Opal vs. TigerText

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.

Incentivized

TigerText is helpful to an extent. I know my messages and photos are secure, which protects patient information, but it is difficult for them to use the program with me, and I rely on constant communication to provide services.

Incentivized

• Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
• Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
• High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.

Incentivized

• The product works great on its own.
• There is a free trail version that you can use to test if the product will work for your needs.
• Installation is quite easy on the device as well.

Incentivized

• No publishing capabilities, for the most part.
• No analytics tie-ins.
• Rather pricey.
• Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.

Incentivized

• Cost per user
• Video Chat to patients

Incentivized

Support has been top-notch. The only additional recommendation that I'd give is to create video walkthroughs of some of the basic functionality. That would have gotten us up and operating much faster than having to poke around with the product--it was a sort of trial-and-error.

Incentivized

You get for what you paid for. Opal has more features

Incentivized

This stacks up well against its competitors because this is what is mostly used in the hospitals today. So when students have use and experience with this program, they are ready when they come across it in the real world job. We feel that this experience is invaluable and helps students fit into their positions better when they go into their work environments.

Incentivized

• Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
• Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
• I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.

Incentivized

• easier collaboration
• teamwork

Incentivized