Top Rated
602 Ratings
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Score 7.8 out of 100
Top Rated
252 Ratings
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Score 8.4 out of 100

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It is well suited for marketing teams who want to be flexible, adaptable to changes in their business and create powerful, sophisticated campaigns to their clients. Teams that want to create automated drip campaigns with dynamic content and personalized cadence and messaging would find Eloqua very easy to use and perfect for their needs. It has powerful, in-depth reporting functionality and great CRM integration (note that I've had experience integrating only with Microsoft Dynamics CRM and Salesforce - both of these integrations worked very well) - so teams that use CRM will also find it complementary to their marketing technology stack.It will not be a good tool if a company doesn't use any CRM - as it is not a CRM replacement; or if all the marketing team is planning to do is "batch and blast" emails (which is a possible scenario for some very small businesses)
Arpine Babloyan | TrustRadius Reviewer

Salesforce Commerce Cloud

I would recommend Salesforce Commerce Cloud to anyone who wants to provide more personalized shopping experiences to their customers while intertwining other capabilities the ecosystem offers like with Marketing Cloud, Service Cloud, Sales Cloud, etc. There are so many options. You can't dismiss one or use only one! Salesforce's elaborate product offerings exist for many reasons.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Salesforce Commerce Cloud
WYSIWYG email editor
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
Salesforce Commerce Cloud
Dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Salesforce Commerce Cloud
Ability to test dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Salesforce Commerce Cloud
Landing pages
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Salesforce Commerce Cloud
A/B testing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Salesforce Commerce Cloud
Mobile optimization
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Salesforce Commerce Cloud
Email deliverability reporting
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
Salesforce Commerce Cloud
List management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Salesforce Commerce Cloud
Triggered drip sequences
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.3
Salesforce Commerce Cloud

Lead Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
Salesforce Commerce Cloud
Lead nurturing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Salesforce Commerce Cloud
Lead scoring and grading
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
Salesforce Commerce Cloud
Data quality management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
Salesforce Commerce Cloud
Automated sales alerts and tasks
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Salesforce Commerce Cloud

Campaign Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Salesforce Commerce Cloud
Calendaring
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Salesforce Commerce Cloud
Event/webinar marketing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Salesforce Commerce Cloud

Social Media Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Salesforce Commerce Cloud
Social sharing and campaigns
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
Salesforce Commerce Cloud
Social profile integration
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
Salesforce Commerce Cloud

Reporting & Analytics

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Salesforce Commerce Cloud
Dashboards
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Salesforce Commerce Cloud
Standard reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Salesforce Commerce Cloud
Custom reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Salesforce Commerce Cloud

Platform & Infrastructure

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Salesforce Commerce Cloud
API
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Salesforce Commerce Cloud
Role-based workflow & approvals
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Salesforce Commerce Cloud
Customizability
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Salesforce Commerce Cloud
Integration with Salesforce.com
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
Salesforce Commerce Cloud
Integration with Microsoft Dynamics CRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Salesforce Commerce Cloud
Integration with SugarCRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.9
Salesforce Commerce Cloud

Online Storefront

Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.9
Product catalog & listings
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.2
Product management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.8
Bulk product upload
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.8
Branding
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.3
Mobile storefront
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.5
Product variations
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.9
Website integration
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.2
Visual customization
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1
CMS
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.5

Online Shopping Cart

Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.5
Abandoned cart recovery
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.3
Checkout user experience
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.8

Online Payment System

Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1
eCommerce security
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1

eCommerce Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.9
Promotions & discounts
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1
Personalized recommendations
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.8
SEO
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.7

eCommerce Business Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.8
Multi-site management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.7
Order processing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1
Inventory management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
8.1
Shipping
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.4
Custom functionality
Oracle CX Marketing (formerly Oracle Marketing Cloud)
Salesforce Commerce Cloud
7.7

Pros

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • WYSZIWYG editor makes things easy for folks new to marketing as well as HTML/. I feel like I've been able to wrap my hands around this tool pretty quickly, and I have only been using the system for 10 months.
  • Forms are an incredibly powerful tool that can be used in a myriad of ways to help support your team goals. We use them to trigger SMS campaigns for feedback from our homeowners, and we also use them on landing pages to survey our contacts as well.
  • The improved program canvas and the ability to communicate between CDO records and contact records is great. We're able to store useful information on the CDO record without weighing down the contact record with information that isn't vital
Barry James | TrustRadius Reviewer

Salesforce Commerce Cloud

  • Being a global brand, having a solution that works globally was key. SFCC is particularly good for allowing easily implementations and deployments of global solutions
  • SFCC is a scalable solution which supported our need to roll out global sites quickly
  • The vendor marketplace is used to find vendors and solutions who have pre-existing implementations and code templates, meaning it’s more cost effective to deliver
  • With speed being such a crucial factor these days, SFCC is excellent at optimising performance. Whether it be server capacity around crucial events or a CDN that can deliver pages and content in a balanced and optimal way
  • The SFCC roadmap is impressive. They have been good at understanding client requirements and including solutions to the core platform - i.e Apple Pay or GDPR
Gareth Beer | TrustRadius Reviewer

Cons

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • It would be nice if there were more options for specific customizations in the template mode - for example, if you would like to have a photo to the left of text, there is a very specific spacing you're able to use, and you can't change the sizes of each piece more than 30 points in one direction or another. This means that if you have very specific designs you want to use for your emails, you may have to be a little flexible in the spacing and alignment. It's not a huge deal, but it limits some of the design options.
  • I have dealt with some issues with bounceback statuses for emails - if an email bounces back once, the Eloqua system registers it as a bad email and you have to go in and clear the person's email in the system before it will send them an email again. This can be a tedious process - there is a way to clear an entire segment's bounce back status, but I had to go on a journey through the help section to figure that out. Also, if people unsubscribe to your emails, you have to go into their accounts individually and resubscribe them, and there is no simple way to do that en masse so it takes a very long time if you have more than a few accounts to resubscribe.
  • The system goes down sometimes or is difficult to get into - the Eloqua network is sometimes slow to start and I may have to refresh the page for quite a while before it will load the email I'm working on, which can be frustrating. I think it is due to system overloads when there are a lot of users, but I'm not sure.
  • You cannot add attachments to Eloqua emails, which makes it a little difficult. You can host documents on Eloqua, which is very nice, but you have to link them in your email versus making an attachment.
Madeline Des Jardins | TrustRadius Reviewer

Salesforce Commerce Cloud

  • The UX within the Business Manager portion of Demandware, the primary interface for marketers, is generally a confusing, inconsistent mess. Particularly infuriating are the lack of consistency for search and sort behavior within the tool.
  • A number of useful features, such as the ability to set schedules or tie features to unique customer segments, have seemingly arbitrary limitations imposed.
  • Demandware's idea of leveraging the community to be a learning resource and a sounding board for new ideas and features is a nice theory, but in practice it doesn't work for businesses with a lot of customization. I'm left with the impression that individual support is not a priority.
William Van Fleet | TrustRadius Reviewer

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 5.3
Based on 89 answers
We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
Dan Allis | TrustRadius Reviewer

Salesforce Commerce Cloud

Salesforce Commerce Cloud 7.8
Based on 10 answers
A huge factor influencing our decision to remain on the Demandware platform is that our new parent company is standardizing all its luxury brands in the US on it. We are fortunate. However, even if we had remained an independent company, I believe we would continue on the Demandware platform for all the reasons outlined in this review. I appreciate the stability the platform has provided to our eCommerce site in the last three years as well as the continuous improvements and technological advances being rolled out that will allow us to keep the site fresh, engaging, modern and stable. I've heard many horror stories from colleagues on other platforms who struggle with the expense and complexity involved with making what should be minor and simple changes and updates to their sites.
John Perasco | TrustRadius Reviewer

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.7
Based on 14 answers
Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
Gwen Lafleur | TrustRadius Reviewer

Salesforce Commerce Cloud

Salesforce Commerce Cloud 8.0
Based on 2 answers
Overall it's going great. Hoping it can reach very good heights soon.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.2
Based on 18 answers
No answer on this topic is available.

Salesforce Commerce Cloud

Salesforce Commerce Cloud 8.0
Based on 2 answers
We have only had one instance where the platform went down in the time we have been using it.
Jeremiah Graham, MBA | TrustRadius Reviewer

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 9.9
Based on 32 answers
Whenever we needed assistance help was easy to access. They understand the request the first time and provided easy to follow instructions to fix it or fixed the issue if it was not something we had control over. It's always best to provide screenshots so support knows exactly what is going on
Stefanie Cash | TrustRadius Reviewer

Salesforce Commerce Cloud

Salesforce Commerce Cloud 9.0
Based on 6 answers
They are very responsive and a support technician will be assigned quickly. Even if there is further clarification needed for the ticket, or a solution is not immediately available, you feel that someone is there and staying on top of the issue. Most common issues are resolved quickly and satisfactorily.
Peter Kowalczyk | TrustRadius Reviewer

In-Person Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 7.3
Based on 3 answers
No answer on this topic is available.

Salesforce Commerce Cloud

Salesforce Commerce Cloud 8.0
Based on 1 answer
The in-person training was thorough. Trainer was pretty dry, but covered everything really well.
Jeremiah Graham, MBA | TrustRadius Reviewer

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 7.6
Based on 11 answers
Eloqua University is very intersting, with a thorough programme and very experienced trainers. The Master programme is great!
Marie Escaro | TrustRadius Reviewer

Salesforce Commerce Cloud

No score
No answers yet
No answers on this topic

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.8
Based on 20 answers
I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
Gwen Lafleur | TrustRadius Reviewer

Salesforce Commerce Cloud

Salesforce Commerce Cloud 8.0
Based on 4 answers
Implementation went fairly smoothly.
Jeremiah Graham, MBA | TrustRadius Reviewer

Alternatives Considered

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It was an inherited platform vs. chosen. The incumbent chose Oracle as it was the best enterprise solution. The company, however, did not require an enterprise solution rendering the full Oracle stack pretty useless, unfortunately. The commercials are expensive yet it is attractive to have a 'blended' CPM style commercial model vs. other vendors that charge you on contacts
Nick Pape | TrustRadius Reviewer

Salesforce Commerce Cloud

SAP is the worst program I have ever used. Salesforce is the modern and better alternative. Scalability, reliability, customer service. We had to have our own outside team to handle SAP issues all the time. Honestly, this is why we made the switch. Customer support for Salesforce is amazing. SAP looks like it came out of 1999
Michael Diaz-Suarez | TrustRadius Reviewer

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.4
Based on 108 answers
Eloqua does not really have a limit on scale and can support huge organizations with massive amounts of data. Our organization uses Eloqua to control all campaign/marketing efforts by injecting all touches with the customer into the tool. Using tools like Eloqua Profiler allows our Sales teams to view interactions that a customer or prospect has had with our website, emails, landing page and more.
Brad Dunzer | TrustRadius Reviewer

Salesforce Commerce Cloud

No score
No answers yet
No answers on this topic

Return on Investment

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • For our organization it is currently too early to measure ROI, as we have just started using it less than six months ago. The program has helped us meet the objective of communicating with consumers and sharing information across multiple social media platforms seamlessly.
  • Ultimately the program should be able to to help us grow our relationships with consumers, and measure and track consumer activity on the web, which will help us develop web content and content marketing material that will be more appealing to all of our audiences.
  • Since we are a B to B to C company and not selling anything to consumers, it will be hard to measure ROI. That being said, the tool should definitely help us build more awareness among consumers.
Richard Angeloni | TrustRadius Reviewer

Salesforce Commerce Cloud

  • I believe that with the team that we have in place, that we are able to work within the nuances of what Demandware presents, and it has allowed us to definitely improve our product merchandising plan. It has also given us some tools that allow our sales agents to provide the best customer service.
Kevin Daniele | TrustRadius Reviewer

Screenshots

Pricing Details

Oracle CX Marketing (formerly Oracle Marketing Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
5,000.00*

* per installation

Salesforce Commerce Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.8
Salesforce Commerce Cloud
8.8

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)
5.3
Salesforce Commerce Cloud
7.8

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.7
Salesforce Commerce Cloud
8.0

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.2
Salesforce Commerce Cloud
8.0

Performance

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Salesforce Commerce Cloud
9.0

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
9.9
Salesforce Commerce Cloud
9.0

In-Person Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Salesforce Commerce Cloud
8.0

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Salesforce Commerce Cloud

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.8
Salesforce Commerce Cloud
8.0

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.4
Salesforce Commerce Cloud

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