98 Ratings
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Score 5.6 out of 100
47 Ratings
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Score 5.8 out of 100

Likelihood to Recommend

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely [Content Cloud (formerly Episerver Content Cloud)] is versatile enough that it can be used in most situations but users that benefit from a development team that can setup complex integration jobs to their PIM/ERP will benefit the most. Some advanced knowledge of SQL will go a long way in allowing front line users and admins to trouble for their development teams along with coming up with additional job requests and/or features.
Anonymous | TrustRadius Reviewer

Umbraco CMS

Umbraco CMS is the perfect tool for a company that is looking to keep their website updated. The simple to use tools and templates means updating and creating new pages is easy. The WYSIWYG editor is a nice feature, however, for accessibility, there should be some more guidance on what is suitable to be used on the CMS.
Debbie Marshall | TrustRadius Reviewer

Feature Rating Comparison

Security

Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7
Umbraco CMS
1.3
Role-based user permissions
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7
Umbraco CMS
1.3

Platform & Infrastructure

Optimizely Content Cloud (formerly Episerver Content Cloud)
6.0
Umbraco CMS
5.8
API
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Umbraco CMS
6.2
Internationalization / multi-language
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.6
Umbraco CMS
5.4

Web Content Creation

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.3
Umbraco CMS
2.0
WYSIWYG editor
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.0
Umbraco CMS
1.2
Code quality / cleanliness
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.5
Umbraco CMS
1.3
Admin section
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.1
Umbraco CMS
1.3
Page templates
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.1
Umbraco CMS
1.3
Library of website themes
Optimizely Content Cloud (formerly Episerver Content Cloud)
2.4
Umbraco CMS
1.1
Mobile optimization / responsive design
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.9
Umbraco CMS
1.3
Publishing workflow
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.0
Umbraco CMS
1.3
Form generator
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.2
Umbraco CMS
7.0

Web Content Management

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Umbraco CMS
4.0
Content taxonomy
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.1
Umbraco CMS
1.3
SEO support
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Umbraco CMS
1.3
Bulk management
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.6
Umbraco CMS
5.7
Availability / breadth of extensions
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.4
Umbraco CMS
6.0
Community / comment management
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.7
Umbraco CMS
5.8

Pros

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Easy to create categories of different types of content for more targeted analysis
  • Provides graphs that show which content topics are "hottest" or most relevant
  • Takes data available elsewhere (like Google Analytics) and presents it in a more helpful, content-focused way
Anonymous | TrustRadius Reviewer

Umbraco CMS

  • Quick to learn. For most if cases, developer needs to know Razor coding.
  • Doesn't require back-end programming.
  • Has build in users management (developers, content managers) and members management consoles (users of the site).
  • Clear admin tool (especially in version 7)
  • Fast.
  • Creating code from scratch, so it is easier to create clean code.
Filip Witkowski | TrustRadius Reviewer

Cons

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • It is difficult to apply custom css styles to Ektron server controls.
  • The product documentation can be confusing.
  • The annual licensing fee is reasonable, but the start up cost is high, and some of the other resorts balk at the high price tag.
Joy Kilmer | TrustRadius Reviewer

Umbraco CMS

  • Speed for older sites - Umbraco content can load slowly if you have thousands of pages of content. Of course, this would not be a problem for simpler websites
  • Complexity - since the product is free out-of-the-box, it will take technical expertise to get Umbraco setup properly
Jason Kelly | TrustRadius Reviewer

Likelihood to Renew

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 25 answers
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Anonymous | TrustRadius Reviewer

Umbraco CMS

No score
No answers yet
No answers on this topic

Usability

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 7.3
Based on 13 answers
Usability principles have been a part of modern web application development for some time now. Ektron lags behind in this area. It's not that the back end is terrible, but to me it does not reflect commitment, expertise, and a systematic approach to usability in Ektron's development process. There are too many UI idiosyncrasies and inconsistencies for my liking.
John Shea | TrustRadius Reviewer

Umbraco CMS

Umbraco CMS 4.0
Based on 1 answer
Many end users will be overwhelmed with the admin interface. Some common functions are buried in menus
Matthew Hardesty | TrustRadius Reviewer

Reliability and Availability

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 9.2
Based on 8 answers
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Anonymous | TrustRadius Reviewer

Umbraco CMS

Umbraco CMS 7.0
Based on 1 answer
Occasionally, errors will appear in the admin that make it impossible to work without developer support.
Matthew Hardesty | TrustRadius Reviewer

Performance

Optimizely Content Cloud (formerly Episerver Content Cloud)

No score
No answers yet
No answers on this topic

Umbraco CMS

Umbraco CMS 3.0
Based on 1 answer
Working in the admin panel (adding / reviewing / editing content) is very slow.The public facing site speed is dependent on what the pages are doing and how well the code was written (whether it is optimized for speed).
Matthew Hardesty | TrustRadius Reviewer

Support Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 4 answers
Working with Ektron Support has always been a pleasure. They are quick to respond, extremely knowledgeable, and truly care about resolving your issue. I have never once been disappointed with their response.
Jenn Murray | TrustRadius Reviewer

Umbraco CMS

Umbraco CMS 2.0
Based on 1 answer
Support for Umbraco-owned paid plugins is nonexistent.
Matthew Hardesty | TrustRadius Reviewer

Online Training

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 6.7
Based on 3 answers
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Anonymous | TrustRadius Reviewer

Umbraco CMS

Umbraco CMS 3.0
Based on 1 answer
Online training is often based on older versions of the platform. So, you'll have to fill in the gaps on your own.
Matthew Hardesty | TrustRadius Reviewer

Implementation Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 2 answers
No answer on this topic is available.

Umbraco CMS

Umbraco CMS 7.0
Based on 1 answer
Spend the time to wireframe the content structure prior to diving in. This helps speed the process of implementation and it serves as documentation for end users.
Matthew Hardesty | TrustRadius Reviewer

Alternatives Considered

Optimizely Content Cloud (formerly Episerver Content Cloud)

Among all the CMS products that I've tested, Episerver had a stronger coupling with an e-commerce product (Episerver Commerce), and that was the main reason we went with it. Besides that, the main reasons why I wouldn't go with each, would be mainly:Joomla:
  • Many plug-ins in the marketplace were very poorly written, managed by very small/one person shops, and held very little reliability for a commerce solution.
  • Ability to adapt to business demands was very low.
Salesforce:
  • Very high cost for implementing; commerce model didn't suit our business model well.
Umbraco:
  • Didn't suit our traffic needs. While the CMS support was similar, the integration between Epi CMS & Commerce provided a better experience for our users.
Sean Haddy | TrustRadius Reviewer

Umbraco CMS

Umbraco's templating is far superior than WordPress, Drupal and Joomla, but it's update process is WAY behind those platforms. The release schedule of Umbraco is way to often and most releases are to fix something missed in the previous release and not an improvement or new feature of the CMS
Anonymous | TrustRadius Reviewer

Scalability

Optimizely Content Cloud (formerly Episerver Content Cloud)

No score
No answers yet
No answers on this topic

Umbraco CMS

Umbraco CMS 4.0
Based on 1 answer
Without significant development, the product does not scale well.
Matthew Hardesty | TrustRadius Reviewer

Return on Investment

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Ektron has cost our non-profit huge sums of money with little to no return. Most of our web initiatives have been put on complete hold as we have begun to outsource most of our work to third parties as our website is a mishmash of technologies and patchwork fixes.
  • Ektron has slowed down workflows considerably and all of our content editors refuse to produce content they do not absolutely have to, resulting in the web content manager (me) taking on most tasks or retraining people on a continuous basis.
Anonymous | TrustRadius Reviewer

Umbraco CMS

  • Has helped us to create more engaging pages that push people to complete the online forms
  • We have seen more people buy from us since we launched our new look website
  • We can easily update the content without waiting for the development team to make changes
Debbie Marshall | TrustRadius Reviewer

Screenshots

Pricing Details

Optimizely Content Cloud (formerly Episerver Content Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Optimizely Content Cloud (formerly Episerver Content Cloud) Editions & Modules

Additional Pricing Details

Umbraco CMS

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Umbraco CMS Editions & Modules

On-premise Edition
Umbraco Free$0
Umbraco Professional$5,0002
Umbraco Enterprise5000+2
  1. per year
SaaS Edition
Umbraco Cloud Starter$391
Umbraco Cloud Standard$2091
Umbraco Cloud Professional$5691
Umbraco Cloud Enterprise5000+1
Umbraco Heartcore Mini$491
Umbraco Heartcore Starter$2391
Umbraco Heartcore Professional$9991
Umbraco Heartcore Enterprise1000+1
  1. per month
Additional Pricing Details
The Umbraco CMS and all of its core features are the same across all plans. The paid on-premise plans includes support, onboarding, licenses to add-on products (Umbraco Forms, Umbraco Courier, Umbraco TV) as well as a discount on developer training courses. Umbraco Cloud is the CMS hosted on Azure Cloud servers with automated upgrades, unlimited hosting and smooth deployments. All features can be found on Umbraco.com. Umbraco Heartcore is the managed Headless SaaS version of Umbraco.

Rating Summary

Likelihood to Recommend

Optimizely Content Cloud (formerly Episerver Content Cloud)
5.8
Umbraco CMS
1.3

Likelihood to Renew

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0
Umbraco CMS

Usability

Optimizely Content Cloud (formerly Episerver Content Cloud)
7.3
Umbraco CMS
4.0

Reliability and Availability

Optimizely Content Cloud (formerly Episerver Content Cloud)
9.2
Umbraco CMS
7.0

Performance

Optimizely Content Cloud (formerly Episerver Content Cloud)
Umbraco CMS
3.0

Support Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0
Umbraco CMS
2.0

Online Training

Optimizely Content Cloud (formerly Episerver Content Cloud)
6.7
Umbraco CMS
3.0

Implementation Rating

Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0
Umbraco CMS
7.0

Scalability

Optimizely Content Cloud (formerly Episerver Content Cloud)
Umbraco CMS
4.0

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