What users are saying about
33 Ratings
Top Rated
2656 Ratings
33 Ratings
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Score 6.7 out of 100
Top Rated
2656 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100

Likelihood to Recommend

Ontraport

Starting a business you have enough stuff to deal with. Ontraport takes the headache out of the tech side. Everything works together and you don't ever get left alone to figure things out. I would beg any new business to invest in Ontraport. Or if you want to grow and scale an existing business it would be great. I think it more for service-based business.
Charles Kirkland | TrustRadius Reviewer

Salesforce

I can't think of a scenario where Salesforce is well suited. I guess to be fair, it's kind of like an expensive old car that breaks down all the time and costs a lot to fix. In fairness, it will get you where you need to go, but it's just too expensive and clunky to use.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Ontraport
8.3
Salesforce
WYSIWYG email editor
Ontraport
8.5
Salesforce
Dynamic content
Ontraport
9.7
Salesforce
Ability to test dynamic content
Ontraport
8.3
Salesforce
Landing pages
Ontraport
7.6
Salesforce
A/B testing
Ontraport
9.5
Salesforce
Mobile optimization
Ontraport
8.3
Salesforce
Email deliverability reporting
Ontraport
7.1
Salesforce
List management
Ontraport
6.0
Salesforce
Triggered drip sequences
Ontraport
9.8
Salesforce

Lead Management

Ontraport
5.9
Salesforce
Lead nurturing
Ontraport
7.7
Salesforce
Lead scoring and grading
Ontraport
4.6
Salesforce
Data quality management
Ontraport
5.1
Salesforce
Automated sales alerts and tasks
Ontraport
6.1
Salesforce

Campaign Management

Ontraport
7.7
Salesforce
Calendaring
Ontraport
6.2
Salesforce
Event/webinar marketing
Ontraport
9.1
Salesforce

Social Media Marketing

Ontraport
7.1
Salesforce
Social sharing and campaigns
Ontraport
7.1
Salesforce
Social profile integration
Ontraport
7.2
Salesforce

Reporting & Analytics

Ontraport
8.2
Salesforce
Dashboards
Ontraport
8.9
Salesforce
Standard reports
Ontraport
5.8
Salesforce
Custom reports
Ontraport
9.8
Salesforce

Platform & Infrastructure

Ontraport
7.7
Salesforce
API
Ontraport
5.9
Salesforce
Role-based workflow & approvals
Ontraport
9.0
Salesforce
Customizability
Ontraport
9.9
Salesforce
Integration with Salesforce.com
Ontraport
7.3
Salesforce
Integration with Microsoft Dynamics CRM
Ontraport
7.3
Salesforce
Integration with SugarCRM
Ontraport
7.3
Salesforce

Sales Force Automation

Ontraport
Salesforce
7.2
Customer data management / contact management
Ontraport
Salesforce
8.0
Workflow management
Ontraport
Salesforce
7.1
Territory management
Ontraport
Salesforce
6.8
Opportunity management
Ontraport
Salesforce
7.7
Integration with email client (e.g., Outlook or Gmail)
Ontraport
Salesforce
7.3
Contract management
Ontraport
Salesforce
7.0
Quote & order management
Ontraport
Salesforce
6.5
Interaction tracking
Ontraport
Salesforce
7.3
Channel / partner relationship management
Ontraport
Salesforce
6.6

Customer Service & Support

Ontraport
Salesforce
8.5
Case management
Ontraport
Salesforce
9.0
Call center management
Ontraport
Salesforce
8.4
Help desk management
Ontraport
Salesforce
8.3

Marketing Automation

Ontraport
Salesforce
7.0
Lead management
Ontraport
Salesforce
7.2
Email marketing
Ontraport
Salesforce
6.8

CRM Project Management

Ontraport
Salesforce
7.2
Task management
Ontraport
Salesforce
7.2
Billing and invoicing management
Ontraport
Salesforce
6.7
Reporting
Ontraport
Salesforce
7.5

CRM Reporting & Analytics

Ontraport
Salesforce
7.9
Forecasting
Ontraport
Salesforce
7.5
Pipeline visualization
Ontraport
Salesforce
8.1
Customizable reports
Ontraport
Salesforce
8.2

Customization

Ontraport
Salesforce
7.3
Custom fields
Ontraport
Salesforce
7.5
Custom objects
Ontraport
Salesforce
7.5
Scripting environment
Ontraport
Salesforce
6.8
API for custom integration
Ontraport
Salesforce
7.3

Security

Ontraport
Salesforce
7.6
Single sign-on capability
Ontraport
Salesforce
7.3
Role-based user permissions
Ontraport
Salesforce
7.9

Social CRM

Ontraport
Salesforce
6.8
Social data
Ontraport
Salesforce
6.9
Social engagement
Ontraport
Salesforce
6.7

Integrations with 3rd-party Software

Ontraport
Salesforce
6.9
Marketing automation
Ontraport
Salesforce
7.3
Compensation management
Ontraport
Salesforce
6.5

Platform

Ontraport
Salesforce
7.3
Mobile access
Ontraport
Salesforce
7.3

Pros

Ontraport

  • User segmentation for specific messaging is key for us because it helps drive our new client conversions and existing client repurchasing.
  • ONTRAPORT plays nice with our scheduling software and WordPress so we can implement new material without hassle.
  • Campaigns and automation is simple to set up and monitor which helps us use more of their tools instead of paying for complex features we'll never use.
Jeremy Estes | TrustRadius Reviewer

Salesforce

  • Salesforce handles searches extremely well. Many users have described it as Google for all your work stuff. The trick is to get all of your data onto the platform, but once that is done the magic of its relational database becomes invaluable.
  • Development on the Salesforce platform is very painless and easy to implement. The learning curve is not steep and the coding requirements are minimal. Their motto is "clicks not code" and that becomes very evident once you start using it.
  • The adaptability of the platform to any business and any aspect of the business makes it a no-brainer if you can afford the licensing costs. Once you realize that its powers go beyond CRM then the sky is the limit, assuming you can afford the licensing. But the benefits far outweigh the costs.
Anonymous | TrustRadius Reviewer

Cons

Ontraport

  • Integrations. Basically, all integrations are done using Zapier. This is a huge time suck. In other programs like ActiveCampaign, you have WordPress plugins to import your data from Gravity Forms. It takes 2 minutes to set up. With Zapier, even a simple integration takes a minimum of 30 minutes to setup and test to the point where you trust it.
  • Documentation: there is a lot of documentation, but a lot of it is confusing with not enough examples to make something clear.
  • Templates: other programs like Drip focus on more templates for campaigns. While there are a few here, there's really not a ton and they don't seem carefully curated.
  • Learning curve: it took a really long time to get it set up for our business. I appreciated the onboarding sessions, which definitely helped a lot, but it could have been simpler.
  • Version 5: last year ONTRAPORT launched their newest version of their software. I can see that it's a foundation that they will be able to build a lot on, but it's not fleshed out yet. Like a fresh foundation and a good building, but not a lot of paint or polish yet.
  • Sales funnels: managing people through a sales funnel just happens through a custom field that you set up. There's no predetermined "section" for something that a lot of sales teams would want. It makes it easy to not know what's going to happen with your automation when you send someone to a new part of the sales funnel (ie. you move someone to the next part of the sales funnel, it triggers an automation, maybe you weren't aware of that). It would be great if it gave you a quick summary of some of the automation you're about to send when you take actions.
  • Intimidation: enough said. It just feels intimidating to set this stuff up. This may be true for all the other automation programs too though.
Andrew Muller | TrustRadius Reviewer

Salesforce

  • Mapping / Visualization of Data - most Salesforce or even vendor based mapping is not good. We'd love to map a lot of data we use, but the available tools are slow or are completely overwhelmed by this task
  • Email Marketing - we'd like to have custom email blasts based upon records in salesforce, but the current ability of Salesforce/Pardot is limited to user generated, not system generated content (which we'd prefer)
  • Visualforce - could be simplified like much else in SF platform
Jeff Fralick | TrustRadius Reviewer

Likelihood to Renew

Ontraport

Ontraport 9.1
Based on 8 answers
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
Anonymous | TrustRadius Reviewer

Salesforce

Salesforce 10.0
Based on 48 answers
While it's not perfect and can be overly complicated at times, there is not another solution out there that can do what it does. To get the same functionality you would need numerous disparate tools to match the amount of functionality Salesforce has. Having it all aggregated on one platform makes the complicated parts far more bearable
John Cupoli | TrustRadius Reviewer

Usability

Ontraport

Ontraport 7.8
Based on 3 answers
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes.When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Eric Foronjy | TrustRadius Reviewer

Salesforce

Salesforce 4.8
Based on 39 answers
Salesforce is like a bucket of legos. Everyone gets the same bucket, but can build anything you want out of it. I've worked on Salesforce instances for: construction, non-profits, job training, music industries, medical insurance, medical billing, paid parking, and international medical diagnostic companies.
Kyle Dugger | TrustRadius Reviewer

Reliability and Availability

Ontraport

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 9.8
Based on 27 answers
All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years. Accordingly, I only recall our instance of Salesforce having one unscheduled, brief down time over 6 years. I can't remember for sure, but it may have been due to our Internet Service Provider (ISP) versus Salesforce itself. Also, Salesforce does it's best to keep customers in the loop:

Trust.salesforce.com is the salesforce.com community's home for real-time information on system performance and security. On this site you'll find:

Live and historical data on system performance
Up-to-the minute information on planned maintenance
Phishing, malicious software and social engineering threats
Best security practices for your organization
Information on how we safeguard your data
Rob Gottschalk | TrustRadius Reviewer

Performance

Ontraport

Ontraport 7.7
Based on 4 answers
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
Chris Castillo | TrustRadius Reviewer

Salesforce

Salesforce 9.0
Based on 18 answers
For a SaaS provider, I'd rate their performance to be one of the best. At times, reporting tends to slow down if the data set is very large, which is the case in any system. But, that's a very rare phenomenon
Anonymous | TrustRadius Reviewer

Support Rating

Ontraport

Ontraport 9.0
Based on 3 answers
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Anonymous | TrustRadius Reviewer

Salesforce

Salesforce 4.5
Based on 35 answers
It usually takes time to get escalated (a couple of days) and the first level of support is not good at all, most of their responses are from a script and sometimes they don't even know what they're saying. We're 3 experienced people supporting our instance, so when we go to support is because we really need it and it's something we cannot take care ourselves.
Anonymous | TrustRadius Reviewer

In-Person Training

Ontraport

Ontraport 9.1
Based on 1 answer
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
David Jaeger | TrustRadius Reviewer

Salesforce

Salesforce 7.9
Based on 11 answers
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Anonymous | TrustRadius Reviewer

Online Training

Ontraport

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 9.1
Based on 15 answers
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
Anonymous | TrustRadius Reviewer

Implementation Rating

Ontraport

Ontraport 9.1
Based on 2 answers
If you know your business, ONTRAPORT is easy
Chad Root | TrustRadius Reviewer

Salesforce

Salesforce 9.4
Based on 16 answers
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Ontraport

Ontraport is capable of more than MailChimp and AWeber, both of which I would consider beginner systems. It is also easier to use and understand initially than Infusionsoft, and takes less time to get off the ground when you make the change. It is capable of very complex tasks but the user interface is simple and the tasks are easy to construct. It takes away my worry and pain, that reason alone is enough to recommend them!
Matthew Watts | TrustRadius Reviewer

Salesforce

Salesforce tends to be more universally used and has applications outside of the nonprofit sphere. Although I personally have not used Raisers Edge to the extent that I have used Salesforce, I will say that I find Salesforce slightly easier to navigate and more customizable as well. In general, the fact that more organizations use Salesforce was a component of our decision to use them.
Anonymous | TrustRadius Reviewer

Scalability

Ontraport

Ontraport 8.2
Based on 1 answer
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Jen Levitz | TrustRadius Reviewer

Salesforce

Salesforce 10.0
Based on 2 answers
I've worked with Salesforce since 2001 in companies ranging from 4 to hundreds of sales people and the system has been able to scale and perhaps more importantly expand (functionally) to the needs of larger organizations. In fact in my previous company, as a provider of a solution that integrated with Salesforce, we had customers that had thousands of sales people using Salesforce.
Anonymous | TrustRadius Reviewer

Return on Investment

Ontraport

  • We can save costs on excessive mailings as we are more targeted in our efforts and wasting less communication.
  • We have been able to more effectively target relevant donors that have given more recently.
  • ONTRAPORT has consolidated the tracking software that we have used for contact information.
Kalyn Hoffman | TrustRadius Reviewer

Salesforce

  • It's impossible to calculate an exact ROI because of the nature for which we use Salesforce. However, it has made reporting on income incredibly easy. I can pull reports on board member donations, or foundations, or corporate money. This allows us to see how our new strategies and campaigns are performing and adjust accordingly.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Ontraport

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Ontraport Editions & Modules

Edition
Pro$2971
Basic$792
Plus$1473
Enterprise$4974
  1. per month (3 Users -- up to 10,000 Contacts)
  2. per month (1 User -- up to 1,000 contacts)
  3. per month (2 Users -- up to 2,500 Contacts)
  4. per month (5 Users -- up to 20,000 Contacts
Modules
100,000 extra contacts$991
Additional user$472
100,000 extra messages$993
First-class postcards$13
  1. Other
  2. Per User per Month
  3. Other
Additional Pricing Details
Packages are priced on a month to month contract where you can cancel your account at any time. Clients may opt-in for an annual contract, where they pay for 10 months up front and the last two are "free."

Salesforce

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Editions & Modules

Edition
Essentials$25.001
Professional$100.001
Enterprise$175.001
  1. Per User Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Ontraport
5.9
Salesforce
8.1

Likelihood to Renew

Ontraport
9.1
Salesforce
10.0

Usability

Ontraport
7.8
Salesforce
4.8

Reliability and Availability

Ontraport
Salesforce
9.8

Performance

Ontraport
7.7
Salesforce
9.0

Support Rating

Ontraport
9.0
Salesforce
4.5

In-Person Training

Ontraport
9.1
Salesforce
7.9

Online Training

Ontraport
Salesforce
9.1

Implementation Rating

Ontraport
9.1
Salesforce
9.4

Scalability

Ontraport
8.2
Salesforce
10.0

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