What users are saying about
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 1 out of 100
Based on 2 reviews and ratings
Terminus ABM Platform
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71 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.3 out of 100
Based on 71 reviews and ratings
Attribute Ratings
- Terminus ABM Platform is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
1.0
Nielsen Attribution
10%
1 Rating

8.1
Terminus ABM Platform
81%
30 Ratings
Likelihood to Renew
Nielsen Attribution
N/A
0 Ratings

9.0
Terminus ABM Platform
90%
3 Ratings
Likelihood to Recommend
Nielsen Attribution
Would be suited for simpler products with 1-2 KPIs, online-only, web-only, etc. Not suited for multiple KPIs that interact with customers through many tools, offline and online, and with both web and native apps.
Senior Manager, Digital Performance Marketing
Kabbage, IncFinancial Services, 201-500 employees
Terminus ABM Platform
Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.

Verified User
Manager in Marketing
Marketing & Advertising Company, 201-500 employeesPros
Nielsen Attribution
- Access to FB impressions.
- TapAd device graph for stitching device ids to web cookies.
Senior Manager, Digital Performance Marketing
Kabbage, IncFinancial Services, 201-500 employees
Terminus ABM Platform
- Serving account targeted ads across a wide range of display ad providers
- Matching account based browsing data to target lists
- Identifying need and interest in particular accounts with intent data
- Identifying anonymous web traffic on our site from target accounts
- Reporting on ABM activity and metrics
Head Of Marketing
JoyousComputer Software, 11-50 employees
Cons
Nielsen Attribution
- Missing timestamps of the touch points in the output (instead, they repeat the conversion timestamp for all touch points that preceded the conversion).
- Inflated clicks.
- No connectors to import cost from media partners.
Senior Manager, Digital Performance Marketing
Kabbage, IncFinancial Services, 201-500 employees
Terminus ABM Platform
- Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
- Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
- Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
- There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
Digital Marketing Specialist
Sabey Data CentersInformation Technology & Services, 51-200 employees
Pricing Details
Nielsen Attribution
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Terminus ABM Platform
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Starting Price
—Likelihood to Renew
Nielsen Attribution
No score
No answers yet
No answers on this topic
Terminus ABM Platform
Terminus ABM Platform 9.0
Based on 3 answers
Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
Director
Havas MediaMarketing and Advertising, 5001-10,000 employees
Alternatives Considered
Nielsen Attribution
VisualIQ is 1 of 2 partners only that have access to FB impressions.
Senior Manager, Digital Performance Marketing
Kabbage, IncFinancial Services, 201-500 employees
Terminus ABM Platform
Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
Marketing Demand Generation Manager
DyKnowEducation Management, 11-50 employees
Return on Investment
Nielsen Attribution
- We’ve been implementing for a year now and still not using the tool cross-functionally so probably $0 ROI at this point.
Senior Manager, Digital Performance Marketing
Kabbage, IncFinancial Services, 201-500 employees
Terminus ABM Platform
- Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
- 900% increase in deal size after using chat with our advertising campaigns
- 50% higher attendance for our events when leveraging our intent data for targeting
Analytics & Digital Strategy Consultant
Elevated ThirdMarketing & Advertising, 11-50 employees