Liferay Digital Experience Platform (DXP) vs. Optimizely Content Management System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Liferay Digital Experience Platform (DXP)
Score 8.8 out of 10
N/A
Liferay Digital Experience Platform is an enterprise-grade platform that enables companies to create and connect personalized digital experiences across web, mobile, social, in store and other touchpoints. It provides the technical foundation (deep integration, security and modularity) for a digital business to orchestrate unique customer experiences, as well as business value features to support a deeper understanding of their customers.N/A
Optimizely Content Management System
Score 8.7 out of 10
N/A
Optimizely Content Management System (CMS) is used to deliver digital experiences across channels and devices with a marketer-friendly interface, AI-generated insights that drive real-time personalization, and flexible content delivery options—including headless delivery.N/A
Pricing
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsEmail sales@liferay.com for pricing information.
More Pricing Information
Community Pulse
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Top Pros
Top Cons
Features
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Security
Comparison of Security features of Product A and Product B
Liferay Digital Experience Platform (DXP)
-
Ratings
Optimizely Content Management System
8.5
120 Ratings
6% above category average
Role-based user permissions00 Ratings8.5120 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Liferay Digital Experience Platform (DXP)
-
Ratings
Optimizely Content Management System
8.1
118 Ratings
5% above category average
API00 Ratings7.9113 Ratings
Internationalization / multi-language00 Ratings8.287 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Liferay Digital Experience Platform (DXP)
-
Ratings
Optimizely Content Management System
7.6
136 Ratings
0% below category average
WYSIWYG editor00 Ratings7.7126 Ratings
Code quality / cleanliness00 Ratings7.8115 Ratings
Admin section00 Ratings7.9124 Ratings
Page templates00 Ratings8.0124 Ratings
Library of website themes00 Ratings6.662 Ratings
Mobile optimization / responsive design00 Ratings7.9119 Ratings
Publishing workflow00 Ratings8.1124 Ratings
Form generator00 Ratings6.989 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Liferay Digital Experience Platform (DXP)
-
Ratings
Optimizely Content Management System
7.6
127 Ratings
4% above category average
Content taxonomy00 Ratings8.1117 Ratings
SEO support00 Ratings7.6118 Ratings
Bulk management00 Ratings7.099 Ratings
Availability / breadth of extensions00 Ratings7.7101 Ratings
Community / comment management00 Ratings7.882 Ratings
Best Alternatives
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Small Businesses

No answers on this topic

Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
Jahia Digital Experience Platform
Jahia Digital Experience Platform
Score 8.4 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
Jahia Digital Experience Platform
Jahia Digital Experience Platform
Score 8.4 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Likelihood to Recommend
7.1
(4 ratings)
8.7
(161 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.5
(30 ratings)
Usability
-
(0 ratings)
8.0
(30 ratings)
Availability
-
(0 ratings)
9.2
(4 ratings)
Support Rating
-
(0 ratings)
10.0
(6 ratings)
Online Training
-
(0 ratings)
10.0
(4 ratings)
Implementation Rating
-
(0 ratings)
6.4
(2 ratings)
User Testimonials
Liferay Digital Experience Platform (DXP)Optimizely Content Management System
Likelihood to Recommend
Liferay, Inc.
Liferay Portal is a framework which comes with a fine grained security/permission model, (Web) Content Management, Authentication and Authorization, outbox portlets with different features to manage content or users. So if any business application has below questions then I can recommend not to use Liferay as a platform.
  • Application is big but not content or user driven.
  • Application with few static contents.
  • Application with batch transactions(DB) i.e. insert , update db records in batch.
  • Application with ERP capabilities.
  • Application with Big Data support.
Read full review
Optimizely
Well suited to an organisation who wants a real presence and a superior customer experience when visiting your website. Very modern look and feel and is great for hosting videos and specialist graphics. It is hard to fault the product and it is up there amongst the best in the market
Read full review
Pros
Liferay, Inc.
  • Personalization
  • Business to client relationship
  • Customer management is better.
Read full review
Optimizely
  • A centralized UI to maintain multiple websites using a common entry point.
  • Page types and blocks that can be highly customized using .NET code, but at the same time allows checks and validations when being created by Marketing/Content Users.
  • A very good set of extra libraries/add-ons that allows to expand website functionality in a very short period of time (Content APIs, Personalization, A/B Testing, Social)
Read full review
Cons
Liferay, Inc.
  • Harder to get started
  • Enterprise level of options can cause confusion
  • Development documentation could be better
Read full review
Optimizely
  • On the technical side, Spire is all built on React Redux, so there's a React framework and then Optimizely built their own framework on top of that React implementation, which is, I'd say customized and non-standard. So learning that as a developer is usually a four to five month learning curve. So that is a con where it's not a standard React redux implementation.
Read full review
Likelihood to Renew
Liferay, Inc.
We are currently using Liferay Portal and plan to keep using it.
Read full review
Optimizely
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Read full review
Usability
Liferay, Inc.
No answers on this topic
Optimizely
The Opti CMS is pretty easy to use once you get used to it. Setting up the experience editor takes some time and difficult to follow and do in a group setting. We found working one on one or in smaller groups works better
Read full review
Reliability and Availability
Liferay, Inc.
No answers on this topic
Optimizely
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Read full review
Support Rating
Liferay, Inc.
No answers on this topic
Optimizely
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
Read full review
Online Training
Liferay, Inc.
No answers on this topic
Optimizely
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Read full review
Implementation Rating
Liferay, Inc.
No answers on this topic
Optimizely
I was not fully involved.
Read full review
Alternatives Considered
Liferay, Inc.
Read full review
Optimizely
Optimizely CMS is part of a more composable suite when it comes to DXPs. With that, some other systems like Sitecore Experience Platform are monoliths, which makes the development and maintenance of those products fairly complex (this includes system architecture). In our experience, Optimizely makes it simpler to implement solutions in a rapid manner and "tack on" additional products if needed as organizations grow and are able to leverage that functionality.
Read full review
Return on Investment
Liferay, Inc.
  • Create a good environment
  • Resolution is not so much better.
  • Have a long things to do.
  • Content management is better off.
Read full review
Optimizely
  • The positive is on ROI as we can get more done without needing to go through 3rd party or know Code to create and add content.
  • Workflows could use improvement. I don't know that there are workflows that I'm aware of.
  • Make it easier to connect to 3rd party software like Hubspot, Magento, email services, etc.
Read full review
ScreenShots

Liferay Digital Experience Platform (DXP) Screenshots

Screenshot of Liferay Digital Experience Platform (DXP) forms experience was designed to make generating forms simple and straightforward while offering flexibility and deep integration with back end systems.Screenshot of Liferay Digital Experience Platform (DXP) was designed with usability and beauty in mind.Screenshot of Liferay Digital Experience Platform (DXP) features a unified look and feel that makes site administration a breeze.Screenshot of Liferay Digital Experience Platform (DXP) forms experience was designed to make generating forms simple and straightforward while offering flexibility and deep integration with back end systems.Screenshot of Liferay Digital Experience Platform (DXP) comes with blogs out-of-the-box, designed to give enterprises a slick blogging experience similar to what they're used to with consumer platforms.Screenshot of Liferay Digital Experience Platform (DXP) was designed with usability and beauty in mind.

Optimizely Content Management System Screenshots

Screenshot of Marketer-Friendly Interface: A low/no-code interface lets content editors manage their day-to-day.Screenshot of On-page & in-context editing: Content can be created and edited with a full view into how it appears, wherever it's published.Screenshot of Drag-and-drop layouts: Layouts and drag-and-drop functionality to test creative limits.Screenshot of Content TypesScreenshot of DashboardScreenshot of Templates