What users are saying about
49 Ratings
49 Ratings
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Score 8.2 out of 101

Likelihood to Recommend


It's great at visualizing mentions of the brand/industry terms you've chosen to monitor, as well as information on the people who are using those terms. Automated email reports also help save time vs manually compiling and sending them. We haven't yet used the Facebook Audience analysis feature (costs extra), but it looks very useful.
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  • Advanced Twitter search (any terms , handles, hashtags, or URLs)
  • Detailed analysis of search results (sentiment, categorization, emotion, rough reach/spread of each)
  • Visualization of mention volume and geography
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  • There are various quirks and bugs that become apparent as you use the tool more. Nothing that completely ruins the experience, but they can be nagging.
  • It didn't seem to pull in every use of some particular Instagram hashtags that we were tracking. Instagram reported a good bit more than NUVI did.
  • Better historical data (for collection and prediction). Currently it can pull from the last 30 days of Twitter data, which can give you some idea of volume moving forward, but in some cases it's a vast underestimate for the actual volume you'll get from all data sources. Also, if you're looking for previous mentions of your search terms beyond 30 days, then you're out of luck.
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Likelihood to Renew


NUVI 8.5
Based on 13 answers
Flexible features, competitive price point, constant product updates and extremely responsive account team make this product a perennial in our tech stack.
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NUVI 1.0
Based on 1 answer
See my previous comments
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Alternatives Considered


I had used Topsy Pro at a previous job and was also very familiar with just plain Topsy in general. NUVI was the only tool I found at the time that could even remotely match what it could do. Topsy Pro was nice because you could search for any terms (though Twitter only) dating back to any point in time, which meant you did not have to set up searches/monitors beforehand. NUVI gives a lot of the same data, but again you need to set it up beforehand so ad-hoc searches are more or less out of the question. Where NUVI does one-up Topsy Pro is that it can search across much more than just Twitter.
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Return on Investment


  • It has definitely helped us to better understand the volume and nature of social conversation about current and prospective clients, which helps to set expectations about the scope of certain projects.
  • Scheduled reporting has been great for media monitoring for a few of our clients, which makes for a nice value-add.
  • It has helped to identify opportunities for creating more real-time client content that performs well due to its timeliness
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Pricing Details



Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

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