Olapic vs. SnapApp (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Olapic
Score 6.0 out of 10
N/A
Olapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A
SnapApp (discontinued)
Score 8.1 out of 10
N/A
The SnapApp Interactive Content Marketing platform that was acquired by Uberflip December 2019 was discontinued by Uberflip at the end of July 2022. It is no longer available.N/A
Pricing
OlapicSnapApp (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
OlapicSnapApp (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
OlapicSnapApp (discontinued)
Content Creation
Comparison of Content Creation features of Product A and Product B
Olapic
6.6
4 Ratings
19% below category average
SnapApp (discontinued)
8.0
5 Ratings
0% below category average
Ideation6.33 Ratings8.05 Ratings
Approval workflows5.44 Ratings00 Ratings
Content collaboration7.12 Ratings00 Ratings
Content calendar7.01 Ratings00 Ratings
Network for content licensing/production7.43 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Olapic
6.7
4 Ratings
19% below category average
SnapApp (discontinued)
9.2
5 Ratings
13% above category average
Content hub6.13 Ratings10.05 Ratings
Forms / Gated content6.12 Ratings8.05 Ratings
Embedded CTAs6.73 Ratings9.94 Ratings
Content distribution7.23 Ratings9.05 Ratings
Content promotion7.02 Ratings00 Ratings
Content automation7.43 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Olapic
6.3
4 Ratings
21% below category average
SnapApp (discontinued)
9.0
4 Ratings
15% above category average
Audience profiling and targeting6.02 Ratings00 Ratings
Closed-loop tracking and reporting5.22 Ratings00 Ratings
Content performance analytics6.13 Ratings9.04 Ratings
Campaign optimization dashboard7.02 Ratings00 Ratings
Competitive analytics7.02 Ratings00 Ratings
Best Alternatives
OlapicSnapApp (discontinued)
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OlapicSnapApp (discontinued)
Likelihood to Recommend
5.6
(4 ratings)
8.0
(7 ratings)
Likelihood to Renew
-
(0 ratings)
4.8
(2 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
OlapicSnapApp (discontinued)
Likelihood to Recommend
Monotype
If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
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Discontinued Products
Delivering appropriate content to your audience is easy and easy to increase reach. In its field, Snapapp excels. According to me, the ABM tracking is one of the most useful features. I can track my organization's strengths and weaknesses and work on them simultaneously. Through Audience intelligence I can analyse what engages my audience and whats not.
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Pros
Monotype
  • With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used.
  • Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary.
  • Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products.
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Discontinued Products
  • Organically involves the potential client.
  • Intelligently captures and utilizes clients' pain points to more effectively engage and close.
  • Kinder, gentler selling voice!
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Cons
Monotype
  • It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
  • The revenue analytics are not very reliable.
  • Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
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Discontinued Products
  • Mobile - It is not always easy to determine how you content will look for mobile. The responsiveness is also not always on par. I thinkthey are working on this.
  • Price - As always would love to have more flexibility on price. It is pretty well priced but the cost per lead is still a bit high.
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Likelihood to Renew
Monotype
No answers on this topic
Discontinued Products
We recently decided not to renew our use of SnapApp. Due to the lack of integration with our version of Eloqua (without an added cost), we determined this was not where we wanted to spend our marketing dollars. We are also streamlining our data collection processes, expanding our employee numbers, and working towards other goals as a marketing department as a company. SnapApp just didn't help us meet those goals
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Support Rating
Monotype
No answers on this topic
Discontinued Products
Real team standing behind the product.
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Alternatives Considered
Monotype
We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
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Discontinued Products
Although not a direct comparison (Canva is an online graphic design application), it has many of the editing features that I think would greatly benefit SnapApp's usability. However, as far as I'm aware, SnapApp is one of the only online platforms designed to create interactive content and is accessible for a basic user.
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Return on Investment
Monotype
  • In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
  • We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
  • Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.
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Discontinued Products
  • SnapApp has really boosted lead generation in channels where we've struggled e.g. our company blog, owned (not paid) social media, etc.
  • It allows us to create engaging experiences for our prospects that aren't really available through other means.
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ScreenShots

SnapApp (discontinued) Screenshots

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