What users are saying about
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.7 out of 100
Based on 18 reviews and ratings
1 Rating
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.3 out of 100
Based on 1 reviews and ratings
Feature Set Ratings
Sales Force Automation

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

7.7
Soffront CRM
77%
Soffront CRM ranks higher in 4/4 features
Soffront CRM ranks higher in 4/4 features
Customer data management / contact management

N/A
0 Ratings

8.2
82%
1 Rating
Workflow management

N/A
0 Ratings

7.3
73%
1 Rating
Territory management

N/A
0 Ratings

7.3
73%
1 Rating
Channel / partner relationship management

N/A
0 Ratings

8.2
82%
1 Rating
Customer Service & Support

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

7.3
Soffront CRM
73%
Soffront CRM ranks higher in 2/2 features
Soffront CRM ranks higher in 2/2 features
Case management

N/A
0 Ratings

7.3
73%
1 Rating
Help desk management

N/A
0 Ratings

7.3
73%
1 Rating
Marketing Automation

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

8.6
Soffront CRM
86%
Soffront CRM ranks higher in 2/2 features
Soffront CRM ranks higher in 2/2 features
Lead management

N/A
0 Ratings

8.2
82%
1 Rating
Email marketing

N/A
0 Ratings

9.1
91%
1 Rating
CRM Project Management

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

7.7
Soffront CRM
77%
Soffront CRM ranks higher in 2/2 features
Soffront CRM ranks higher in 2/2 features
Task management

N/A
0 Ratings

8.2
82%
1 Rating
Reporting

N/A
0 Ratings

7.3
73%
1 Rating
CRM Reporting & Analytics

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

8.2
Soffront CRM
82%
Soffront CRM ranks higher in 3/3 features
Soffront CRM ranks higher in 3/3 features
Forecasting

N/A
0 Ratings

7.3
73%
1 Rating
Pipeline visualization

N/A
0 Ratings

8.2
82%
1 Rating
Customizable reports

N/A
0 Ratings

9.1
91%
1 Rating
Customization

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

9.1
Soffront CRM
91%
Soffront CRM ranks higher in 1/1 features
Soffront CRM ranks higher in 1/1 features
Custom fields

N/A
0 Ratings

9.1
91%
1 Rating
Security

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

7.3
Soffront CRM
73%
Soffront CRM ranks higher in 2/2 features
Soffront CRM ranks higher in 2/2 features
Single sign-on capability

N/A
0 Ratings

6.4
64%
1 Rating
Role-based user permissions

N/A
0 Ratings

8.2
82%
1 Rating
Social CRM

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

5.9
Soffront CRM
59%
Soffront CRM ranks higher in 2/2 features
Soffront CRM ranks higher in 2/2 features
Social data

N/A
0 Ratings

6.4
64%
1 Rating
Social engagement

N/A
0 Ratings

5.5
55%
1 Rating
Platform

Brand Embassy, now part of NICE inContact CXone
Feature Set Not Supported
N/A

5.5
Soffront CRM
55%
Soffront CRM ranks higher in 1/1 features
Soffront CRM ranks higher in 1/1 features
Mobile access

N/A
0 Ratings

5.5
55%
1 Rating
Attribute Ratings
- Soffront CRM is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend

7.2
Brand Embassy, now part of NICE inContact CXone
72%
11 Ratings

7.3
Soffront CRM
73%
1 Rating
Likelihood to Renew

7.7
Brand Embassy, now part of NICE inContact CXone
77%
5 Ratings

Soffront CRM
N/A
0 Ratings
Availability

8.2
Brand Embassy, now part of NICE inContact CXone
82%
2 Ratings

Soffront CRM
N/A
0 Ratings
Support Rating

9.1
Brand Embassy, now part of NICE inContact CXone
91%
6 Ratings

Soffront CRM
N/A
0 Ratings
Likelihood to Recommend
Brand Embassy, now part of NICE inContact CXone
Brand Embassy is excellent for brands that utilize a great influx of traffic, though even smaller channels will surely see a ton of improved feedback by using the platform. Having the ability to approach each audience differently yet organize the results and responses together, with the option for comparison and having the report issued separately or together is a great deal better than to have to do the manual work yourself (not to mention it is not going to be as insightful nor precise).
Social Care Specialist
Makedonski Telekom ADTelecommunications, 1001-5000 employees
Soffront CRM
This is a basic CRM tool like many of the others. I would imagine that this would be well suited for large enterprises due to its ability to double as a task manager, and smaller soloprenuer operations because it is expansive and can do so many things in one place. Overall if you are in business you should be using a CRM and this one is a good one to use.
Business Coach
ActionCOACHAccounting, 1-10 employees
Pros
Brand Embassy, now part of NICE inContact CXone
- Social CRM: we appreciate this tool, because we focus on influencers a lot these days. It is important to know the person we are communicating with so we can prioritize who are we going to answer first. Influencers can cause passionate discussion and thanks to Brand Embassy we can quickly respond to them. Therefore we mark influencers in our social CRM. We also appreciate the fact that our online care team knows what the person has been dealing with lately.
- Analysis: our colleagues sometimes want to know how their product is doing and what people say about it on social media and how much is it discussed. Thanks to Brand Embassy we can generate a simple overview of the amount of questions and comments about specific product according to our tags.
- Simplicity: we prefer simple, yet effective tools, which Brand Embassy surely is. Our social care team does not have to switch between channels and social networks which increases their effectiveness. We also appreciate that our team can see any discussion about O2 wherever on the web, which is very useful for us as we enter the world of sport games, football and hockey. That causes passionate discussions on sport pages and online media outlets.
Social Media Content Specialist
O2 Czech RepublicTelecommunications, 5001-10,000 employees
Soffront CRM
- The email marketing platform is wonderful. It allows for tracking and you can do AB testing with it as well.
- Landing page and form placement with other companies have also been easy. Regardless of website or landing page that you use the forms integrate and you get an email notification whenever a new lead is added to the database.
- The overall layout of the CRM is also nice to use. You can open up different tabs with information on and then go back to a previous tab without having to use the browser controls. It makes navigating and comparing information very easy to do.
Business Coach
ActionCOACHAccounting, 1-10 employees
Cons
Brand Embassy, now part of NICE inContact CXone
- In terms of reports that we get from Brand Embassy, it would be great to have information about the number of cases, or conversations that we have with our customers. At the moment, we have just info about number of interactions and the total workload.
- There are options to tag every conversation, in order to track why our customers contact us. Their tag menu is a bit too small, it would be great if it was larger.
Digital Support Team Leader
Telenor GroupTelecommunications, 10,001+ employees
Soffront CRM
- I do not like the log-in page. Whenever I go the Soffront site I get a pop-up asking me not to leave. It is a bit pushy when all I want to do is log into my account.
- The social media integration feature they have is not particularly useful. There are other companies that do a far better job of posting to SM for me.
Business Coach
ActionCOACHAccounting, 1-10 employees
Pricing Details
Brand Embassy, now part of NICE inContact CXone
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$39 per month
Brand Embassy, now part of NICE inContact CXone Editions & Modules
—
Additional Pricing Details
—Soffront CRM
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$20 per month
Soffront CRM Editions & Modules
Edition
1,000 Emails | $4.001 |
---|---|
5,000 Emails | $15.001 |
10,000 Emails | $25.001 |
- per month
Additional Pricing Details
—Likelihood to Renew
Brand Embassy, now part of NICE inContact CXone
Brand Embassy, now part of NICE inContact CXone 7.7
Based on 5 answers
I still use the platform:- its use is customer friendly- improves and speed up customer care on SM - improves speed and quality of internal processes/communication- monitor/measure all valuable metrics
External Communication - Social Media
GE Money Bank, Czech RepublicBanking, 1001-5000 employees
Soffront CRM
No score
No answers yet
No answers on this topic
Support Rating
Brand Embassy, now part of NICE inContact CXone
Brand Embassy, now part of NICE inContact CXone 9.1
Based on 6 answers
It is difficult to describe just how awesome the support guys and gals at Brand Embassy are. Ever-present and eager to help, with kind and helpful attitude and you can really feel they are doing this to help you make results
Social Care Specialist
Makedonski Telekom ADTelecommunications, 1001-5000 employees
Soffront CRM
No score
No answers yet
No answers on this topic
Alternatives Considered
Brand Embassy, now part of NICE inContact CXone
Generally I don't see huge differences between social CRM tools - it's mainly in the details of how well it's implemented and connected to your channels. For example other tools cannot easily process non-standard channels like custom made forums or have a e-mail based ticketing for private follow ups. Brand Embassy shines in this area.
Senior Online Marketing Specialist - Social Media
O2 Czech RepublicTelecommunications, 5001-10,000 employees
Soffront CRM
Soffront performs many of the same functions as both of these providers but it offers a great deal more all in one place. I do not have to log into different programs or switch programs to get the information that I need. This has greatly increased efficiency. The pricing for Soffront is also better when you add in the other features that it comes with, in fact it saved me money when I switched.
Business Coach
ActionCOACHAccounting, 1-10 employees
Return on Investment
Brand Embassy, now part of NICE inContact CXone
- + We can fully monitor every mention of our brand.
- + We are able to respond faster and more accurately (thanks to customer history)
- + As more employees can work all at once, we can solve more posts from different sources immediately.
Social Media Specialist
Vodafone CZ1001-5000 employees
Soffront CRM
- The software has been positive for especially on the email marketing side. I have seen about a 23% increase in revenue and new contacts by using the email marketing feature.
- The landing page and form integration has averaged me about 20 new leads a month for my business which is plenty to keep us busy and on track for growth of the business.
Business Coach
ActionCOACHAccounting, 1-10 employees