98 Ratings
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Score 5.6 out of 100

Likelihood to Recommend

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely [Content Cloud (formerly Episerver Content Cloud)] is versatile enough that it can be used in most situations but users that benefit from a development team that can setup complex integration jobs to their PIM/ERP will benefit the most. Some advanced knowledge of SQL will go a long way in allowing front line users and admins to trouble for their development teams along with coming up with additional job requests and/or features.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Security

Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7
Role-based user permissions
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7

Platform & Infrastructure

Optimizely Content Cloud (formerly Episerver Content Cloud)
6.0
API
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Internationalization / multi-language
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.6

Web Content Creation

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.3
WYSIWYG editor
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.0
Code quality / cleanliness
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.5
Admin section
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.1
Page templates
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.1
Library of website themes
Optimizely Content Cloud (formerly Episerver Content Cloud)
2.4
Mobile optimization / responsive design
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.9
Publishing workflow
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.0
Form generator
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.2

Web Content Management

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Content taxonomy
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.1
SEO support
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Bulk management
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.6
Availability / breadth of extensions
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.4
Community / comment management
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.7

Pros

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Easy to create categories of different types of content for more targeted analysis
  • Provides graphs that show which content topics are "hottest" or most relevant
  • Takes data available elsewhere (like Google Analytics) and presents it in a more helpful, content-focused way
Anonymous | TrustRadius Reviewer

Cons

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • It is difficult to apply custom css styles to Ektron server controls.
  • The product documentation can be confusing.
  • The annual licensing fee is reasonable, but the start up cost is high, and some of the other resorts balk at the high price tag.
Joy Kilmer | TrustRadius Reviewer

Likelihood to Renew

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 25 answers
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Anonymous | TrustRadius Reviewer

Usability

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 7.3
Based on 13 answers
Usability principles have been a part of modern web application development for some time now. Ektron lags behind in this area. It's not that the back end is terrible, but to me it does not reflect commitment, expertise, and a systematic approach to usability in Ektron's development process. There are too many UI idiosyncrasies and inconsistencies for my liking.
John Shea | TrustRadius Reviewer

Reliability and Availability

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 9.2
Based on 8 answers
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Anonymous | TrustRadius Reviewer

Support Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 4 answers
Working with Ektron Support has always been a pleasure. They are quick to respond, extremely knowledgeable, and truly care about resolving your issue. I have never once been disappointed with their response.
Jenn Murray | TrustRadius Reviewer

Online Training

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 6.7
Based on 3 answers
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Anonymous | TrustRadius Reviewer

Alternatives Considered

Optimizely Content Cloud (formerly Episerver Content Cloud)

Among all the CMS products that I've tested, Episerver had a stronger coupling with an e-commerce product (Episerver Commerce), and that was the main reason we went with it. Besides that, the main reasons why I wouldn't go with each, would be mainly:Joomla:
  • Many plug-ins in the marketplace were very poorly written, managed by very small/one person shops, and held very little reliability for a commerce solution.
  • Ability to adapt to business demands was very low.
Salesforce:
  • Very high cost for implementing; commerce model didn't suit our business model well.
Umbraco:
  • Didn't suit our traffic needs. While the CMS support was similar, the integration between Epi CMS & Commerce provided a better experience for our users.
Sean Haddy | TrustRadius Reviewer

Return on Investment

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Ektron has cost our non-profit huge sums of money with little to no return. Most of our web initiatives have been put on complete hold as we have begun to outsource most of our work to third parties as our website is a mishmash of technologies and patchwork fixes.
  • Ektron has slowed down workflows considerably and all of our content editors refuse to produce content they do not absolutely have to, resulting in the web content manager (me) taking on most tasks or retraining people on a continuous basis.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Optimizely Content Cloud (formerly Episerver Content Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.8

Likelihood to Renew

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

Usability

Optimizely Content Cloud (formerly Episerver Content Cloud)
7.3

Reliability and Availability

Optimizely Content Cloud (formerly Episerver Content Cloud)
9.2

Support Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

Online Training

Optimizely Content Cloud (formerly Episerver Content Cloud)
6.7

Implementation Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

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