APSIS Pro vs. Oracle Dyn Email

Works well, relatively easy to use - but lacks some up-to-date and modern features as well as look and feel. The support provided is OK but not world class. It is too bad as APSIS as a company is quite good at inspiring and providing insights into trends in email marketing.

Incentivized

Oracle Dyn Email is well-suited for organizations that need to create, manage, and analyze bulk email campaigns from existing email templates. If your organization's business objectives are fulfilled by the out-of-the-box features of Oracle Dyn Email, then it is a perfect solution for you. On the other hand, if you think you will be needing more advanced features, I would suggest looking for another solution.

• We have a pre-designed template and pre-build elements and thus it is quite easy to compose nice looking newsletters.
• Doing split-tests on subject, clicks etc. is quite easy and requires no tech help.
• Imporing new contacts and adding to the list is straight forward.

Incentivized

• API Automation - Really simple API so that we could set up automation quickly. Our development team really appreciated that.
• Shared & Dedicated IPs - Depending upon sending volume there are benefits to both approaches and having that flexibility is nice.
• Post Send Intel - After the send, having detailed metrics is critical and this platform does that particularly well.

Incentivized

• The user interface is not good. Too much scrolling and too many menues to navigate. Half of the pages are updated to a "new" look with the rest still being the (really) old design. This badly needs a make-over.
• There is no one-click "send reminder to those who did not open". To send reminders, it is nescessary to build a filter a do a new send using the filter. Such a simple and often repeated task should be automated.
• It is not possible to add a "Why did you leave us?"-page for opt-outs... Really misses this.
• The statistics are too limited and to difficult to use - mostly due to the UI design as described above.

Incentivized

• I did have some difficulty diagnosing some of the issues I was having with one major ESP
• The user interface can be slow and is outdated

Incentivized

I think it is very likely we will continue to use Dyn

Incentivized

Some questions or requests may go amiss. Keeping important stakeholders in copy of communication is something that is not guaranteed and there is no way to assure this at time of ticket creation.

Incentivized

I wasn't at the company during implementation

Incentivized

MailChimp offers more flexibilty but also seems a bit more complicated to use. We did not use it long enough to really get an idea of the positive and negative.

Incentivized

While the UI is a little outdated, this system is FAR easier to set up and manage that some other services we have used. Also, our questions to the support team are answered quickly and fully within an hour of submitting a ticket. We have had other services where questions were answered 24 hours later AT THE EARLIEST. Not so with DYN.

Incentivized

• We are still trying to figure out how to use this medium for sales. We have had some success with Black Monday sales, but in general we do not have much response to our emails.
• We have increases our visibility with our customers by making sure to land in their mailbox regulary with nice looking messages.

Incentivized

• Quick implementation of Oracle Dyn Email into our workflow allowed our email campaigns to get started within a week.
• From consistently analyzing the opening rates of emails, we have managed to perfect our email headers for maximum conversion.
• Manageability of all our campaigns has increased, saving all the teams across our entire organization considerable amounts of time and resources.