Top Rated
601 Ratings
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Score 7.8 out of 100
18 Ratings
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Score 9 out of 100

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It is well suited for marketing teams who want to be flexible, adaptable to changes in their business and create powerful, sophisticated campaigns to their clients. Teams that want to create automated drip campaigns with dynamic content and personalized cadence and messaging would find Eloqua very easy to use and perfect for their needs. It has powerful, in-depth reporting functionality and great CRM integration (note that I've had experience integrating only with Microsoft Dynamics CRM and Salesforce - both of these integrations worked very well) - so teams that use CRM will also find it complementary to their marketing technology stack.It will not be a good tool if a company doesn't use any CRM - as it is not a CRM replacement; or if all the marketing team is planning to do is "batch and blast" emails (which is a possible scenario for some very small businesses)
Arpine Babloyan | TrustRadius Reviewer

Woobox

Woobox is a great promotion product to use, especially if you are looking to cut costs. Woobox offers affordable options for those looking to run contests and sweepstakes. Our company is on an enterprise plan so we had to invest a few months to figure out a model that would work for us. Woobox was helpful in our transition to their platform. Woobox offers robust reporting as well which is important for all aspects of our business.
Jill Dickert | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Woobox
WYSIWYG email editor
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
Woobox
Dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Woobox
Ability to test dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Woobox
Landing pages
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Woobox
A/B testing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Woobox
Mobile optimization
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Woobox
Email deliverability reporting
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
Woobox
List management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Woobox
Triggered drip sequences
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.3
Woobox

Lead Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
Woobox
Lead nurturing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Woobox
Lead scoring and grading
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
Woobox
Data quality management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
Woobox
Automated sales alerts and tasks
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Woobox

Campaign Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Woobox
Calendaring
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
Woobox
Event/webinar marketing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Woobox

Social Media Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Woobox
Social sharing and campaigns
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
Woobox
Social profile integration
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
Woobox

Reporting & Analytics

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Woobox
Dashboards
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Woobox
Standard reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Woobox
Custom reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Woobox

Platform & Infrastructure

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
Woobox
API
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Woobox
Role-based workflow & approvals
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Woobox
Customizability
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
Woobox
Integration with Salesforce.com
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
Woobox
Integration with Microsoft Dynamics CRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
Woobox
Integration with SugarCRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.8
Woobox

Pros

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • WYSZIWYG editor makes things easy for folks new to marketing as well as HTML/. I feel like I've been able to wrap my hands around this tool pretty quickly, and I have only been using the system for 10 months.
  • Forms are an incredibly powerful tool that can be used in a myriad of ways to help support your team goals. We use them to trigger SMS campaigns for feedback from our homeowners, and we also use them on landing pages to survey our contacts as well.
  • The improved program canvas and the ability to communicate between CDO records and contact records is great. We're able to store useful information on the CDO record without weighing down the contact record with information that isn't vital
Barry James | TrustRadius Reviewer

Woobox

  • Woobox provides a very simple way for users to run contests
  • I have used other contest generators in the past and Woobox is by far the easiest and least time consuming as the rest.
  • It provides many different types of contests to choose from
  • It is very inexpensive to use for a personal company.
Amanda Baggot | TrustRadius Reviewer

Cons

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • It would be nice if there were more options for specific customizations in the template mode - for example, if you would like to have a photo to the left of text, there is a very specific spacing you're able to use, and you can't change the sizes of each piece more than 30 points in one direction or another. This means that if you have very specific designs you want to use for your emails, you may have to be a little flexible in the spacing and alignment. It's not a huge deal, but it limits some of the design options.
  • I have dealt with some issues with bounceback statuses for emails - if an email bounces back once, the Eloqua system registers it as a bad email and you have to go in and clear the person's email in the system before it will send them an email again. This can be a tedious process - there is a way to clear an entire segment's bounce back status, but I had to go on a journey through the help section to figure that out. Also, if people unsubscribe to your emails, you have to go into their accounts individually and resubscribe them, and there is no simple way to do that en masse so it takes a very long time if you have more than a few accounts to resubscribe.
  • The system goes down sometimes or is difficult to get into - the Eloqua network is sometimes slow to start and I may have to refresh the page for quite a while before it will load the email I'm working on, which can be frustrating. I think it is due to system overloads when there are a lot of users, but I'm not sure.
  • You cannot add attachments to Eloqua emails, which makes it a little difficult. You can host documents on Eloqua, which is very nice, but you have to link them in your email versus making an attachment.
Madeline Des Jardins | TrustRadius Reviewer

Woobox

  • I had a few issues regarding multiple Facebook pages and access in which I had to log-out and in to access my account. Support was very good, but I wish they could figure out how to access all accounts with one password or Facebook account.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 5.3
Based on 89 answers
We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
Dan Allis | TrustRadius Reviewer

Woobox

Woobox 9.2
Based on 6 answers
I constantly use the product and they are continually evolving and developing new tools. The customer service is also US based and very efficient to address issues or questions.
Amos Orr | TrustRadius Reviewer

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.6
Based on 14 answers
Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
Gwen Lafleur | TrustRadius Reviewer

Woobox

Woobox 7.9
Based on 2 answers
It is very intuitive and provides all necessary fields to begin promotions even if you have no graphic or programming skills
Amos Orr | TrustRadius Reviewer

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.2
Based on 18 answers
No answer on this topic is available.

Woobox

Woobox 8.9
Based on 2 answers
I have never noticed it down.
Amos Orr | TrustRadius Reviewer

Performance

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.0
Based on 10 answers
No answer on this topic is available.

Woobox

Woobox 8.5
Based on 2 answers
It is very fast. The only thing that has taking any sort of time is when it imports photos or videos from platforms such as Instagram or Twitter. But this is more due to refresh rates than the actual program.
Amos Orr | TrustRadius Reviewer

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 9.9
Based on 32 answers
Whenever we needed assistance help was easy to access. They understand the request the first time and provided easy to follow instructions to fix it or fixed the issue if it was not something we had control over. It's always best to provide screenshots so support knows exactly what is going on
Stefanie Cash | TrustRadius Reviewer

Woobox

Woobox 8.4
Based on 2 answers
They have always answered the phone in person and been able to answer question or resolve issues same day. Not open 24 hrs.
Amos Orr | TrustRadius Reviewer

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 7.6
Based on 11 answers
Eloqua University is very intersting, with a thorough programme and very experienced trainers. The Master programme is great!
Marie Escaro | TrustRadius Reviewer

Woobox

No score
No answers yet
No answers on this topic

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.8
Based on 20 answers
I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
Gwen Lafleur | TrustRadius Reviewer

Woobox

Woobox 8.4
Based on 2 answers
Easy to integrate with existing Facebook account.
Valerie Gleaton | TrustRadius Reviewer

Alternatives Considered

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It was an inherited platform vs. chosen. The incumbent chose Oracle as it was the best enterprise solution. The company, however, did not require an enterprise solution rendering the full Oracle stack pretty useless, unfortunately. The commercials are expensive yet it is attractive to have a 'blended' CPM style commercial model vs. other vendors that charge you on contacts
Nick Pape | TrustRadius Reviewer

Woobox

We previously used Second Street for our promotions needs. Unfortunately we needed to cut costs and we weren't generating enough revenue to make the partnership work for us.Second Street was great to work with as we had a dedicated account manager who helped with sales and editorial training. Our account manager also sent examples and exciting ideas for us to share with our sales teams to help drive sales.Second Street also had a database of sweepstakes and quizzes that were already set up which helped with idea generation as well as campaign execution.At the end of the day, we needed to cut costs and Woobox was a more affordable option for our company. Woobox was very helpful in our transition and getting everything set up to accommodate our various business units. Woobox is a trusted platform among many companies for contests and promotions and could meet our immediate needs.
Jill Dickert | TrustRadius Reviewer

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.4
Based on 108 answers
Eloqua does not really have a limit on scale and can support huge organizations with massive amounts of data. Our organization uses Eloqua to control all campaign/marketing efforts by injecting all touches with the customer into the tool. Using tools like Eloqua Profiler allows our Sales teams to view interactions that a customer or prospect has had with our website, emails, landing page and more.
Brad Dunzer | TrustRadius Reviewer

Woobox

No score
No answers yet
No answers on this topic

Return on Investment

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • For our organization it is currently too early to measure ROI, as we have just started using it less than six months ago. The program has helped us meet the objective of communicating with consumers and sharing information across multiple social media platforms seamlessly.
  • Ultimately the program should be able to to help us grow our relationships with consumers, and measure and track consumer activity on the web, which will help us develop web content and content marketing material that will be more appealing to all of our audiences.
  • Since we are a B to B to C company and not selling anything to consumers, it will be hard to measure ROI. That being said, the tool should definitely help us build more awareness among consumers.
Richard Angeloni | TrustRadius Reviewer

Woobox

  • Woobox creates an easy way for consumers to enter. It is not complicated therefore more people enter
  • We used woobox for a second contest that we did not use it in the first one and we got double the entries
Amanda Baggot | TrustRadius Reviewer

Screenshots

Pricing Details

Oracle CX Marketing (formerly Oracle Marketing Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
5,000.00*

* per installation

Woobox

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.8
Woobox
9.0

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)
5.3
Woobox
9.2

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.6
Woobox
7.9

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.2
Woobox
8.9

Performance

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
Woobox
8.5

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
9.9
Woobox
8.4

In-Person Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
Woobox

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
Woobox

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.8
Woobox
8.4

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.4
Woobox

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