Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.
$2,000
per month
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
I have used CheetahMail for four years. It is known for volume batching. Also it has unique features like bulk-creation of dynamic content, which is what Eloqua is lacking. However, Eloqua outruns CheetahMail with the automation as it can be easily configured, while CheetahMail …
I inherited Eloqua from my predecessor, I wasn't involved in decision making process of bring Eloqua onboard.
Eloqua perhaps is one of the best MAP systems out there in the market. It certainly is the best suited MAP tool for Enterprise level companies. However, it may not be …
I used HubSpot and Act-On in my previous positions, and Eloqua was the platform of choice when I joined First Data. From a user-experience, HubSpot far exceeds Eloqua in terms of its easy-to-use navigation, customer-friendly interface, and incredible self-help resources (though …
Salesforce does not have a search function which can be quite frustating to find your emails and find past insights on campaigns when you do not have a perfect naming structure.
Eloqua can scale. It has more flexibility in customizations of workflows, a larger pool of partners in their ecosystem, and can handle large volume sends without breaking a sweat.
Salesforce Marketing Cloud (SFMC) is very powerful, but really requires a lot of technical folks to do the day to day marketing with a lot of scripting required to do what is built into Eloqua. SFMC is much better equipped to work with e-commerce systems as its API seems richer …
Oracle Eloqua is a full-fledged marketing machine - you're able to track, report, create, manage, literally anything you can think of within one system. Salesforce does off many of these features but in a way that is not as integrated. Act-On if very limited in the features …
These other platforms lack the robust capabilities or ability to customize your output. These platforms are plug and play, but you can only produce within the limits of what you are allowed to. I regularly push Eloqua to do things that are not natural capabilities. I've not …
Eloqua is a true enterprise level tool. It gives you what you need to get the job done, it is easy to use and you have a lot of support through communities, tutorials, documentation and events.
My company decided to choose Oracle Eloqua because it was the most robust marketing program that we evaluated. We were also impressed with its marketing automation capabilities, and how easy it is to run analytics on your marketing campaigns.
Over 2 months we piloted campaigns in both Marketo and Eloqua with 2 teams, Ops and marketers and found Eloqua to be more intuitive for the marketing teams and gave the Ops team more options for development and customisation.
It would be close to a tie between Marketo & Eloqua but the best of the group right now is HubSpot. While HubSpot came from an SMB background, their pace of innovation and releases has allowed them to catch up and surpass the other MAP's vendors in many areas. Pardot was …
I use all of these in some measurement for our clients, but Eloqua is in my eyes the better option for corporate and enterprise level businesses. Its many features, flexibility and constant stream of updates make it the futureproof answer to any marketing challenge in my eyes. …
I have used the following marketing automation systems: Marketo and Pardot. I think that Pardot places a distant third compared to Marketo and Eloqua. But I do believe Eloqua squeaks through to the top position when compared to Marketo. I really like how I can visually see …
I've looked at Marketo and HubSpot. Marketo is a great platform, but not as robust and doesn't allow for easy integration of many different technologies. HubSpot is a great platform with easy to use UIs, but not quite an enterprise ready platform.
Verified User
Director
Chose Oracle Marketing
Marketo, Oracle On-demand. Eloqua was at the time the most mature marketing automation platform, with ability to scale globally.
CEO, Principal Oracle Eloqua & Salesforce.com Consultant
Chose Oracle Marketing
Everything is contingent on where you want to go with your automation strategy. Eloqua is the industry standard for a reason--they've been in the marketing automation space significantly longer than their closest competitor and do provide the best suite of tools to support it.
Verified User
Manager
Chose Oracle Marketing
Due to some issues (downtime, being on E9, feature availability, customer support) we ultimately decided to go with Marketo. When we were first looking for automation (2009) we decided on Eloqua over Marketo because we were worried about Marketo's ability to scale with us. At …