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Top Rated
2462 Ratings
Top Rated
602 Ratings
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Score 7.8 out of 100

WordPress

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Top Rated
2462 Ratings
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Score 8.4 out of 100

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It is well suited for marketing teams who want to be flexible, adaptable to changes in their business and create powerful, sophisticated campaigns to their clients. Teams that want to create automated drip campaigns with dynamic content and personalized cadence and messaging would find Eloqua very easy to use and perfect for their needs. It has powerful, in-depth reporting functionality and great CRM integration (note that I've had experience integrating only with Microsoft Dynamics CRM and Salesforce - both of these integrations worked very well) - so teams that use CRM will also find it complementary to their marketing technology stack.It will not be a good tool if a company doesn't use any CRM - as it is not a CRM replacement; or if all the marketing team is planning to do is "batch and blast" emails (which is a possible scenario for some very small businesses)
Arpine Babloyan | TrustRadius Reviewer

WordPress

If you need a website, WordPress should be on your list. The only exception to that would be a large ecommerce site. I wouldn't recommend WordPress to someone who does hundreds of sales per day via their ecommerce platform. Yes, there are add-ons and plugins that can do it, but you can also mop your floor with your cat. Why do that? There are other platforms that specialize in ecommerce and do it so much better.But if you need a social blog, B2B or B2C lead gen, a non-profit, a membership site, a community bulletin board, news site, arts and music or just a simple about me type of website, WordPress is the perfect platform for you. It's so very popular, that it's not going anywhere. It is a platform that will be supported as long there are websites on the internet! You really can't go wrong. Even if you wanted to do an ecommerce site on WordPress, you can. I just would urge you to look at another solution.
Dave Moll | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
WordPress
WYSIWYG email editor
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
WordPress
Dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
WordPress
Ability to test dynamic content
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
WordPress
Landing pages
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
WordPress
A/B testing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
WordPress
Mobile optimization
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
WordPress
Email deliverability reporting
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
WordPress
List management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
WordPress
Triggered drip sequences
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.3
WordPress

Lead Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
WordPress
Lead nurturing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
WordPress
Lead scoring and grading
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.7
WordPress
Data quality management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
WordPress
Automated sales alerts and tasks
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
WordPress

Campaign Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
WordPress
Calendaring
Oracle CX Marketing (formerly Oracle Marketing Cloud)
6.9
WordPress
Event/webinar marketing
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
WordPress

Social Media Marketing

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
WordPress
Social sharing and campaigns
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.0
WordPress
Social profile integration
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.4
WordPress

Reporting & Analytics

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
WordPress
Dashboards
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
WordPress
Standard reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
WordPress
Custom reports
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
WordPress

Platform & Infrastructure

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.5
WordPress
8.6
API
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
WordPress
8.6
Role-based workflow & approvals
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
WordPress
Customizability
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.2
WordPress
Integration with Salesforce.com
Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.1
WordPress
Integration with Microsoft Dynamics CRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.1
WordPress
Integration with SugarCRM
Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.8
WordPress
Internationalization / multi-language
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.6

Security

Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.8
Role-based user permissions
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.8

Web Content Creation

Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.7
WYSIWYG editor
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.6
Code quality / cleanliness
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.2
Admin section
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.3
Page templates
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.7
Library of website themes
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
9.1
Mobile optimization / responsive design
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
9.0
Publishing workflow
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
9.0
Form generator
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.4

Web Content Management

Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.7
Content taxonomy
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.8
SEO support
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.4
Bulk management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.0
Availability / breadth of extensions
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
9.3
Community / comment management
Oracle CX Marketing (formerly Oracle Marketing Cloud)
WordPress
8.9

Pros

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • WYSZIWYG editor makes things easy for folks new to marketing as well as HTML/. I feel like I've been able to wrap my hands around this tool pretty quickly, and I have only been using the system for 10 months.
  • Forms are an incredibly powerful tool that can be used in a myriad of ways to help support your team goals. We use them to trigger SMS campaigns for feedback from our homeowners, and we also use them on landing pages to survey our contacts as well.
  • The improved program canvas and the ability to communicate between CDO records and contact records is great. We're able to store useful information on the CDO record without weighing down the contact record with information that isn't vital
Barry James | TrustRadius Reviewer

WordPress

  • It is constantly being improved, with new features added, because of the community code-sourcing aspect.
  • Security vulnerabilities are continually being patched to keep it secure.
  • It has the best plugin repository, by far. So, anytime you have a needed new feature for your website, there is usually a plugin that already exists to allow you to do what you're wanting.
Ben Beck | TrustRadius Reviewer

Cons

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • It would be nice if there were more options for specific customizations in the template mode - for example, if you would like to have a photo to the left of text, there is a very specific spacing you're able to use, and you can't change the sizes of each piece more than 30 points in one direction or another. This means that if you have very specific designs you want to use for your emails, you may have to be a little flexible in the spacing and alignment. It's not a huge deal, but it limits some of the design options.
  • I have dealt with some issues with bounceback statuses for emails - if an email bounces back once, the Eloqua system registers it as a bad email and you have to go in and clear the person's email in the system before it will send them an email again. This can be a tedious process - there is a way to clear an entire segment's bounce back status, but I had to go on a journey through the help section to figure that out. Also, if people unsubscribe to your emails, you have to go into their accounts individually and resubscribe them, and there is no simple way to do that en masse so it takes a very long time if you have more than a few accounts to resubscribe.
  • The system goes down sometimes or is difficult to get into - the Eloqua network is sometimes slow to start and I may have to refresh the page for quite a while before it will load the email I'm working on, which can be frustrating. I think it is due to system overloads when there are a lot of users, but I'm not sure.
  • You cannot add attachments to Eloqua emails, which makes it a little difficult. You can host documents on Eloqua, which is very nice, but you have to link them in your email versus making an attachment.
Madeline Des Jardins | TrustRadius Reviewer

WordPress

  • One of the major advantages of WordPress is it is an open source software but sometimes it becomes its disadvantage since it is an open source it is always at the target of hackers especially if the codes have been written by someone else.
  • When you install lots of plugins the website becomes laggy or stutters it takes time to complete the process.
Danish Mirza Baig | TrustRadius Reviewer

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 5.3
Based on 89 answers
We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
Dan Allis | TrustRadius Reviewer

WordPress

WordPress 9.5
Based on 37 answers
My rating is based on the knowledge I have of the community that WordPress has had built around it for years now. It's as solid as it comes when you talk about community involvement and expansion. There's no other CMS out there that can match-up with it, hands down.
Mathew Riexinger | TrustRadius Reviewer

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.7
Based on 14 answers
Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
Gwen Lafleur | TrustRadius Reviewer

WordPress

WordPress 9.0
Based on 14 answers
It's a sophisticated but easy to use piece of software. Many of the content addition pieces are familiar from other pieces of software so there isn't a huge learning curve. And for new areas, there is a lot of info on WordPress.org as well as other WordPress help sites.
Sharon Hurley Hall | TrustRadius Reviewer

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.2
Based on 18 answers
No answer on this topic is available.

WordPress

WordPress 9.5
Based on 3 answers
Anyone can visit WordPress.org and download a fully functional copy of WordPress free of charge. Additionally, WordPress is offered to users as open-source software, which means that anyone can customize the code to create new applications and make these available to other WordPress users.
Martin Aranovitch | TrustRadius Reviewer

Performance

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.0
Based on 10 answers
No answer on this topic is available.

WordPress

WordPress 8.6
Based on 2 answers
Mostly, any performance issues have to do with using too many plugins and these can sometimes slow down the overall performance of your site. It is very tempting to start adding lots of plugins to your WordPress site, however, as there are thousands of great plugins to choose from and so many of them help you do amazing things on your site.If you begin to notice performance issues with your WordPress site (e.g. pages being slow to load), there are ways to optimize the performance of your site, but this requires learning the process. WordPress users can learn how to optimize their WordPress sites by downloading the WPTrainMe WordPress training plugin (WPTrainMe.com) and going through the detailed step-by-step WordPress optimization tutorials.
Martin Aranovitch | TrustRadius Reviewer

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 9.9
Based on 32 answers
Whenever we needed assistance help was easy to access. They understand the request the first time and provided easy to follow instructions to fix it or fixed the issue if it was not something we had control over. It's always best to provide screenshots so support knows exactly what is going on
Stefanie Cash | TrustRadius Reviewer

WordPress

WordPress 10.0
Based on 11 answers
I give this rating, which I believe to be a great rating for a community based support system that's surrounding it. Most platforms and products have their own, and as WordPress does have their own team that help here and there, a lot of it's handled by community involvement with dedicated users who are experts with the system who love to help people.
Mathew Riexinger | TrustRadius Reviewer

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 7.6
Based on 11 answers
Eloqua University is very intersting, with a thorough programme and very experienced trainers. The Master programme is great!
Marie Escaro | TrustRadius Reviewer

WordPress

WordPress 10.0
Based on 1 answer
It is very easy to find online resources to learn how to do just about anything with WordPress.
Lori Berkowitz | TrustRadius Reviewer

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.8
Based on 20 answers
I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
Gwen Lafleur | TrustRadius Reviewer

WordPress

WordPress 9.0
Based on 10 answers
As someone who learned how to install and configure WordPress and then began performing the service professionally for other local businesses, and finally ended up teaching and training business owners about the benefits of using WordPress and developing WordPress training products, I am constantly amazed when I hear from business owners that their sites have taken weeks or even months to get built and how much they have paid for it. Getting a professional WordPress site built and fully configured requires only hours or a couple of days. If you learn how to do it yourself, the only cost you have is registering a domain name and getting a web hosting account, which is a requirement for any website. Additionally, WordPress website owners can be up and running and growing their presence online even before deciding on a specific web design "look" for their sites. You can start with any web template and change your theme as soon as you find the design you like, and everything that you have added to your site will remain the same.I have grown to love WordPress, as have thousands of other WordPress users, and I have always taught in my business seminars and workshops that, unless what you plan to do online requires some specific custom-built complex application, then consider using WordPress. WordPress is the ideal platform of choice to consider for most business website needs - it can save you thousands of dollars on web development costs and it puts you in the driver's seat of your own online vehicle!
Martin Aranovitch | TrustRadius Reviewer

Alternatives Considered

Oracle CX Marketing (formerly Oracle Marketing Cloud)

It was an inherited platform vs. chosen. The incumbent chose Oracle as it was the best enterprise solution. The company, however, did not require an enterprise solution rendering the full Oracle stack pretty useless, unfortunately. The commercials are expensive yet it is attractive to have a 'blended' CPM style commercial model vs. other vendors that charge you on contacts
Nick Pape | TrustRadius Reviewer

WordPress

WordPress offers a combination of power and ease of use that no other system matches. For 98% of all small business websites it is completely capable and is going to be easier for clients to use, resulting in fewer support issues. In the rare cases where something is needed that WordPress simply isn't suited to, I find that Drupal usually provides a solution that works.
Dane Morgan | TrustRadius Reviewer

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)

Oracle CX Marketing (formerly Oracle Marketing Cloud) 8.4
Based on 108 answers
Eloqua does not really have a limit on scale and can support huge organizations with massive amounts of data. Our organization uses Eloqua to control all campaign/marketing efforts by injecting all touches with the customer into the tool. Using tools like Eloqua Profiler allows our Sales teams to view interactions that a customer or prospect has had with our website, emails, landing page and more.
Brad Dunzer | TrustRadius Reviewer

WordPress

WordPress 10.0
Based on 1 answer
WordPress is completely scalable. You can get started immediately with a very simple "out-of-the box" WordPress installation and then add whatever functionality you need as and when you need it, and continue expanding. Often we will create various WordPress sites on the same domain to handle different aspects of our strategy (e.g. one site for the sales pages, product information and/or a marketing blog, another for delivering products securely through a private membership site, and another for running an affiliate program or other application), and then ties all of these sites together using a common theme and links on each of the site's menus.Additionally, WordPress offers a multisite function that allows organizations and institutions to manage networks of sites managed by separate individual site owners, but centrally administered by the parent organization. You can also expand WordPress into a social networking or community site, forums, etc.The same scalability applies to web design. You can start with a simple design and then scale things up to display sites with amazing visual features, including animations and video effects, sliding images and animated product image galleries, elements that appear and fade from visitor browsers, etc.The scaling possibilities of WordPress are truly endless.
Martin Aranovitch | TrustRadius Reviewer

Return on Investment

Oracle CX Marketing (formerly Oracle Marketing Cloud)

  • For our organization it is currently too early to measure ROI, as we have just started using it less than six months ago. The program has helped us meet the objective of communicating with consumers and sharing information across multiple social media platforms seamlessly.
  • Ultimately the program should be able to to help us grow our relationships with consumers, and measure and track consumer activity on the web, which will help us develop web content and content marketing material that will be more appealing to all of our audiences.
  • Since we are a B to B to C company and not selling anything to consumers, it will be hard to measure ROI. That being said, the tool should definitely help us build more awareness among consumers.
Richard Angeloni | TrustRadius Reviewer

WordPress

  • Because the WordPress platform is free and hosting is not expensive, WordPress usage can positively impact maintenance cost of running a small ecommerce website or a medium-sized blog.
  • Many software companies release free WordPress modules, making it easy to assemble a site with basic functionality quickly.
Michael D. Bower | TrustRadius Reviewer

Screenshots

Pricing Details

Oracle CX Marketing (formerly Oracle Marketing Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
5,000.00*

* per installation

WordPress

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.8
WordPress
9.1

Likelihood to Renew

Oracle CX Marketing (formerly Oracle Marketing Cloud)
5.3
WordPress
9.5

Usability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.7
WordPress
9.0

Reliability and Availability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.2
WordPress
9.5

Performance

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.0
WordPress
8.6

Support Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
9.9
WordPress
10.0

In-Person Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.3
WordPress
7.0

Online Training

Oracle CX Marketing (formerly Oracle Marketing Cloud)
7.6
WordPress
10.0

Implementation Rating

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.8
WordPress
9.0

Scalability

Oracle CX Marketing (formerly Oracle Marketing Cloud)
8.4
WordPress
10.0

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