or simply making sales at different levels, the platform is stable enough to cover them without any inconvenience.
ESMERALDA CARRANZA GUTIERREZ | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Net-Results
7.1
Optimove
WYSIWYG email editor
Net-Results
7.0
Optimove
Dynamic content
Net-Results
7.2
Optimove
Ability to test dynamic content
Net-Results
7.3
Optimove
Landing pages
Net-Results
7.0
Optimove
A/B testing
Net-Results
6.3
Optimove
Mobile optimization
Net-Results
5.0
Optimove
Email deliverability reporting
Net-Results
8.0
Optimove
List management
Net-Results
7.0
Optimove
Triggered drip sequences
Net-Results
8.6
Optimove

Lead Management

Net-Results
7.6
Optimove
Lead nurturing
Net-Results
8.5
Optimove
Lead scoring and grading
Net-Results
8.4
Optimove
Data quality management
Net-Results
5.0
Optimove
Automated sales alerts and tasks
Net-Results
8.6
Optimove

Campaign Management

Net-Results
7.5
Optimove
Calendaring
Net-Results
7.9
Optimove
Event/webinar marketing
Net-Results
7.0
Optimove

Social Media Marketing

Net-Results
6.9
Optimove
Social sharing and campaigns
Net-Results
7.0
Optimove
Social profile integration
Net-Results
6.7
Optimove

Reporting & Analytics

Net-Results
6.3
Optimove
Dashboards
Net-Results
7.0
Optimove
Standard reports
Net-Results
6.0
Optimove
Custom reports
Net-Results
6.0
Optimove

Platform & Infrastructure

Net-Results
7.5
Optimove
API
Net-Results
7.0
Optimove
Role-based workflow & approvals
Net-Results
8.0
Optimove
Customizability
Net-Results
7.0
Optimove
Integration with Salesforce.com
Net-Results
7.9
Optimove
Integration with Microsoft Dynamics CRM
Net-Results
7.0
Optimove
Integration with SugarCRM
Net-Results
8.1
Optimove

Pros

Net-Results

  • Automated emails in a drip campaign that Sales can remove people from.
  • Lead scoring and alerts that go right to the lead owner.
  • Weekly reports to each Sales person with their hottest lead.
  • Very finely tuned segments that can be used for alerts, emails, and scheduled reports.
  • Integration with Salesforce. The Sales team can basically trigger their own emails.
Ken Barber | TrustRadius Reviewer

Optimove

  • The emails we manage from Optimove allow us to add all kinds of pre-designed templates that serve to optimize our campaign data management, either to create more specific customer conversion processes, or to better segment potential customers in case we want to interact with them again in future campaigns.
ESMERALDA CARRANZA GUTIERREZ | TrustRadius Reviewer

Cons

Net-Results

  • Forms: Would love to have dependent fields, also ability to see all data a user entered without having to create a custom field for every form.
  • Campaign branching: Criteria need to be selected one at a time, which can be very time-consuming.
Christine Magnuson | TrustRadius Reviewer

Optimove

  • There are problems when wanting to work with services such as survey gizmo (cannot be integrated), which would be useful for structuring surveys that can be shared through e-mails.
  • It also does not allow us to integrate marketing work to sufficient cloud-based storage platforms, which forces our merchandising department to opt for other alternatives to create backups.
ESMERALDA CARRANZA GUTIERREZ | TrustRadius Reviewer

Likelihood to Renew

Net-Results

Net-Results 9.0
Based on 4 answers
Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
Megan Sheehan | TrustRadius Reviewer

Optimove

No score
No answers yet
No answers on this topic

Usability

Net-Results

Net-Results 7.5
Based on 3 answers
Net Results is pretty easy to use and understand. I wouldn't say that it is the best in comparison to MailChimp's drag and drop email builder, but Net Results do so much more than MailChimp that it is hard to even compare the two. Overall Net Results has good usability
Lee Germeroth | TrustRadius Reviewer

Optimove

No score
No answers yet
No answers on this topic

Alternatives Considered

Net-Results

We've used ClickDimensions and Marketo. We felt that ClickDimensions was more limited as far as creating effective email campaigns and not as easy to use. It also is completely native to Dynamics CRM, which can be a positive and a negative. Marketo was the previous solution we owned, we are much happier with Net-Results. It's easier to use, not as complex and there is much better communication from their support team. When looking at a new solution we also looked at Act-On and Hubspot. Act-On probably would've been our second choice, but it didn't have as modern of a feel and wasn't quite as easy to use. Hubspot didn't really fit our business. It was very focused on SEO and blog posts. It didn't have the features we needed from a marketing standpoint
Todd Last | TrustRadius Reviewer

Optimove

No answers on this topic

Return on Investment

Net-Results

  • Stronger re-engagement rates - The buy cycle for our product can be very long. Net-Results helps us keep in touch with prospects that may have gone cold.
  • Better asset utilization - Net-Results helps us drive continuous utilization of our assets.
  • Efficiency - The automation Net-Results has provided means we can focus on other tasks, like creating new assets or building new partnerships.
Gregory Smith | TrustRadius Reviewer

Optimove

  • Since we have been using Optimove to work with marketing, the level of ROI has increased faster than with the other digital marketing based services we have used.
  • Despite the noticeable gains since we have been using this platform, the results are not yet promising enough to make us decide to use it for good.
ESMERALDA CARRANZA GUTIERREZ | TrustRadius Reviewer

Screenshots

Pricing Details

Net-Results

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$800 Annual agreement, up to 25,000 Contacts or 60,000 Sends

Net-Results Editions & Modules

Edition
One Price Full Platform$8001
  1. Annual agreement, up to 25,000 Contacts or 60,000 Sends
Additional Pricing Details
Tiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.

Optimove

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Optimove Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Net-Results
8.0
Optimove
10.0

Likelihood to Renew

Net-Results
9.0
Optimove

Usability

Net-Results
7.5
Optimove

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