Infegy Atlas is a social monitoring tool that moves beyond simple number counting to providing answers that help researchers better understand consumers through advanced automated analysis of social media.
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Quid
Score 8.9 out of 10
Enterprise companies (1,001+ employees)
Quid supports AI-driven consumer and market intelligence. Their Generative AI provides organizations with a holistic insight into customer context. Beyond capturing data, Quid enables organizations to see data through the lens of the future. By moving beyond data analysis, Quid predicts future trends, bridging data collection with predictive accuracy. Quid states its customers currently include companies like Ogilvy, T-Mobile, Lufthansa, and Walmart, who use Quid for an in-depth understanding of…
The customer service is AMAZING compared to other providers! It also offers unlimited topics and mentions, which was not offered by some other providers. Overall, I think NetBase is by far one of the most intuitive and exemplary solutions for social media listening.
Netbase is our chosen tool for a number of reasons including NLP capabilities, functionality, depth of data available, constantly evolving features and easy to use interface. We also found our reps to be extremely helpful, knowledgeable and have our best interests at heart.
NetBase provides a higher degree of accuracy and more flexibility to control the analysis (filtering, etc) in the platform. The platform is also very user-friendly and doesn't have a steep learning curve. The NLP is powerful and provides deeper insights into sentiment, …
Netbase really seemed to be the most dynamic, responsive and comprehensive tool with a great UI. The intuitive nature of Netbase cannot really be overstated.
It is difficult to think of a scenario where social listening would be useful but Infegy as a tool would not. In fact, the only times I run into problems using Infegy for people is when they don't have reasonable objectives (they don't really understand what social listening is, perhaps) so their expectations are disproportionate to the technology. If you're looking for a social listening tool, ask how many websites (approximately) they source from, how their sentiment and other natural language processing (NLP) is developed (e.g. machine learning), how many languages they monitor, how many languages they do sentiment in, if they give you API exporting within the dashboard pricing, what exporting formats and volumes they allow you, what influencer identification they have.
In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.
Historical reach is a major strength of Atlas; unlike other monitoring/analytics services, Atlas has nearly a decade of cached social media discussion which enables important retrospective comparisons and research.
The visualizations produced by Atlas of the various metrics it analyzes are attractive and easy to understand.
Atlas is very easy-to-use. Even a novice can quickly use the tool to gather information.
The support provided by Infegy for its customers is outstanding. I've seldom encountered a company that values its customers as much as Infegy does. They are highly-knowledgeable and responsive.
Atlas' database is far more timely than other social monitoring tools - they do not rely as heavily on purchasing caches of data second-hand from other providers.
Their NLP is very strong with the ability to distinguish subject in sentences and then apply analysis based on either the subject or sentence. Competitors lack strong NLP and often have lower degrees of accuracy.
The platform is highly flexible with dozens of ways to filter and cut the data. It is great for an analyst that really wants to deep dive into the data. However, the analysis done automatically by NetBase is also strong enough that less experienced users would still be able to gain insight with ease.
The customizable dashboards are perfect for client reporting and drastically reduce the amount of time spent preparing recurring reports and decks. These are also very flexible depending on reporting needs.
Dashboards can only currently be exported as PDFs. It would be helpful to have a more read/writable format (eg. PPT) that enables us to combine Netbase's outputs with other sources, or to make them more consistent with our own branding (colours, fonts etc.)
The business model revolves around a limited number of login seats. I would like to be able to roll out the tool to make it available/accessible to more people in the business, but the pricing model makes this impractical/uneconomical.
Logging out users after a period of inactivity can be frustrating when multitasking/task switching and unsaved work is lost.
While Netbase's focus on language processing is its key strength, additional functionality around social analysis (eg. people who follow a brand account, users who talk about X are also likely to talk about Y) is somewhat limited.
Atlas is reasonably-priced and provides excellent value compared to other enterprise tools in the same space. Moreover, we have an excellent relationship with the Infegy team and are consistently impressed with the high quality of support they provide.
We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.
Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.
NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!
We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.
We did a deep, thorough survey of each of these tools. Some of my earlier answers have covered the distinction. I would rank the top 5: Infegy Atlas NetBase Synthesio Brandwatch DataRank Part of it is current capabilities, of course, but a big part of it is product direction. Some of these tools do not value Natural Language Processing NEARLY enough, and do not do real work to build NLP based on actual Linguistic Theory (which is surprisingly scientific, by the way), so they just do a little to monitor volume and pretty poor sentiment, call it social listening, and deliver it to enterprise clients. This is true of Radian6, Meltwater, Visible Technologies (which was acquired by Cision recently, hence its inclusion here). Of course, my list above is the enterprise level top 5. If you're looking for small biz solutions check out Mention (formerly social mention) or NUVI if you can scale to the bottom of their tiers.
Meltwater took too long to load whenever you had to change keywords, their customer service was not very responsive, and their interface was not very customizeable. We decided to search for a new software company and we invited many companies to present. We selected Netbase after a free trial for reasons stated earlier.
Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
Negative - We have to use other tools to gather news, which affects our budget.
