What users are saying about
53 Ratings
45 Ratings
53 Ratings
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Score 9 out of 100
45 Ratings
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Score 6.4 out of 100

Likelihood to Recommend

Nuvi

NUVI is great for ongoing listening, especially for long-term clients. If your monitor is already set up, the platform is great in a crisis situation. If you don't have previous monitors created, it can be less helpful if something pops up out of the blue since it cannot pull in historic data. NUVI is better for more experienced social/digital team members as there is a learning curve when you first use the software.
Lauren Kelley | TrustRadius Reviewer

Social Studio

If you're tasked with publishing content to social on behalf of your organization then this tool is certainly worth considering. You have quick and easy capability to schedule across multiple platforms with drag-and-drop simplicity. It ties into Salesforce's real strength of its CRM platform so you can quickly tie social activity and leads to those already in your database. And it does a good job at monitoring and analyzing brand and competitor content across multiple media types.Having said that, if you're into deep-dive and full functionality SaaS tools then this might not be for you as it covers three areas adequately, but not in enough detail or strength to make it a star performer
Jeremy Cowles | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Nuvi
Social Studio
8.4
Boolean keyword searches
Nuvi
Social Studio
6.9
Filtering out noise/spam
Nuvi
Social Studio
7.0
Sentiment analysis
Nuvi
Social Studio
9.9
Broad channel coverage
Nuvi
Social Studio
9.8

Publishing

Nuvi
Social Studio
8.4
Content planning and scheduling
Nuvi
Social Studio
9.9
Audience targeting
Nuvi
Social Studio
8.0
Content optimization
Nuvi
Social Studio
7.9
Workflow management
Nuvi
Social Studio
8.0

Engagement

Nuvi
Social Studio
7.6
Automated routing and prioritization
Nuvi
Social Studio
9.8
Customer interaction histories
Nuvi
Social Studio
9.8
Bulk actions
Nuvi
Social Studio
3.2

Marketing

Nuvi
Social Studio
5.5
Lead generation
Nuvi
Social Studio
5.0
Content marketing
Nuvi
Social Studio
5.1
Paid media management
Nuvi
Social Studio
6.0
Campaigns and promotions
Nuvi
Social Studio
6.0

Channel coverage/integration

Nuvi
Social Studio
8.1
Twitter
Nuvi
Social Studio
8.9
Facebook
Nuvi
Social Studio
9.9
LinkedIn
Nuvi
Social Studio
9.9
Google+
Nuvi
Social Studio
6.8
Instagram
Nuvi
Social Studio
7.9
Pinterest
Nuvi
Social Studio
6.5
YouTube
Nuvi
Social Studio
6.7

Reporting/analytics

Nuvi
Social Studio
8.5
Campaign success analytics
Nuvi
Social Studio
8.8
Real-time tracking
Nuvi
Social Studio
7.0
Competitor analysis
Nuvi
Social Studio
9.7

Account management

Nuvi
Social Studio
9.4
Role-based user permissions & privileges
Nuvi
Social Studio
9.0
Mobile access
Nuvi
Social Studio
9.8

Pros

Nuvi

  • There are many great features that we like about NUVI. We initially purchased this tool just for listening/monitoring but have learned to do so much more with it.
  • I really enjoy the "stream" feature and love the reports that NUVI creates.
  • The dashboards for each monitor is also very easy and friendly to use.
Anonymous | TrustRadius Reviewer

Social Studio

  • Social Listening - boolean search queries that can be narrowed down by source and language, as well as location, to ensure it's relevant to the brand.
  • Owned Channel Monitoring - pulling owned content/comments into streams for moderation, engagement and review.
  • Publishing - scheduling, drafting, tracking brand owned social posts.
Anonymous | TrustRadius Reviewer

Cons

Nuvi

  • There are various quirks and bugs that become apparent as you use the tool more. Nothing that completely ruins the experience, but they can be nagging.
  • It didn't seem to pull in every use of some particular Instagram hashtags that we were tracking. Instagram reported a good bit more than NUVI did.
  • Better historical data (for collection and prediction). Currently it can pull from the last 30 days of Twitter data, which can give you some idea of volume moving forward, but in some cases it's a vast underestimate for the actual volume you'll get from all data sources. Also, if you're looking for previous mentions of your search terms beyond 30 days, then you're out of luck.
Anonymous | TrustRadius Reviewer

Social Studio

  • Some channels not supported yet (Instagram for example) and content from Facebook events is not captured
  • Customisable, and exportable reports still not available in the analyze component of Social Studio - some reporting still needs to be done in Radian6
  • Can't tag people in responses, or tag people/pages in posts for Facebook yet (this means we still schedule some content direct to FB if this is needed)
Nicole Swanson | TrustRadius Reviewer

Likelihood to Renew

Nuvi

Nuvi 8.5
Based on 13 answers
I have just gotten out of my contract and NUVI was very nice to extend more help to me in finding out ways the tool could be useful, but at this point, I declined as I've already spent months using it and still having difficulty. Perhaps for some other businesses or people, this is the perfect tool, just didn't work for me
Anonymous | TrustRadius Reviewer

Social Studio

Social Studio 8.5
Based on 3 answers
I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
Nicole Swanson | TrustRadius Reviewer

Usability

Nuvi

Nuvi 1.0
Based on 1 answer
See my previous comments
Anonymous | TrustRadius Reviewer

Social Studio

Social Studio 9.0
Based on 1 answer
It looks good, is easy to use and totally customisable to individual users. It does everything I need in one place. I spend many hours of everyday in this platform and I still like it!
Nicole Swanson | TrustRadius Reviewer

Support Rating

Nuvi

No score
No answers yet
No answers on this topic

Social Studio

Social Studio 9.0
Based on 1 answer
I am able to contact support directly via email rather than through an account manager. I get a support auto response immediately with a case number. I usually get an initial response from a support person via email within a 24 hour period and then if it's not resolved quickly I get further phone of email support until the matter resolved. I always get an email asking if I am happy with the resolution before the case is closed
Nicole Swanson | TrustRadius Reviewer

Alternatives Considered

Nuvi

NUVI provided us with a more in-depth analysis of what we wanted to see and what we didn't know we needed to see. There is also the advantage of being able to do everything by using one product (NUVI) instead of having to using several different products to accomplish one set of tasks. It also helps that NUVI is much more engaging and appealing to look at
Ciara Dawson | TrustRadius Reviewer

Social Studio

We chose to use Social Studio when it was still called Radian6, before the acquisition by Salesforce. The product was really realiable and full of features that, at that time, were suitable for our purposes. At the time there were practically no competitors for size and functionality.
Andrea Casano | TrustRadius Reviewer

Return on Investment

Nuvi

  • Efficiency - Weekly reporting has dropped from a few hours to roughly 30 minutes. Audience segmentation studies have dropped from a month to two weeks.
  • ROI - NUVI is generally cheaper than most competitors. It's increased my margins.
  • Happier clients - With greater efficiency comes faster turn around times and happier clients.
Josh von Scheiner | TrustRadius Reviewer

Social Studio

  • We were able to benchmark high-level metrics (i.e. Share of Voice) against our competitors YoY.
  • While it was difficult and time-consuming, I was able to create reports using the data pulled in from Social Studio.
  • There were other tools for comparable prices that had more advanced analytics that would have saved time/money had we been using them (Crimson Hexagon).
Jimmy Mack | TrustRadius Reviewer

Screenshots

Pricing Details

Nuvi

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Social Studio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Nuvi
9.0
Social Studio
8.9

Likelihood to Renew

Nuvi
8.5
Social Studio
8.5

Usability

Nuvi
1.0
Social Studio
9.0

Support Rating

Nuvi
Social Studio
9.0

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