Optimizely vs SiteSpect | TrustRadius

What users are saying about

Score 8.4 out of 10

Based on 380 reviews and ratings

Score 8.1 out of 10

Based on 20 reviews and ratings

Feature Rating Comparison

Optimizely

SiteSpect

a/b experiment testing

Split URL testing

Multivariate testing

Multi-page/funnel testing

Cross-browser testing

Mobile app testing

Test significance

Visual / WYSIWYG editor

Advanced code editor

Page surveys

Visitor recordings

Preview mode

Test duration calculator

Experiment scheduler

Experiment workflow and approval

Dynamic experiment activation

Client-side tests

Server-side tests

Mutually exclusive tests

Optimizely

SiteSpect

Standard visitor segmentation

Behavioral visitor segmentation

Traffic allocation control

Website personalization

Optimizely

SiteSpect

Heatmap tool

Click analytics

Scroll maps

Form fill analysis

Conversion tracking

Goal tracking

Test reporting

Results segmentation

CSV export

Experiments results dashboard

Pros

Optimizely makes it extremely easy to setup almost any type of split or multi-variate testing experiment. It has a variety of test triggers types & many ways to segment incoming visitors.
I believe Optimizely's results dashboard is one of the best among split testing software. It allowed my team to get insights into the running of tests, like time to significance and a view of metric changes over time.
Optimizely is very easy to use for non-engineers. It has a powerful visual interface that allows marketers and advertisers to setup complex variations without 1 line of code.
In terms of documentation and implementation, I believe Optimizely is ahead of its competitors in terms of its focus on reliability and speed.

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Founder

Alec Dibble ConsultingInformation Technology and Services, 1-10 employees

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It is able to intercept the code from your server, inject your code and then it continues on to the end-user's computer with virtually no speed interruptions.
It has several different options for performing A/B tests from regular factors to client-side factors, and origin experiments.
It is extremely flexible and configurable for the needs of your company or organization.

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Senior javascript developer

TargetRetail, 10,001+ employees

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Cons

Assistance with on-boarding the tool as opossed to using a partner.
Dedicated training on the tool for internal business users both on the development and consultancy side.
Impression usage should be applied to running AB tests only - Development teams need to take some time to implement a winning variation and so using impressions to temporarily run a winning experience is not ideal.

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CRO Manager

Ted BakerApparel & Fashion, 1001-5000 employees

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SiteSpect recently came out with a feature to test and optimize mobile applications. I have not used this, but it fills an important capability gap with the product I was using at the time.

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Bobby Patterson

Optimetrum LLCRetail, 10,001+ employees

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Likelihood to Renew

Optimizely 9.0

Based on 43 answers

Because it's an incredible and essential tool for my line of work as a conversion optimization specialist. Really couldn't do my job nearly as effectively without it. It's paid for itself many times over and I feel like I'm only beginning to unlock the tools potential.

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Jeremy Bradford

Conversion Optimization Specialist

HomeAdvisorInternet, 1001-5000 employees

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SiteSpect 9.3

Based on 7 answers

Our clients who use our fully managed A/B and Multivariate testing services have been extremely happy with the results. Therefore the D&W and SiteSpect partnership continues to flourish. We have no hesitation in recommending the platform and we will continue to invest in our staff to train on this platform for the foreseeable future

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Founder, Head of Agency

Digital & WiseInternet, 11-50 employees

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Usability

Optimizely 7.4

Based on 56 answers

I've heard great feedback from the Marketing and Development team who use the tool. I am not particularly great with code but find it easy to set up tests on my own and feel confident putting them live using the preview tool.

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CRO Executive

Mind ToolsE-Learning, 201-500 employees

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No score

No answers yet

No answers on this topic

Reliability and Availability

Optimizely 9.0

Based on 5 answers

Web interface is nearly always available. Javascript snippet (which actually runs the test) is distributed on a CDN for near-constant availability.

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Albert Wavering

Analytics Architect

Blue State DigitalMarketing and Advertising, 51-200 employees

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No score

No answers yet

No answers on this topic

Performance

Optimizely 6.0

Based on 5 answers

We have had some issues with screen flicker when loading experiment content. We had to dial back some of the creative changes to load smaller files.

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Manager - Analytics and Optimization

Rosetta1001-5000 employees

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No score

No answers yet

No answers on this topic

Support

Optimizely 9.0

Based on 14 answers

They always are quick to respond, and are so friendly and helpful. They always answer the phone right away. And [they are] always willing to not only help you with your problem, but if you need ideas they have suggestions as well.

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Web Content Specialist / Technical Lead

In The Swim Discount Pool Supplies & EquipmentChemicals, 201-500 employees

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SiteSpect 10.0

Based on 1 answer

When we have any questions on how the tool can be utilized for some unique requirements, they always make excellent suggestions.

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avinash cipalli

Web Developer - Consultant

IntuitAccounting, 5001-10,000 employees

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Implementation

Optimizely 8.0

Based on 11 answers

Ensure that your Optimizely JS script is loaded in the header of the page. The reason for this is that the DOM loads the page, and if you are changing elements on the page in your variation, Optimizely needs to know this before the page loads so that it can make those changes for your variation.

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Conversion Optimization Manager

New Relic, Inc.201-500 employees

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SiteSpect 10.0

Based on 1 answer

Just need to have your requirements ready such as, what you are expecting from the tool, is there anything specific you want regarding reporting, tracking etc.

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avinash cipalli

Web Developer - Consultant

IntuitAccounting, 5001-10,000 employees

View all 1 answers on this topic

Alternatives Considered

I think that Optimizely is more user-friendly than Adobe and Monetate, for example - Adobe is really suited for people with deep pockets and a distinct technical acumen that may not be suitable for a small business. Montetate is not user-friendly - even for seasoned marketers. Apptemize is a pretty great product but they killed their free product. Like Optimzely, they seem to be shooting for enterprise-level clients.

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Chief Creative Officer + Founder

Bad AgencyMarketing and Advertising, 1-10 employees

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I have used all the tools in the market. Sitespect kicks them into the curb based on how easy it is to build variations, and hot it doesnt interfere with client load.

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Manager Web Analytics and MVT

Accenture InteractiveMarketing and Advertising, 1001-5000 employees

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Scalability

Optimizely 7.1

Based on 49 answers

Optimizely offers excellent testing features and incredible technical support and training resources enabling non-technical teams most benefited by experimentation to truly own this function. Optimizely is easy to implement and use, has simple integration with other technologies making it a staple in our marketing technology stack. Finally, Optimizely continues to innovate around its core technology to add new features and capabilities to improve the overall experimentation process (such as acquiring Experimentation Engine in 2018). In a dynamic and ever-changing marketing technology landscape expect to continue using Optimizely in my marketing technology stack for many years to come.

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Director of Conversion & Analytics

Western Governors UniversityHigher Education, 1001-5000 employees

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No score

No answers yet

No answers on this topic

Return on Investment

Before using Optimizely, we were shooting in the dark with our design decisions. We'd make a change, then have to wait to see our user numbers drop over the course of a couple weeks, then roll back the changes. Our front end team would get frustrated with the wasted time, and try again. With Optimizely, our decisions are data-driven, morale doesn't take a hit, and we are always moving forward with our site.

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Benjamin Himley

Software Engineer

Noodle.comInternet, 11-50 employees

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Easily test and optimize the effectiveness of landing pages, layouts, variations of copy, different offers, photos, navigation elements, links, buttons, and more – all without having to change your existing site.

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Verified User

Manager in Marketing

Information Technology and Services Company, 201-500 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Optimizely Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Required

The entry-level setup fee is dependent upon the deployment model the client chooses to implement. Each prospect receives a custom quote based on their need.

SiteSpect Editions & Modules

On-premise Edition

SiteSpect Enterprise

SaaS Edition

SiteSpect Cloud

Additional Pricing Details

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Rating Summary

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

Optimizely

SiteSpect

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