What users are saying about
7 Ratings
15 Ratings
7 Ratings
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Score 9.4 out of 100
15 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Opal

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.
Kenji Onozawa | TrustRadius Reviewer

Triblio

Triblio is well suited for ABM programs that are nascent or growing, and want to make some quick wins. I always caution people that are developing an ABM practice to not start with technology, but when you have the data and go-to-market strategy Triblio can produce some quick, visible wins.You should not invest in Triblio until you have a high level of data integrity in your CRM, a clear go-to-market strategy, and a defined list of target accounts selected to and agreed to be management. With those things done, Triblio will quickly enable you to ramp up targeted messaging to the account prospects that matter.
Eric Martin | TrustRadius Reviewer

Feature Rating Comparison

Project Management

Opal
7.9
Triblio
Task Management
Opal
9.1
Triblio
Gantt Charts
Opal
9.1
Triblio
Scheduling
Opal
9.1
Triblio
Workflow Automation
Opal
9.1
Triblio
Mobile Access
Opal
1.0
Triblio
Search
Opal
9.1
Triblio
Visual planning tools
Opal
9.1
Triblio

Communication

Opal
6.1
Triblio
Chat
Opal
4.5
Triblio
Notifications
Opal
9.1
Triblio
Discussions
Opal
4.5
Triblio

File Sharing & Management

Opal
9.1
Triblio
Versioning
Opal
9.1
Triblio
Video files
Opal
9.1
Triblio
Audio files
Opal
9.1
Triblio
Document collaboration
Opal
9.1
Triblio
Access control
Opal
9.1
Triblio

Pros

Opal

  • Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
  • Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
  • High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.
Kelly Rigotti | TrustRadius Reviewer

Triblio

  • Integrates with Salesforce - as we take an ABM approach, leveraging the data in salesforce to target key accounts is key to success.
  • Provides many personalization options - Triblio makes it easy to personalize your webpage so that you can offer a tailored experience based upon what you know of key accounts
  • ABM Ads - it offers a platform to upload and deploy targeted ads to key accounts and buyers
Anonymous | TrustRadius Reviewer

Cons

Opal

  • No publishing capabilities, for the most part.
  • No analytics tie-ins.
  • Rather pricey.
  • Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.
Anonymous | TrustRadius Reviewer

Triblio

  • The platform is maturing. We've encountered a few small hiccups with the technology and there are certain features that are more than just nice-to-have, that are missing from the platform. That being said, the roadmap is robust and it seems to be evolving quickly with customer demands.
Scott Barker | TrustRadius Reviewer

Likelihood to Renew

Opal

Opal 10.0
Based on 1 answer
No answer on this topic is available.

Triblio

Triblio 8.2
Based on 1 answer
We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.
Erik Kielisch | TrustRadius Reviewer

Usability

Opal

No score
No answers yet
No answers on this topic

Triblio

Triblio 9.0
Based on 1 answer
We have a cheaper version of Triblio, so we don't have all the bells and whistles. But, this works great for us. It's easy to use and the platform only includes things that we use instead of a handful of features that just slow it down. It looks like a simple version of Google Ads
Anonymous | TrustRadius Reviewer

Support Rating

Opal

No score
No answers yet
No answers on this topic

Triblio

Triblio 8.3
Based on 4 answers
I have a scheduled check-in every week with an account rep. In the first several months of using Triblio, our meetings often ran the full 30 minutes. Now, they’re usually 5-10 minutes long because I’m more comfortable with the platform. If I ever have an issue or question outside of that weekly check-in, they usually respond with a resolution within 24 hours.
Erik Kielisch | TrustRadius Reviewer

Alternatives Considered

Opal

You get for what you paid for. Opal has more features
Teena Thach | TrustRadius Reviewer

Triblio

We were sold on Triblio for the web personalization elements on the home page but found that demand for them wasn't strong amongst the Sales Team. However, we found an upside in the content hubs. We are taking the content experience to the next level and looking to replace it with Uberflip. Triblio's were similar to what we get from Engagio, and they didn't match well, so we didn't use it.
Brad Zomick | TrustRadius Reviewer

Return on Investment

Opal

  • Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
  • Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
  • I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.
Kenji Onozawa | TrustRadius Reviewer

Triblio

  • Positive impact on our current client accounts for ABM in retaining clients.
  • Extremely helpful with 1-1 ABM campaigns and increasing our conversion rates.
  • The website personalization has helped heavily promote key activities and assets that has driven a large amount of conversion rates leading to closed deals.
Tesia Ray | TrustRadius Reviewer

Screenshots

Pricing Details

Opal

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Triblio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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